Engagement, Advisor and Communications

• Aug 2020 - Present

Social Media and Digital Content Specialist

• Mar 2019 - Jun 2020

- Developing and managing social media and content channels including budgets, content calendars and key Facebook and Instagram analytics- Ensure effective, timely delivery on digital marketing activities to achieve marketing strategies and key marketing measures- Stakeholder relationship skills with racing clubs for our digital channels, including sponsorship and competition relations. - Running digital workshops to our external clients- Responsible for creation in email marketing and analyzing results on the database of 40,000. - Create, implement and review strategic plans and marketing activities for TRLP- Communicate, write and upload weekly blog content to the website - Assist in the launch of competitions, landing pages and prepare key documentation such as Terms & Conditions and written documentation for racing clubs.

Marketing and Communications Lead

• Dec 2017 - Dec 2018

Developing a business; running daily activities in accordance to customer orders, prompt responses and developing an online service. Skills involved: - Daily consumer communication- Networking skills- Internal and external environment capabilities analysed- SEO, Google Adwords and Social Media skills- Operations with suppliers and retail chains- Customer service- Design and Digital Marketing skills applied Developing a business; running daily activities in accordance to customer orders, prompt responses and developing an online service. Skills involved: - Daily consumer communication- Networking skills- Internal and external environment capabilities analysed- SEO, Google Adwords and Social Media skills- Operations with suppliers and retail chains- Customer service- Design and Digital Marketing skills applied

Young Enterprise Events Co-ordinator

• Nov 2017 - Feb 2018

- Part time role assisting with Young Enterprise scheme. - Gathering skills in communication and preparing the YES organisation for the year. - Working as a team to communicate effectively and drive audiences to participate in the scheme. - Part time role assisting with Young Enterprise scheme. - Gathering skills in communication and preparing the YES organisation for the year. - Working as a team to communicate effectively and drive audiences to participate in the scheme.

Victoria University Entrepreneurship Bootcamp Internship

• Nov 2017 - Feb 2018

Develop and manage a new brand/company into the market, including managing online marketing campaigns, driving brand awareness, engagement and traffic to social media pages. I worked to achieve a strong, visible online presence and develop concepts with viral potential. I was responsible for continuously monitoring online public relations and ensure the success of customer retention and service. I assessed social media marketing strategies to determine customers sales return and click through rates, while trying to identify and tap into new channels to optimize ROI and fuel revenue growth. I worked closely alongside members of Deloitte where I gained advice and further grew my business knowledge.

Dotti Sales Assistant

• Dec 2012 - Dec 2017

I worked part time as a retail sales assistant at Dotti for five years, learning the ropes of the business from a sales and management perspective. This role provided me with a lot of responsibility in managing shifts by myself while also driving sales and assisting with store duties. While store managers were absent, I stepped in and was responsible for meeting sales targets, visual merchandising, signing customers up to our VIP program and obtaining strong customer service skills. I worked part time as a retail sales assistant at Dotti for five years, learning the ropes of the business from a sales and management perspective. This role provided me with a lot of responsibility in managing shifts by myself while also driving sales and assisting with store duties. While store managers were absent, I stepped in and was responsible for meeting sales targets, visual merchandising, signing customers up to our VIP program and obtaining strong customer service skills.