Jade Everage

Content & Data Manager at Social Kapture
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Contact Information
Location
Carson, California, United States, US
Languages
  • English -
  • Elementary Japanese -
  • Elementary French -

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Credentials

  • Email Marketing Certified
    HubSpot Academy
    Feb, 2023
    - Sep, 2024
  • Google Analytics for Beginners
    Google Analytics for Business
    Aug, 2020
    - Sep, 2024
  • Content Marketing Certified
    HubSpot Academy
    May, 2020
    - Sep, 2024
  • Social Media Certified
    HubSpot Academy
    Oct, 2019
    - Sep, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Content & Data Manager
      • Jan 2022 - Present

      Manages sales and marketing team members through development and monitoring of quarterly goals/KPIs for direct report(s).Identifies business goals and develops and executes social media and email marketing strategies for Social Kapture’s in-house brand using Sprout Social and Zoho Campaigns.Employs data analytics to assess website and content performance and provides strategic recommendations to the company based on its sales and marketing goals using Sprout Social Reports and Google Analytics (GA4).Assists in the composition and presentation of digital marketing webinars and masterclasses to clients, current and prospective.Researches social media and multifamily industry trends to initiate pilot programs for new products or services based on market research.Manages multiple cross-departmental projects, their timelines, meetings, deliverables and quality control concurrently for self and direct report(s) using Notion, Asana and project management skills.Develops and reports monthly and quarterly error reports for the Content Production and Digital Ads departments and successfully facilitated new error mitigation and content creation processes for each using Asana, Google Excel pivot tables and Google Slides. Show less

    • Content & Data Specialist
      • Aug 2021 - Jan 2022

      Operated and oversaw specialized social media content for high-stakes clients using Sprout Social and Asana.Sourced and constructed regular user-generated content using creative copywriting and local expertise.Researched social media trends and effectively communicated impactful trends to company leadership to solve problems and/or propose the implementation of new services.Negotiated and managed budgets for new service and enhancement pilots.Managed multiple projects concurrently, including new service enhancements and marketing initiatives from brainstorming to the evaluation and implementation stages using Notion.Compiled performance results of new service enhancements and marketing initiatives to develop case studies and marketing materials for furthering company growth.Oversaw quality control of content production and conducted monthly reports on content team performance using Asana resulting in successfully decreasing content errors and enhancing the content production system with data analysis and problem solving skills.Regularly assessed, interpreted and reported campaign and content performance through data analysis using Google Analytics, Sprout Social reporting tools and native platform reporting tools. Show less

    • Social Media Coordinator
      • Jan 2019 - Aug 2021

      Researched, designed, proposed and led changes in content strategies for specialized clients to produce data-driven results.Compiled and presented detailed reports of digital analytics following the execution of new social media strategies, as well as of general content team performance.Composed and updated training guides and ideation hubs for new campaigns and existing content creation strategies using Notion and Google Docs.Trained special teams and established deadlines to implement new strategies for projects outside of regular content creation.Organized and facilitated social media strategy for 120+ clients through social media best practices using Sprout Social and Asana.Employed creative copywriting for user-generated/local content. Show less

    • India
    • Graphic Design
    • 1 - 100 Employee
    • Social Media/Public Relations Specialist (PART TIME)
      • May 2018 - Jan 2019

      Execution master of all campaign strategies and publishing calendars assigned via Sprout Social. Specialized in paid brand influencer management and user-generated content campaigns. Sourced stock photos for recurring social media campaigns using Twenty20. Managed and organized brand mentions and shared content. Conducted market research on best practices, customer insights, and trending social media tools. Organized all social media campaign ideation and execution using Trello. Show less

    • United States
    • Software Development
    • 100 - 200 Employee
    • A/P Analyst
      • Jun 2018 - Jul 2018

      Audited, approved, and submitted expense reports in both foreign and domestic currencies using Quickbooks and NetSuite. Prepared vendor payments via NetSuite. Generated and analyzed transaction reports for review. Scanned and drafted invoices in both foreign and domestic currencies. Audited, approved, and submitted expense reports in both foreign and domestic currencies using Quickbooks and NetSuite. Prepared vendor payments via NetSuite. Generated and analyzed transaction reports for review. Scanned and drafted invoices in both foreign and domestic currencies.

    • United States
    • Non-profit Organizations
    • 300 - 400 Employee
    • Marketing Development Intern
      • Feb 2018 - May 2018

      Established its first donor-based Instagram presence. (@lcsnw_icap) Created, scheduled, and executed social media plans and content using Canva.com and Later.com. Coordinated ongoing communication with public stakeholders, businesses and major donors. Edited print media using Microsoft Publisher. Established its first donor-based Instagram presence. (@lcsnw_icap) Created, scheduled, and executed social media plans and content using Canva.com and Later.com. Coordinated ongoing communication with public stakeholders, businesses and major donors. Edited print media using Microsoft Publisher.

