Kate Barresi
Creative Manager at Alice & Wonder- Claim this Profile
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Experience
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Alice & Wonder
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United States
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Retail
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1 - 100 Employee
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Creative Manager
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Feb 2022 - Present
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Junior Creative Manager
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Mar 2020 - Feb 2022
Chicago, Illinois, United States Social and email content creation that aligns with sales goals and customer attraction/retention. Design website content such as banners, sub banners and landing pages. Assist in photoshoot direction for online content. Branding material such as shop bags, mailers, stickers, customer care cards, store signage and the like. Assist with management and execution of visual displays in the store on a quarterly basis. Exclusive Alice & Wonder Products and Mad Hatter… Show more Social and email content creation that aligns with sales goals and customer attraction/retention. Design website content such as banners, sub banners and landing pages. Assist in photoshoot direction for online content. Branding material such as shop bags, mailers, stickers, customer care cards, store signage and the like. Assist with management and execution of visual displays in the store on a quarterly basis. Exclusive Alice & Wonder Products and Mad Hatter Collections: - Create new designs for the Alice & Wonder Sweet Home Chicago line. Products range from apparel to home goods/giftables. - Mad Hatter is a seasonal sister line of hats that debuts a new collection every year. Responsibilities include creating updated promotional items and designing the beanies. Paid Social Media: - Create and manage ad campaigns to increase digital and offline conversions as well as reach new customers through brand awareness to drive traffic to the website.
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iCrossing
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United States
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Advertising Services
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200 - 300 Employee
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Social Media Coordinator
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Jun 2019 - Mar 2020
Chicago, Illinois - Handled the day-to-day community management of the client’s social media platforms focused around the daily posting of social posts, community moderation, and social listening. - Provided active support of brand initiatives, including work originating from other agency partners - Supported the Social Content Manager in the development of content calendars and campaign reporting that identified potential areas of optimization, testing, and growth - Assisted with Influencer… Show more - Handled the day-to-day community management of the client’s social media platforms focused around the daily posting of social posts, community moderation, and social listening. - Provided active support of brand initiatives, including work originating from other agency partners - Supported the Social Content Manager in the development of content calendars and campaign reporting that identified potential areas of optimization, testing, and growth - Assisted with Influencer identification, outreach, and management. Strategy Work: - Developed social listening reports and insights - Completed industry and consumer research to support the overall strategic direction and new business pitches. Show less
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Graphic Designer
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Jan 2019 - Jun 2019
Chicago
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Visual & Graphic Design Intern
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Oct 2018 - Dec 2018
Chicago, IL - Created weekly digital content for key social media platforms, email, and web while maintaining brand aesthetic - Assisted in shoot styling and photo editing - Branded and helped launch a secondary retail line, Mad Hatter
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LUFT Balloon
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Australia
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Retail
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Marketing & Operations Assistant
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Nov 2018 - Apr 2019
Chicago - Create email, web, and social media content while maintaining brand aesthetic - Manage social media accounts by posting and community engagement - Assist in operations management
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Upshot
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United States
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Software Development
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1 - 100 Employee
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Art Direction Intern
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Jun 2018 - Aug 2018
Chicago, IL - Designed on key clients such as LiftMaster and Chamberlain - Reported to the creative director while collaborating with art directors and copywriters to create solutions to client briefs
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Epsilon
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United Kingdom
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Accounting
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Creative Camp Participant
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May 2018 - May 2018
Greater Chicago Area - Participated in a one day creative bootcamp - Worked in a team alongside agency art directors to create a campaign based on a client brief - Won the assignment after presenting to CCO and creative directors
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FLIRT Communications, LLC
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United States
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Events Services
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1 - 100 Employee
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Digital Marketing & Production Intern
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Jan 2018 - May 2018
Chicago, Illinois
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Marketing
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Apr 2017 - May 2018
- Developed marketing strategies and promotions - Created and designed online marketing material and merchandise - Maintained social media accounts and website - Extensive use of Adobe Illustrator, InDesign, and Squarespace
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Loyola University Chicago
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United States
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Higher Education
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700 & Above Employee
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Payroll Services Student Worker
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Jan 2017 - Aug 2017
Greater Chicago Area - Assist in ensuring employees are paid in a timely and accurate manner - Assist in administering government required tax related forms - Monitor Kronos Help Desk emails and calls
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Harry Caray's Restaurant Group
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United States
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Restaurants
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1 - 100 Employee
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Marketing Intern
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May 2017 - Jul 2017
- Help coordinate marketing promotions and Chef needs for offsite dining events - Monitor media outlets for related stories and track media hits - Maintain media and press online archives - Contribute to social media strategy based on insights and data through competitor analysis - Use of Facebook, Instagram, and Hootsuite - Aid in various marketing events and with projects
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General Office Assistant
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Jun 2014 - Aug 2016
DeKalb, IL
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Education
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Loyola University Chicago
Bachelor's degree, Public Relations, Advertising