Experience

BlackSheep Ventures

• Canada
• Real Estate
• 1 - 100 Employee

• Co-founder & Partner

  • Nov 2020 - 3 years 2 months

  Milan, Lombardy, Italy BlackSheep Ventures is the first european venture capital firm with an entrepreneurial background that invests in MadTech, namely high potential technology-based startups focused on AI, Big Data, Automation and its b2b applications for the Marketing & Advertising industry, from seed to Round B and other early stages. We believe the marketing provider of the future is a software: automated, intelligent, easy. And led by humans.



FOOLFARM Spa

• Italy
• Venture Capital and Private Equity Principals
• 1 - 100 Employee

• Co Founder & Board Member

  • Aug 2020 - 3 years 5 months

  Foolfarm is the leading Italian Venture Builder/Startup Studio based in Milan (Italy) focused on AI ! With our Entrepreneurs in Residence we define/incubate and launch innovative solutions with AI as a focus for the big challenges of today....and solutions for tomorrow. We support our startups with our Ai tech expert team, in-house recruiting, marketing, legal, finance, administrative services, and our unique contact network to help each company immediately validate it's… Show more Foolfarm is the leading Italian Venture Builder/Startup Studio based in Milan (Italy) focused on AI ! With our Entrepreneurs in Residence we define/incubate and launch innovative solutions with AI as a focus for the big challenges of today....and solutions for tomorrow. We support our startups with our Ai tech expert team, in-house recruiting, marketing, legal, finance, administrative services, and our unique contact network to help each company immediately validate it's solution/buss model and scale quickly and effectively. Show less



AdTonos

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Member Board of Directors and leading investor

  • Sep 2022 - 1 year 4 months

  London, New York A Sound Advantage! Adtonos is the only independent full stack platform specialized in Audio advertising which offer innovative solutions for audio monetizations to Publishers (more than 1000 radio, podcast, music streaming, gaming publisher has already trusted AdTonos) and grant Brands and Advertisers easy planning and delivery. Drunbeat ( for easy streaming audio adv management with AI), Twilight ( NLP contextual classification of Podcast inventory), YoursTruly ( the first Voice Tag… Show more A Sound Advantage! Adtonos is the only independent full stack platform specialized in Audio advertising which offer innovative solutions for audio monetizations to Publishers (more than 1000 radio, podcast, music streaming, gaming publisher has already trusted AdTonos) and grant Brands and Advertisers easy planning and delivery. Drunbeat ( for easy streaming audio adv management with AI), Twilight ( NLP contextual classification of Podcast inventory), YoursTruly ( the first Voice Tag for interactivity handling on speakers), SanDStorm ( Sdk/Api with smart audio formats to monetize with audio mobile gaming inventory) are the main innovation components of Adtonos offer. Show less



iGenius

• United States
• Software Development
• 1 - 100 Employee

• Investor & Board Observer

  • Jun 2022 - 1 year 7 months

  Milan, London , New York Our mission is to accelerate the adoption of decision intelligence by consumerizing access to information, disrupting the business data industry with our proprietary Composite AI. I-Genius is an innovation leader in Augmented Analytics and Conversational AI ( Gartner Cool Vendor) which is rapidly expanding it's offer in Eu and USA



Eden Venture

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Partner & Investor

  • Oct 2022 - 1 year 3 months

  Milan, Lombardy, Italy Eden Venture is an international venture capital firm focused on Pre-Seed, backed by IAG, the main Italian business angel network. Our mantra is: keep it simple and do not waste time! Apply to our form and get a potential investment up to €100k in 30 days (if we fall in love..)



NeuroBrave

• Israel
• Software Development
• 1 - 100 Employee

• Investor & Board Observer

  • Sep 2022 - 1 year 4 months

  Israel NEUROBRAVE is on the journey to be the leader in next generation of "insight" available to users from their wereable devices ....the cognitive state insights in real time! An incredible team of experienced entrepreneurs, business managers & tech experts, highly skilled in Deep Learning, signal processing, data science and Cloud, powered by top-notch neuroscience academic leaders and advisors, developing AI software solutions to connect people and technology through everyday wearable devices,… Show more NEUROBRAVE is on the journey to be the leader in next generation of "insight" available to users from their wereable devices ....the cognitive state insights in real time! An incredible team of experienced entrepreneurs, business managers & tech experts, highly skilled in Deep Learning, signal processing, data science and Cloud, powered by top-notch neuroscience academic leaders and advisors, developing AI software solutions to connect people and technology through everyday wearable devices, biosensors and Neurotechnology. Show less



