Jesper Kamp

Marketing Manager at USA Tours
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Contact Information
Location
Køge, Zealand, Denmark, DK
Languages
  • Danish Native or bilingual proficiency
  • English Native or bilingual proficiency
  • German Limited working proficiency
  • Swedish Professional working proficiency
  • Norwegian Professional working proficiency

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Bio

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5.0

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Phil Parry

Jesper joined the Enetpulse sales department less than a year ago following his time as a sports updater and he has quickly become a highly valued and important member of the Enetpulse Team. He is enthusiastic with a real appetite to learn and has proved himself as a dynamic Sales Representative who delivers excellent results right across the business. Jesper is also strong at exploring new business opportunities and ensures projects are delivered in style! The only bad thing I can say about Jesper is his overwhelming passion for Manchester City, but hey....nobody is perfect!

LinkedIn User

It was a pleasure to work with Jesper, and i can only give my best recommendation. Apart from being a great social guy, you could always rely on him doing his job and helping out colleagues if needed. Jesper was good at keeping overview in a sometimes stressed world of online "real-time" football journalism, and despite the many task his work never lacked quality.

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Credentials

  • Advanced Google Analytics
    Google
    May, 2017
    - Sep, 2024
  • Certificate of Social Media Management
    SO ME Academy
    May, 2017
    - Sep, 2024
  • Digital Marketing
    Succes Online
    May, 2017
    - Sep, 2024
  • Google Analytics Certification
    Google
    May, 2017
    - Sep, 2024
  • Google AdWords Certification
    Google AdWords Certified
    Mar, 2017
    - Sep, 2024

Experience

    • Denmark
    • Leisure, Travel & Tourism
    • 1 - 100 Employee
    • Marketing Manager
      • Jan 2023 - Present
    • Denmark
    • Information Technology & Services
    • 100 - 200 Employee
    • Digital Marketing Specialist
      • Nov 2021 - Jan 2023

      - 2022: Delivered 25% above leads target - Professionalized Google Ads setup - Re-build of SEO, resulting in organic being main source for leads. - 2022: Delivered 25% above leads target - Professionalized Google Ads setup - Re-build of SEO, resulting in organic being main source for leads.

    • Denmark
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Product Marketing Manager
      • May 2021 - Nov 2021

      - Online sale of wines through webshop - Procurement and main point of contact with producers and suppliers - Responsible for overall company product strategy and tasting panel - Professionalized email marketing and automation setup - Copy writing on website and promotional newsletters - Set up and managed paid social campaigns - CRO and general website improvements to switch focus from phone to online sales Left as company was being dissolved due to financial difficulties. Show less

    • Denmark
    • Wine & Spirits
    • 1 - 100 Employee
    • Ecommerce Manager
      • Nov 2020 - May 2021

      - Responsible for online sale of wines through webshop - Devised and set up email marketing and automation campaigns - Created and monitored Google Search Ads and Shopping campaigns - SEO and link-building - Facilitated email permission uptake campaigns through lead ads - Set up and managed paid social campaigns - CRO and general website improvements towards improving customer journey. - Content strategy - Initial wireframes and UX for new website (launched late 2021) Results: - Professionalized e-mail marketing setup. - Increased online revenue by 20% compared to same period the year before - Devised and set up Black Friday campaign with 25% revenue increase compared to year before (a company record) Show less

    • Head Of Marketing
      • Sep 2017 - Nov 2020

      - Head of Marketing Team responsible for owned, paid and earned media channels for travel agencies USA Tours, Asien Eksperten and African Spirit. - Creation, re-build and management of Google Ads search campaigns for six travel agencies across three countries (Denmark, Sweden and Norway) - Initiation and execution of SEO re-work on all branches - Complete overhaul of website copy and content strategy on all branch sites - Increased company presence and leadgen on SoMe channels, Facebook and Instagram in particular - Project lead in development of new digital platform for USA Tours Branch results USA Tours Denmark - 5% lead increase in paid search - 103% increase in organic leads - 40% increase in leads from mobile devices - 20% increase in session time on usatours.dk - 40% increase in session time on mobile devices USA Tours Sweden: - 41% lead increase in paid search - 213% increase in organic leads - 103% increase in leads from mobile devices - 23% increase in time on site usatours.se - 57% increase in session time on mobile devices USA Tours Norway: - 19% lead increase in paid search - 24% increase in organic leads - 79% increase in leads from mobile devices - 25% increase in time on site usatours.no - 47% increase in session time on mobile devices African Spirit: - Drove site turn-around with new Ads campaigns, SEO as well as a website design, content and copy revamp. Resulting in 339% increase in leads overall, contributing to making the travel agency a sustainable business. Asien Eksperten: - Project lead in creating whole new travel agency website with focus on travels to Southeast Asia (launched dec. 2017), including complete setup of Google Ads, SEO/SEM as well as content strategy. African Travel (Norway) - Project lead in creating a Norwegian branch of African Spirit, called African Travel, including complete setup of Google Ads, SEO/SEM as well as content strategy. Show less

    • Business Development Manager
      • Aug 2014 - Sep 2017

      Responsible for business development and digital marketing activities. Planning of strategic partnerships and growth opportunities as well as sales optimization. Google AdWords Certified

    • Senior Sales Manager
      • Apr 2013 - Jul 2014

    • Senior Sales Representative
      • Mar 2012 - Apr 2013

      Development and quality control of sports/betting data products and solutions as well as dealing with Sales and Marketing Operations, Business Development, and Customer Relations Management.

    • Sales Representative
      • Jul 2010 - Feb 2012

      Sales and Marketing Operations, Project Management, Business Development, Customer Relations Management.March, 2011- : LiveScoreShop.com - Originator and Project Manager.

    • Sports Content Updater
      • Aug 2007 - Jul 2010

      Update and Maintenance of Sports and Betting Data, Newspaper Editing, Customer Relations.

    • Press Reviewer
      • Oct 2006 - Nov 2008

      Journalistic Editing, Press Reviews, Translations, Newsletters, Campaigns. Journalistic Editing, Press Reviews, Translations, Newsletters, Campaigns.

    • Denmark
    • Media Production
    • 1 - 100 Employee
    • Journalist
      • Dec 2000 - Aug 2005

      Sports Writing and Editing, Blogging, Sports and Betting Management, Website Optimization, Customer Service. Sports Writing and Editing, Blogging, Sports and Betting Management, Website Optimization, Customer Service.

    • Betting editor
      • Sep 2003 - Jan 2005

      Editing Odds and Betting Content. Editing Odds and Betting Content.

    • Media Production
    • Sports Reporter
      • Jan 1999 - Jan 2000

      Sportswriter, Content Management, Website Optimization, Sports Betting Sportswriter, Content Management, Website Optimization, Sports Betting

    • United Kingdom
    • Technology, Information and Media
    • Sports Reporter
      • Apr 1998 - Dec 1999

      Reporter, Country Representative, Content Management Reporter, Country Representative, Content Management

Education

  • University of Copenhagen
    MA, History, Social Science and Religion
    2003 - 2010
  • Copenhagen Hospitality College
    Introductory Course, Gastronomy, Service, Tourism, Wine
    2005 - 2006

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