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Bio

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I'm Jeff White, an Associate Creative Director and Copywriter based in the San Francisco Bay Area. With over seven years of experience at Big Monocle, I specialize in crafting compelling copy and providing creative direction for major marketing and branding campaigns. I hold a Bachelor of Arts in English Language and Literature from Brigham Young University - Idaho, which has equipped me with strong writing and editing skills. I am proficient in Spanish and enjoy using my language skills to connect with diverse audiences. My expertise spans copy editing, blogging, SEO copywriting, and video editing, allowing me to create impactful content across various platforms. I thrive on collaboration and love bringing brands to life through strategic messaging and creative storytelling.

Experience

  • Big Monocle
    • San Francisco Bay Area
    • Associate Creative Director – Copy
      • Mar 2020 - Present
      • San Francisco Bay Area

      I write copy, provide creative direction, and produce major marketing, advertising, and branding campaigns at Big Monocle. I love to roll up my sleeves and co-create meaningful and inspiring work in advertising, social media, conceptual campaigns, product launches, branding, and video.

    • United States
    • Graphic Design
    • 1 - 100 Employee
    • Senior Copywriter
      • Jan 2016 - Jan 2020

      I bring messaging, content, and strategy chops to Big Monocle's creative teams. Our clients include everyone from funded startups to Fortune 100 titans. Often I can be seen typing away at my desk on digital copy and brand messaging — or leading internal and external work sessions, crafting decks, and making a case for strategic choices to colleagues and clients.

    • Copywriter
      • Jan 2013 - Jan 2016

      I use words to give brands a voice. Whether it's consumer-facing or B2B or both — I'm happy when I can roll up my sleeves and get my hands dirty with the true meaning of a brand, and take pride in writing copy that delivers on-strategy and on-brand messages and interactions.

  • City and County of San Francisco
    • San Francisco Bay Area
    • Project Intern
      • Jan 2011 - Jan 2012
      • San Francisco Bay Area
  • Self-Employed
    • San Francisco
    • Freelance Copywriter
      • 2011 - 2012
      • San Francisco

      I am a versatile problem solver and the pen is my weapon of choice. Whether crafting sparkling prose for a graphic design firm with corporate clients, or penning grants for a newly born nonprofit, I deliver effective rhetorical strategies that exceed expectations.Wrote event messaging for VMware&...

  • Idaho Art Lab
    • The Idaho Art Lab
    • Teacher
      • Sep 2011 - Dec 2011
      • The Idaho Art Lab

      Conceived and executed creative writing workshops.

    • Intern
      • Jan 2010 - Mar 2010

      Dedicate 2 hours of editing weekly for the annual Young Authors Book Project.Volunteered 50+ hours editing & proofreading book galley proofs, and translating Spanish manuscripts.Instructed writing workshops in San Francisco's public high schools, while managing related web content.editor ...

Education

  • Brigham Young University - Idaho

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Advertising and Marketing”

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