Jose Cadillo

Head of Growth Marketing at Vennity, Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English -
  • German -
Skills

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Paola Vera Aguinaga

José es muy capaz, es increíble la capacidad que tiene de aplicar la teoría en la práctica. Muy buen compañero.

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Credentials

  • An Introduction to Operations Management
    Coursera
    Nov, 2012
    - Sep, 2024

Experience

  • Vennity, Inc.
    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Head of Growth Marketing
      • Jun 2022 - Present

      Creating real utility for NFTs by building community, customer engagement and monetization. Let’s democratize social interaction using web3. Creating real utility for NFTs by building community, customer engagement and monetization. Let’s democratize social interaction using web3.

  • Mall Aventura
    • Peru
    • Leasing Non-residential Real Estate
    • 100 - 200 Employee
    • Product Manager
      • Nov 2021 - May 2022

      * Led the design, definition, and development of Aventura Motors a one-stop location for buying a car within shopping mall chains resulting in more than 10 signed contracts with dealerships and more than 100 models available. * Fostered relationships with C-suites executives from dealerships and car manufacturers to negotiate commercial terms and contracting (collaborating with legal teams). * Directed cross-functional teams, including marketing, legal, and project development to create the best product possible for our customers. * Planned marketing campaigns across digital and non digital marketing channels including launch campaign and always on (AON).

  • Mazda Motor Corporation
    • Japan
    • Motor Vehicle Manufacturing
    • 200 - 300 Employee
    • Marketing Manager - Mazda
      • Sep 2020 - Oct 2021

      • Led a team of 4 agencies for media, creativity/digital, public relations, and offline activities by transforming our measurement/reporting communication based on data, insights, and storytelling. • Led the design and development of an e-commerce platform for the launch of the Mazda BT-50 pickup truck which integrated a payment system with the dealerships network and that represented 30% of the sales. • Achieved a 30% increase in sales by launching campaigns for 2 new products in the Peruvian market with a 360 campaign that involved an omni-channel strategy. • Amplified lead generation by 100% and conversion rate by 25% leveraging Business Intelligence and executing A/B tests to improve paid advertising efficiency.

  • Derco Peru
    • Peru
    • Retail Motor Vehicles
    • 200 - 300 Employee
    • Business Development Manager
      • May 2018 - Sep 2020

      * Boosted market share from 15% to 25% in six months by building new relationships among dealerships’ C-suite with better terms to increase volume sales. * Accelerated financial services revenues by 103% YoY by establishing a new commission structure and developing new products according to the portfolio. * Maximized revenues by 33% by defining a new commercial strategy focused outside Lima (capitol of Peru) which represented an incremental of more than $40m in 2019. * Optimized click-to-cash sales cycle with a reduction from 90 days to 02 days by working with a bank as a third party for credit lines for our dealers.

  • Suzuki Motor Corporation
    • United Kingdom
    • Motor Vehicle Manufacturing
    • 100 - 200 Employee
    • Sales Manager - Suzuki Auto
      • Aug 2016 - Apr 2018

      * Increased sales income by 70% in 2017 by establishing a new partner in Lima city. * Reached the monthly sales record from all times (1,000 units in a month) by creating innovative methods to increase sales like Suzuki Taxi Plan to strengthen market share in the small sedan category. * Developed a product training program for all dealerships sales forces. * Increased sales income by 70% in 2017 by establishing a new partner in Lima city. * Reached the monthly sales record from all times (1,000 units in a month) by creating innovative methods to increase sales like Suzuki Taxi Plan to strengthen market share in the small sedan category. * Developed a product training program for all dealerships sales forces.

  • C&C AutoStore
    • Peru
    • Motor Vehicle Manufacturing
    • Co-Founder
      • Sep 2014 - Aug 2016

      * Co-founded the first e-commerce platform in Peru for purchasing aftermarket auto parts for car enthusiasts with a revenue growth rate of 50% YoY. * Fostered and maintained relationships with aftermarket suppliers from Thailand, Japan, and the US, oversaw the RFP/RFI/RFQ proposals, and negotiated contract terms with discounts up to 48% from MSRP. * Co-founded the first e-commerce platform in Peru for purchasing aftermarket auto parts for car enthusiasts with a revenue growth rate of 50% YoY. * Fostered and maintained relationships with aftermarket suppliers from Thailand, Japan, and the US, oversaw the RFP/RFI/RFQ proposals, and negotiated contract terms with discounts up to 48% from MSRP.

  • Repsol
    • 1 - 100 Employee
    • Project Engineer
      • Aug 2014 - Aug 2016

      ● Reduced CAPEX for a production facility project in 25 MM$ by collaborating with McKinsey consultants in analyzing every process from drilling to production. ● Monitored budget variances and plans appropriate adjustment for a Water Injection Plant project (50 MM$). ● Effectively controlled costs through economical utilization of personnel, materials, and equipment for three projects (750 MM$ in total). ● Reduced CAPEX for a production facility project in 25 MM$ by collaborating with McKinsey consultants in analyzing every process from drilling to production. ● Monitored budget variances and plans appropriate adjustment for a Water Injection Plant project (50 MM$). ● Effectively controlled costs through economical utilization of personnel, materials, and equipment for three projects (750 MM$ in total).

    • Financial Planning Analyst
      • Apr 2013 - Aug 2013

      * Ran economics for gas development projects to support decision making, resulting in drilling approval of two wells (160 MM$ in total) and one gas discovery (1.5 TCF)* Involved in Strategic Plan Analysis according to corporate guidelines. * Tracked business indicators and profitability for Repsol Peru present-value portfolio.

    • Logistics Base Camp Supervisor
      • Jan 2012 - Mar 2013

      * Managed five helicopter fleets (passenger and cargo) from USA, Mexico and Peru to transport materials for Flow Lines and Drilling Operations, Rig Moves, Platform Constructions and Facilities Installation among others in the Peruvian Jungle.* Supervised airplanes incomes and outcomes from Lima to base camp.* Monitored compliance of international standards on Security, Quality and Environment, within the base camp.

  • Pontificia Universidad Catolica del Peru
    • Peru
    • Higher Education
    • 700 & Above Employee
    • Graduate Assistant
      • Mar 2010 - Dec 2011

      Graduate assistant of the courses Intruduction to Industrial Engineering, Operations Research 1 and 2 Graduate assistant of the courses Intruduction to Industrial Engineering, Operations Research 1 and 2

Education

  • UCLA Anderson School of Management
    Master of Business Administration - MBA
    2020 - 2022
  • Centro Superior de Formacion Repsol
    Master in Oil and Gas Production Exploration and Production, Petroleum Engineering
    2013 - 2014
  • Pontificia Universidad Católica del Perú
    Engineer, Industrial Engineer
    2005 - 2010

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