    • United States
    • Higher Education
    • 500 - 600 Employee
    • Multicultural Communication Teaching Assistant
      • Feb 2018 - May 2018

      Organized and formatted lecture presentations using Google Slides.Facilitated and transcribed group discussions.Formulated solutions to discussion response problems using Microsoft Excel.

    • Black Student Union President
      • Aug 2016 - May 2018

      Managed campus engagement and content planning using the club’s Facebook and Instagram. Planned, scheduled, and facilitated campus-wide events that encouraged diversity and inclusion.Collaborated with other organizations and set budgets for club projects and campaigns. Trained and guided members into leadership positions within the club.Served as an ambassador for African American students on the Diversity Advisory Committee.

    • Presidential Diversity Advisory Committee Student Representative
      • Aug 2016 - May 2018

      Nominated by the Linfield College President to be a member of his Diversity Advisory Committee.Interviewed presidential candidates regarding their goals of commitment to diversity and inclusion at Linfield College and provide candidate recommendations to the Presidential Search Committee.Worked with students, faculty, and staff to promote campus wide diversity and inclusion.Responded to the concerns of unrest and safety of our publics (students, faculty, staff, and Linfield community) on issues of diversity on campus.Discussed, devised, and conducted campus wide forums, panels, and talks in order to encourage expression of perspectives upon campus climate. Show less

    • Linfield Forensics - Pi Kappa Delta Vice President
      • Oct 2015 - May 2018

      Searched and combined literature that pertain to a specific theme of significance.Memorized compilations of aesthetic pieces and competitively perform them in front of an audience.Approached topics, such as the African American experience, the 13th Amendment, materialism, and the stigmas of motherhood, in an aesthetic manner that conveys a moving message.Successfully presented oneself within a professional and formal environment.

    • Women's Collegiate Basketball Player
      • Oct 2014 - May 2018

      Participate and compete within the most competitive women's collegiate basketball league in the NWC. Utilize the skills of teamwork, leadership, coachability, hard work, and integrity in order to further the success of the team within the NWC.

    • Women's Track and Field
      • Mar 2014 - May 2017

      Compete within the most competitive track and field league in the Pacific Northwest. Placed 3rd within the NWC.Achieve mental toughness through individual improvement and persistence.Consistently reach and bypass personal records within the 100 meter and 200 meter sprint races.Exhibit teamworking skills by participating as a 1600 meter relay sprinter.

    • Human Resources Assistant
      • Jun 2017 - Aug 2017

      Processed payroll using ADP. Processed new hires and organized new hire packets utilizing E-Verify software. Audited, updated, and organized employee and vendor files, utilizing BullHorn and Empower. Submitted invoices and entered timesheets using Quickbooks, ADP, and Excel spreadsheets. Generated employee census reports. Formatted, edited, reviewed, and revised resumes of technical candidates. Trained co-workers on payroll duties. Processed payroll using ADP. Processed new hires and organized new hire packets utilizing E-Verify software. Audited, updated, and organized employee and vendor files, utilizing BullHorn and Empower. Submitted invoices and entered timesheets using Quickbooks, ADP, and Excel spreadsheets. Generated employee census reports. Formatted, edited, reviewed, and revised resumes of technical candidates. Trained co-workers on payroll duties.

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • HUMAN RESOURCES ASSISSTANT
      • Jun 2016 - Aug 2016

      Assisted in the processing of payroll using ADP, including data entry. Processed new hires and organized the corresponding new hire packets. Audited, updated and organized employee and vendor files. Assisted in the submission of invoices using Handshake, Quickbooks, Dear, and ShipStation. Assisted the Human Resources Manager in various projects and objectives. Generated employee census reports. Assisted in the processing of payroll using ADP, including data entry. Processed new hires and organized the corresponding new hire packets. Audited, updated and organized employee and vendor files. Assisted in the submission of invoices using Handshake, Quickbooks, Dear, and ShipStation. Assisted the Human Resources Manager in various projects and objectives. Generated employee census reports.

    • TECHNICAL SOURCER
      • Jun 2015 - Aug 2015

      Performed technical research and created hot lists consisting of candidates for technical positions offered by companies such as, Sense 360, Farmers Insurance, Gamblit, Extron, etc. Updated and monitored candidate and client profiles within databases. RECEPTIONIST Answered and transferred phone calls to the inquired technical recruiter of the circumstance. Using Microsoft Word, formatted, edited, reviewed, and revised resumes of technical candidates. Performed technical research and created hot lists consisting of candidates for technical positions offered by companies such as, Sense 360, Farmers Insurance, Gamblit, Extron, etc. Updated and monitored candidate and client profiles within databases. RECEPTIONIST Answered and transferred phone calls to the inquired technical recruiter of the circumstance. Using Microsoft Word, formatted, edited, reviewed, and revised resumes of technical candidates.

Education

  • Lasell University
    Master of Science, Communication - Concentration in Public Relations and Digital Media
    2018 - 2020
  • Linfield University
    Bachelor of Arts - BA, Communication Arts and Sociology
    2014 - 2018

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