Experience

eichels: Event GmbH

• Germany
• Events Services
• 1 - 100 Employee

• Employee at eichels GmbH

  • Nov 2022 - Present

  Involvement in the communication strategy of eichels: Event - especially with reference to the ADAC Marathon Hannover - on the basis of a jointly developed action plan. Implementation of joint projects and advertising campaigns with a focus on motivation, sporting togetherness and sustainability, using Hendrik Pfeiffer's high media reach and presence. Initiation of a running project for the Hanover region, through which the Hanover Olympic Training Center is specifically strengthened in the area of running. Achievement of top sporting performances as an athlete and figurehead of the ADAC Marathon Hannover. Show less



Bundeswehr

• Armed Forces
• 700 & Above Employee

• (Sports) Soldier

  • Sep 2020 - Present

  Focus on marathon sports as a professional athlete within the framework of the Bundeswehr sports development system. Acquisition and maintenance of basic soldiering skills. Focus on representative function as a top athlete for the external presentation of the Bundeswehr. Focus on marathon sports as a professional athlete within the framework of the Bundeswehr sports development system. Acquisition and maintenance of basic soldiering skills. Focus on representative function as a top athlete for the external presentation of the Bundeswehr.



Hendrik Pfeiffer (Marathon), Puma SE, German Athletics Federation, Nike Inc.

• Self-employment as a professional marathon runner

  • Jan 2012 - Present

  Worldwide competitions on an international level, including participation in the 2021 Olympics. German Marathon Champion 2022. Vice European Marathon Team Champion 2022. Maintaining a strictly professional lifestyle as a top athlete, including the organization and implementation of worldwide training camps, primarily in Kenya and the USA. Maintaining contacts and negotiations with partners (including sporting goods manufacturers, running events, industry-specific players such as GPS watch manufacturers, nutrition manufacturers, recovery product manufacturers). Regular press appointments and public appearances. Among others: ARD Tagesthemen, ZDF Morgenmagazin, WDR Sport im Westen, FAZ, SZ, Funk. Maintaining an Instagram account (hendrik_pfeiffer) with approximately 28,200 followers (as of 02/2023) and a YouTube presence. Negotiating and implementing various social media collaborations with advertising partners that are staged as part of the sports activities (e.g. Puma, 3Bears Porridge, Reboots Recovery, Exakt Health, Ministry of Nutrition, JoyBräu). Planning and implementation of running-related workshops for recreational runners and companies (e.g. Qiagen, Rewe Group, Klöckner & Co SE). Since 10/2022 development, hosting and marketing of a running-related podcast ("Einer rennt Einer hinterher") with up to 1600 listeners per episode (as of 02/2023). Show less



Meyer & Meyer Verlag

• Germany
• Book and Periodical Publishing
• 1 - 100 Employee

• Freelancer

  • Jun 2018 - Present

  Research, texting and collection of visual material for journalistic articles closely related to running on a freelance basis for the running magazine "Laufzeit". Research, texting and collection of visual material for journalistic articles closely related to running on a freelance basis for the running magazine "Laufzeit".



Klöckner & Co SE

• Germany
• Wholesale
• 1 - 100 Employee

• Working Student

  • Aug 2019 - Sep 2020

  department: Investor Relations, Internal Communications & Sustainability. Focus: Internal communication - in particular support of the internal social network Yammer and the digital workplace "DigiDesk". Writing social media posts for the corporate channels LinkedIn, Xing and Twitter. Assist in editing the employee newsletter. Assist in creating and presentations and social media posts for the Board and supervisors. Linking the position to the role as a professional competitive athlete at company races, among others. Show less

• Working Student

  • Oct 2016 - Aug 2019

  department: Corporate Communications. Support of proactive press and media relations with regard to all relevant target groups. Support in the preparation of press releases, conferences and interviews. Support in writing speeches and presentations for the Executive Board. Co-maintenance of the corporate or group website (national and international). Support in the coordination / creation of corporate publications such as image brochures. PR work in connection with events, anniversaries, etc. Support in the coordination of worldwide PR work in close coordination with those responsible for the business units. Support in the editing of the employee magazine. Responsibility for the company's presence in social media, among others. Internal communication - especially taking care of the internal social network. Linking the position with the role as a professional competitive athlete in company runs, among other things. Show less



TV Wattenscheid 01 Leichtathletik E.V.

• Germany
• Spectator Sports

• Press Officer

  • Jan 2013 - Jan 2020

  Creation of press releases, on-site reporting of sporting events (e.g. German Athletics Championship Nuremberg 2015, German Indoor Athletics Championship in Leipzig 2014) and press conferences, maintenance of the Facebook page. Since 01/2019 reporting and contact person for the major event Stadtwerke Halbmarathon Bochum organized by the club. Creation of press releases, on-site reporting of sporting events (e.g. German Athletics Championship Nuremberg 2015, German Indoor Athletics Championship in Leipzig 2014) and press conferences, maintenance of the Facebook page. Since 01/2019 reporting and contact person for the major event Stadtwerke Halbmarathon Bochum organized by the club.



Technische Universität Dortmund

• Financial Services
• 1 - 100 Employee

• Undergraduate Assistant University Sports

  • Aug 2015 - Oct 2016

  Maintenance of the homepage, Facebook page, Instagram account. Promotion of current events. Event organization (e.g. campus run). Maintenance of the homepage, Facebook page, Instagram account. Promotion of current events. Event organization (e.g. campus run).



Bocholt-Borkener Volksblatt

• Intern

  • Jul 2012 - Aug 2012

  Internship at the Bocholter-Borkener Volksblatt (local newspaper). Editorial work with on-site visits. Internship at the Bocholter-Borkener Volksblatt (local newspaper). Editorial work with on-site visits.