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Janelle Hicks is a seasoned marketing and project management professional with 20+ years of experience in marketing communications, program management, and project planning. She has led teams and managed projects for top brands like HP, Biogen Idec, and Sprint. Janelle holds a B.S. from Quinnipiac University and has completed the 4A's Institute of Advanced Advertising Studies.

Experience

    • Project Manager
      • 2017 - Present
    • Project Manager
      • 2016 - 2017

      Oversaw department of up to 6 junior staff members. Developed, guided and mentored direct reports. Directed workflow including project prioritization, resource allocation and project timelines. Managed relationships with key stakeholders. Provided oversight to several channels of work simultaneou...

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Senior Production Manager
      • 2009 - 2016

      Cultivated communication between project managers and digital and creative teams. Worked closely with digital and creative teams in a matrix environment. Developed processes and best practices to increase efficiency and communication. Directed workflow for the digital and creative departments including project prioritization and resource allocation. Created and managed a list of over 100 freelance and third-party resources through candidate searches, interviews and fee negotiations. Generated and executed contingency plans for extra resources.

    • Project Manager
      • 2006 - 2016

      Executed traditional and digital project plans from conception through completion. Defined and managed efficient scopes of work, budgets, and timelines. Focused largely on digital experiences such as tablet applications, online trainings, and microsites. Mentored peers and project teams. Clients: HP, Biogen Idec, Sprint, Dick’s Sporting Goods, Blackberry, Dow and Arbella

    • Assistant Account Manager (Brand Promotions)
      • 2004 - 2006

      Managed nationwide promotional brand experiences. Oversaw fabrication of tour elements and marketing materials. Developed tour routes and schedules. Traveled to events for onsite and client management. Maintained and reconciled budgets of $1M throughout programs. Clients/Experiences:• Jones New ...

    • Marketing Coordinator
      • 2002 - 2003

      Managed industry and grass-root events / exposition booths. Created copy for online product catalog. Wrote event and product advertisements for magazines. Co-managed catalog / newsletter for direct marketing program. Maintained news articles and discussion forums on website. Developed and execute...

Education

  • Quinnipiac University
  • 4A's Institute of Advanced Advertising Studies

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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