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Bio

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Jon Burnett is a seasoned marketing professional with 10+ years of experience in channel marketing, product management, and sales operations. He has held various roles at Sony, Cricut, and MarketStar, including Channel Marketing Manager, Product Marketing Manager, and Solutions Expert. Jon has a strong background in sales, customer service, and product development, and has worked with top brands such as Sony, Best Buy, and Target.

Experience

    • Channel Marketing Manager
      • Jul 2020 - Present
  • Cricut
    • Greater Salt Lake City Area
    • Channel Marketing Manager
      • Sep 2019 - Apr 2020
      • Greater Salt Lake City Area

      - Business development and go to market strategies for launching new major retail accounts. - Data driven success with report creation of measuring and tracking results from various marketing programs.- Product marketing with an eCommerce and store front activation focus.- Merchandising creation ...

    • Japan
    • Telecommunications
    • 700 & Above Employee
    • Channel Marketing Manager
      • Feb 2017 - Sep 2019

      - Managing all merchandising creation and deployment for major US accounts like Best Buy, Amazon, Target and others.- eCommerce end to end go to market management. Digital content producer for digital storefront (Amazon, Best Buy, B&H Photo and others)- Strategic partnership management with co-funded retailer ads and marketing campaigns. - Product sell-in.- Managing multi-million dollar marketing budget.- Product marketing to support PR and launch media activities.- Product development life cycle management and product engineer liaison. - Training content development and execution. - Large scale event management and ambassador manager. (CES, MWC, E3, ETC.)- Experience in Microsoft Office, Adobe Photoshop, InDesign and Premiere.

    • Marketing Area Manager
      • Feb 2016 - Feb 2017

      - In store merchandising development and execution.- Digital content producer and management for all eCommerce.- Launch execution manager. Device setup and qualifications at retailers.- Event management and logistics. Team Manager on site for events. - Proficient in Microsoft Office and Adobe Photoshop, Indesign and Premiere.

    • Market Developement Representative
      • Jun 2013 - Feb 2016

      - Multi-State Area in the mountain region. (CO, UT, ID, MT, NV, NM, TX, NV)- Highest market share region in the company almost every quarter.- High level relationship management to drive brand loyalty.- Consumer facing content and merchandising development.- Senior event management with Logistical, Equipment and Software. (CES, E3, SXSW, MWC)- Managed and drove success with my own team of part time brand ambassadors.- Lead product trainer in my region.

    • United States
    • Outsourcing and Offshoring Consulting
    • 700 & Above Employee
    • Solutions Expert (For Sony Mobile)
      • Nov 2010 - May 2013

      - National webinar trainer and brand ambassador.- Team Trainer and product expert.- Event Manger and presenter. (CES, E3, and other regional events.)- PR management.- Account support and management.- Competitive intelligence and product tester.- Relationship management.

    • Inside Sales Representative (Sony Ericsson)
      • Sep 2008 - Nov 2010

      - Brand Ambassador for west region.- Field team support and logistics.- Sales account relationship building.

    • United States
    • Outsourcing and Offshoring Consulting
    • 700 & Above Employee
    • Back Office Order Processing
      • Feb 2008 - Sep 2008

      - Sales order processing.- Detail oriented position.- Customer success rep.- Territory account management.

    • Supervisor
      • Feb 2007 - Feb 2008

      - Managed a team of 12 sales representatives.- Drove sales and employee development.- Quality assurance.- Report generation- Top sales targets achieved.

Education

  • 2009 - 2013
    Weber State University
  • 2006 - 2008
    Two Rivers High School

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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