Igor Kalenski

CEO | Global e-Commerce Lead at Molecular Worldwide
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Location
Warsaw, Mazowieckie, Poland, PL

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Experience

    • Poland
    • Advertising Services
    • 1 - 100 Employee
    • CEO | Global e-Commerce Lead
      • Oct 2017 - Present

      Molecular Worldwide, a global e-commerce consulting and production network, is part of Omnicom Commerce Group. Our e-commerce native teams have gained experience working in 50 markets and 150 e-retailers, including Amazon, Walmart, Target, Alibaba Group, JD.com, and others. We also work for clients on D2C (direct to consumer) solutions. We are a tech-led company and our business operations model is powered by the full deployment of technology in everything we do. Our in-house Digital Shelf Management System - Molecular Lab Suite is designed to simplify all processes related to building brand presence in e-retail. We use marketing automation systems to increase demand and sales conversion. Show less

    • United States
    • Advertising Services
    • 700 & Above Employee
    • CEO | Global e-Commerce Lead
      • May 2016 - Apr 2023

      BBDO Warsaw is a Polish branch of the most awarded advertising network of the last decade. For eleven years in a row, BBDO has been ranked the most creative agency network in the world in The Gunn Report. BBDO Warsaw is a modern communication group, that offers a full range of advertising services across all media platforms. The agency and its divisions, specialize not only in advertising campaigns, but also produce digital content and tools, along with consumer experience design and product design. In 2017 BBDO Warsaw was restructured and a Global e-Commerce Hub - MolecularBBDO was set up. It is a one-stop-shop, offering all-encompassing e-commerce solutions on a global scale, as well as consulting services tailored to specific markets. This is the sole global structure of BBDO that designs products and services dedicated to brand commerce. Show less

    • Brazil
    • IT Services and IT Consulting
    • Managing Partner
      • Mar 2015 - May 2016

      05/2015-05/2016 Managing Partner 03/2015-05/2015 Supervisory Board Member Spark Software is a FMCG-focused tech company building an innovative digital platform for the global retail market - digital ecosystem aiming to revolutionise off-line grocery retail. Responsible for introduction of the eCommerce Platform, including: product strategising and development (mobile application for shoppers, digital platform for retailers and producers, eCommerce data base), legal, marketing and sales (go-to-market strategy and positioning, relationships with management of Top100 leading FMCG companies). Show less

    • Poland
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Partner
      • Oct 2013 - May 2015

      PAAN CAPITAL is an independent investment fund investing in both mature and early stage businesses. The team combines many years of investment experience, gained in leading international companies and private equity fund, with managerial experience, built through managing branches of international corporations and a capital group listed on the Warsaw Stock Exchange. 10/2014-05/2015 Partner. Responsible for business development, origination and strategic planning of principal investments: Tatuum (KAN sp. z oo), SEQUOIA sold to Maspex Group (Omegamed, Sambucol), RH+ Laboratoria. 10/2013-03/2015 Sequoia Supervisory Board Member delegated by PAAN CAPITAL. Pharma company managing an innovative portfolio of products within OTC segment sold to Maspex Wadowice Group in 2015. SEQUOIA Science for Health & Life. Show less

    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • CEO
      • Sep 2008 - Sep 2014

      Turned Saatchi&Saatchi Poland into the largest agency in Central Europe and e-commerce Hub for EMEA. Reorganized Saatchi&Saatchi Group in 2009. Set up and developed, strategically important for further growth: Saatchi&Saatchi Digital and Saatchi&Saatchi Brand Consulting. In 2013 through acquisitions and integration, Saatchi&Saatchi Poland became the largest agency in Central Europe with a unique and most innovative profile - fully digitalized specializing in e-commerce. Market standings: Impactor Agency of the Year 2014, Title of “2014 Superbrand”, Agency of the Year 2013 and 2012, Interactive Agency of 2013, “The Dream Agency” The most desirable agency according to Clients, Press Magazine Dec 2012. Show less

    • CEO, Managing Director
      • 2002 - 2008

      In 2003 restructured and merged MRM (McCann Relationship Management) and Momentum (Momentum Experiential Marketing) into Momentum Worldwide. Took the agency from loss to 2nd best operation in EMEA region in terms of profit margin. Market standings: Integrated Agency of the Year 2007. Best Agency 2007, 2006 according to Millward Brown Client Satisfaction Survey. http://www.mccannworldgroup.com/ In 2003 restructured and merged MRM (McCann Relationship Management) and Momentum (Momentum Experiential Marketing) into Momentum Worldwide. Took the agency from loss to 2nd best operation in EMEA region in terms of profit margin. Market standings: Integrated Agency of the Year 2007. Best Agency 2007, 2006 according to Millward Brown Client Satisfaction Survey. http://www.mccannworldgroup.com/

    • Management Associate
      • 1996 - 1999

      Among team that set up and launched polish GCB operations (initially reporting and liaising directly with the CEO). Co-developed and implemented the Core Strategic Plan (1997-2000), Marketing Plan (1997-1998) and Financial Plan (1997-2000). Responsible for the research and data analysis, macroeconomic analysis. Among team that set up and launched polish GCB operations (initially reporting and liaising directly with the CEO). Co-developed and implemented the Core Strategic Plan (1997-2000), Marketing Plan (1997-1998) and Financial Plan (1997-2000). Responsible for the research and data analysis, macroeconomic analysis.

    • Poland
    • Higher Education
    • 100 - 200 Employee
    • Assistant Professor, Macroeconomy, Faculty of Economics
      • 1993 - 1995

Education

  • Warsaw School of Economics
    MA, BA, Finance and Banking, Economics
    1991 - 1995
  • University of Warsaw
    Postgraduate, Psychology
    2004 - 2005
  • University of Rochester
    PhD (1st year), Economics
    1995 - 1996
  • Summer School of Economics for Academic Lecturers, Batory Foundation
    Economics
    1993 - 1995

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