Fido

• Investor & Board Observer

  • Oct 2020 - 3 years 3 months

  Milan Unlock the power of digital footprints. Fido unique platform and API offer real time scoring based on customer digital footprints supporting multiple ready to use algorithms (mktg lead scoring, Credit Scoring, ...) to brand customers or enabling their own modeling



Mapendo

• Italy
• IT Services and IT Consulting
• 1 - 100 Employee

• Board Member, Investor

  • Jan 2017 - 7 years

  Bologna Area, Italy Non Exec Director board support. Mapendo ( The intelligence Behind Your Mobile Sales) is an Artificial Intelligence based platform for mobile advertising optimization and complete lead activation. Mapendo with it's unique platform and amazing team reach every month more than 1 Billion people on their mobile mostly in the EU & USA and generate Millions of actions and commercial conversions.



Italian Angels for Growth

• Senior Business Angel & Screening Commitee Member

  • Jan 2012 - 12 years

  Milan Screening Committee member and Digital Council expert. Nonexecutive board role in different startups. More than thirty five participation/investments. I participate with my Angels investors friends in screening and financing deeptech/digital/fintech/green tech/medtech startups.



ID Ward

• United Kingdom
• Internet Publishing
• 1 - 100 Employee

• Leading Investor & Board Observer

  • Jan 2022 - Sep 2022

  London, Barcellona ID Ward is a next-generation technology for private Advertising that replace cookies with a secure decentralized identity and create "edge profiling" of customers (data never leave the device and are not accessible by anybody including IdWard) Publishers and advertisers can Build their own Open Garden (a new environment that combines the best of Walled Gardens and Open Web) and Reach 100% of consented audiences across sites for targeting and retargeting



ADmantX

• Italy
• Online Media
• 1 - 100 Employee

• CEO

  • Sep 2012 - Apr 2020

  Milan, New York, London Managing the international growth of the most advanced Cognitive Contextual and 1St Party Profiling company in the Martech space up to the acquisition by IAS ( Integral AdScience) leader in AdVerification, backed by VISTA Equity Fund at the end of 2019.



Inventia, CRIF Group

• Italy
• Information Technology & Services
• 1 - 100 Employee

• Board Member&Investor

  • Jan 2015 - Mar 2019

  Milan Area, Italy Board Member, Early Investor/Shareholder. Supported Inventia from start in it's development/funding and final selling in 2019 to CRIF. The core proposition is Inventia proprietary platform for Digital Sales Automation with Video CRM & Engagement, uniquely positioned to guarantee an omni-channel approach to Digital Transformation, and legal customer identification/on boarding (available from up to seven touch points: web, mobile, social networks, smart devices, video kiosk and smart… Show more Board Member, Early Investor/Shareholder. Supported Inventia from start in it's development/funding and final selling in 2019 to CRIF. The core proposition is Inventia proprietary platform for Digital Sales Automation with Video CRM & Engagement, uniquely positioned to guarantee an omni-channel approach to Digital Transformation, and legal customer identification/on boarding (available from up to seven touch points: web, mobile, social networks, smart devices, video kiosk and smart glasses) The solution allows to insert human experience and complete video interaction/identification into digital channels. All the processes and business contacts previously limited by physical constraints – like space, signature, skills, time, coverage, legal identification and many more – can now be streamlined and extensively deployed over digital channels. Show less



Technogym

• Italy
• Wellness and Fitness Services
• 700 & Above Employee

• Director Digital (Management Committee Member)

  • Feb 2010 - Dec 2011

  Cesena, Emilia-Romagna, Italy Director -Network Division (Management Committee member) • responsible for the group for On line presence (web/ecommerce), Wellness Sw solutions offer, Customer Equipment Interfaces, Personal Electronic Devices. (operation and support for 45 markets) •Key responsibilities: Division strategy, Division P&L (20 Mio), product strategy/ implementation/go to mkt, sales (for digital products), identify and manage collaborations/partnerships/acquisitions,. Technogym group Web visibility (Web… Show more Director -Network Division (Management Committee member) • responsible for the group for On line presence (web/ecommerce), Wellness Sw solutions offer, Customer Equipment Interfaces, Personal Electronic Devices. (operation and support for 45 markets) •Key responsibilities: Division strategy, Division P&L (20 Mio), product strategy/ implementation/go to mkt, sales (for digital products), identify and manage collaborations/partnerships/acquisitions,. Technogym group Web visibility (Web site visits, leads and social media presence), Ecommerce results, End to End customer experience on "digital" interfaces Show less



