Isabel Doria
Marketing LVMH | Givenchy & Kenzo at Grupo Arié- Claim this Profile
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Bio
Experience
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Grupo Arié
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Personal Care Product Manufacturing
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1 - 100 Employee
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Marketing LVMH | Givenchy & Kenzo
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Dec 2022 - Present
- Implementation of digital marketing plans - Preparation and systematisation of information to support Marketing department decisions - Online social actions: preparation of contents and copys - Support in Public Relations work related to brand strategy - Creation of new product references - Database maintenance (updating prices and order forms) for the sales department - Monitoring and updating brand budgets (Pos creation and cost management and control) - Merchandising development for brand axes - Follow-up of offer and sample needs for the Education&Retail department - Cooperation with different teams for the optimisation and success of products - Elaboration of reports of animations at the point of sale - Analyses of campaigns to determine SO uplifts in activations - Briefing and negotiation with specialized agencies to implement planed activations - Corporate action planning Show less
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Sonae MC
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Portugal
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1 - 100 Employee
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Product & Digital Development
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Feb 2021 - Jun 2021
Brands: KASA, NOTE & ZOKO - Development of digital presence for brand; - Monitoring tasks; - Analysis and follow-up of the main KPIs; - Creation of digital content; - Development of Continente insignia leaflets. Brands: KASA, NOTE & ZOKO - Development of digital presence for brand; - Monitoring tasks; - Analysis and follow-up of the main KPIs; - Creation of digital content; - Development of Continente insignia leaflets.
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Education
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Católica Porto Business School
Master's degree, Management -
IPAM
Bachelor's degree, Marketing Management