vodafone

• United Kingdom
• Telecommunications
• 700 & Above Employee

• Director Global Product Management

  • Jun 2008 - Feb 2010

  London, England Metropolitan Area Vodafone Group responsible for Business Product evolution and implementation (67 markets) delivering a revenue contribution to the group of €1.4bn in 07/08. - Key areas: Core mobile voice and data product/propositions (Mobile Voice, PC mobile connectivity , Mobile Email/Mobile office) + Fixed Converged product/proposition (Fixed voice/data/mobile offer, Mobile Application, UC and Hosted Managed Services). Coordinator of Vodafone Business MKTG Board (global mktg and product initiatives… Show more Vodafone Group responsible for Business Product evolution and implementation (67 markets) delivering a revenue contribution to the group of €1.4bn in 07/08. - Key areas: Core mobile voice and data product/propositions (Mobile Voice, PC mobile connectivity , Mobile Email/Mobile office) + Fixed Converged product/proposition (Fixed voice/data/mobile offer, Mobile Application, UC and Hosted Managed Services). Coordinator of Vodafone Business MKTG Board (global mktg and product initiatives decisions for business segment). Partnership strategy and relation management for vodafone business offer evolution.

• Director North West Region – Business Sales

  • Dec 2005 - Jun 2008

  Milan, Lombardy, Italy Direct and Indirect Business Sales channels responsibility in NW region (coordination of 150 direct team resources, 60 Agencies, 400-450 salesmen, 100 thousand customers, 550 Mio E revenues impact) As Regional Director (reporting to CEO) : local coordination/integration of the different functions (Network, Customer Care, Consumer and Business sales) of Italy NW Region; about 2000 people orga; official Vodafone representative with all local institutions/administrations and industrial… Show more Direct and Indirect Business Sales channels responsibility in NW region (coordination of 150 direct team resources, 60 Agencies, 400-450 salesmen, 100 thousand customers, 550 Mio E revenues impact) As Regional Director (reporting to CEO) : local coordination/integration of the different functions (Network, Customer Care, Consumer and Business sales) of Italy NW Region; about 2000 people orga; official Vodafone representative with all local institutions/administrations and industrial associations

• Business Product & Proposition Director

  • Nov 2003 - Dec 2005

  ➢ In charge of Business Product evolution definition/evaluation/ approval/implementation and launch (reference for 25 M€ Development Budget). Business development activities (focus mobile data and fixed offer).Sales processes and systems definition. ➢Italy member of global Vodafone Global Business Management Committee

• Strategy SEMEA & UMTS Program Director

  • Jan 2001 - Nov 2003

  ➢Strategy & Business Development for Vodafone Italy: member of Vodafone Global Strategy board ➢Vodafone SEMEA Region Strategy director (reporting to Regional CEO): coordination of 8 countries (from 2002). ➢Vodafone Italy UMTS Program Director (from Jan 2001): complex multifunctional (mktg, product, communication, technology, customer care, regulatory, legal) implementation and transformation program management for UMTS launch

• Business Development Manager & UMTS Auction Team Director

  • Oct 1999 - Dec 2000

  ➢Responsible for all new company business initiatives evaluation and plan approval ➢ Responsible for coordination of all UMTS auction team for license acquisition (referring the board): UMTS introduction strategy/offer scenario definition/implementation plan. I directly managed the +2,6Bio UMTS auction with the CEO and supported the board for its decisions



McKinsey & Company

• Business Consulting and Services
• 700 & Above Employee

• Associate consultant

  • May 1998 - Oct 1999

  ➢ Associate Consultant with main focus and projects in Telecom, IT,Financial Services on M&A evaluation, operations, marketing, innovation management, transformation programs - Major Payment player industrial and M&A transformation plan - M&A proposal and management for a major infrastructure/It service player - Disruptive mktg initiative project for leader telco operator (with operative implementation)



TIM

• Côte d'Ivoire
• Marketing Services

• Business Evolution and Planning consultant

  • Sep 1995 - May 1998

  Turin Area, Italy In telecom Italia Lab i was the leader of strategic evolution analysis for Telecom Italia: - ADSL introduction operational impact ( 1 year USA cooperation project with AT&T) - GPRS/UMTS introduction strategy - Universal Service Obligation Cost model ( for authority interaction) - Industrial costing model for telecommunication services



Alcatel-Lucent Enterprise

• France
• Telecommunications
• 700 & Above Employee

• Fiber Optic EU Business Development Manager

  • 1995 - Jun 1995

  Milan, Paris Coordinating the Buss dev plan of Fiber Optic Alcatel division for SEMEA



Marina Militare Italiana

• Italy
• Armed Forces
• 700 & Above Employee

• Navy Ensign (Lieutenant)

  • Jan 1992 - Jun 1993

  Livorno, Rome , Venice Learning how to lead people with example.........and some nice tech responsibilities.