Ira Vihma
Product Manager at Improve Media Oy- Claim this Profile
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Finnish Native or bilingual proficiency
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Swedish Limited working proficiency
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English Full professional proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Mikael Englund
Ira is hard working, accurate and very professional in everything she does. When Ira came to Widespace she was new in the business but she grow with the task and I would say she did a excellent work for us. I would highly recommend her for any employeer. She handles sales, marketing and analytics very well. I hope i get the chance to work with you again Ira!
Vesa Moisio
Ira is a bright star in media sales. She represents the modern Key Account Manager who doesn't focus on selling products but instead she finds out the clients' needs and recommends the best possible solution based on them. In addition she understands the big picture of digital media really well and isn't afraid to make long-term proposals. It's also fun to work with Ira - an important part of the Widespace team. She's always willing to give a helping hand :)
Mikael Englund
Ira is hard working, accurate and very professional in everything she does. When Ira came to Widespace she was new in the business but she grow with the task and I would say she did a excellent work for us. I would highly recommend her for any employeer. She handles sales, marketing and analytics very well. I hope i get the chance to work with you again Ira!
Vesa Moisio
Ira is a bright star in media sales. She represents the modern Key Account Manager who doesn't focus on selling products but instead she finds out the clients' needs and recommends the best possible solution based on them. In addition she understands the big picture of digital media really well and isn't afraid to make long-term proposals. It's also fun to work with Ira - an important part of the Widespace team. She's always willing to give a helping hand :)
Mikael Englund
Ira is hard working, accurate and very professional in everything she does. When Ira came to Widespace she was new in the business but she grow with the task and I would say she did a excellent work for us. I would highly recommend her for any employeer. She handles sales, marketing and analytics very well. I hope i get the chance to work with you again Ira!
Vesa Moisio
Ira is a bright star in media sales. She represents the modern Key Account Manager who doesn't focus on selling products but instead she finds out the clients' needs and recommends the best possible solution based on them. In addition she understands the big picture of digital media really well and isn't afraid to make long-term proposals. It's also fun to work with Ira - an important part of the Widespace team. She's always willing to give a helping hand :)
Mikael Englund
Ira is hard working, accurate and very professional in everything she does. When Ira came to Widespace she was new in the business but she grow with the task and I would say she did a excellent work for us. I would highly recommend her for any employeer. She handles sales, marketing and analytics very well. I hope i get the chance to work with you again Ira!
Vesa Moisio
Ira is a bright star in media sales. She represents the modern Key Account Manager who doesn't focus on selling products but instead she finds out the clients' needs and recommends the best possible solution based on them. In addition she understands the big picture of digital media really well and isn't afraid to make long-term proposals. It's also fun to work with Ira - an important part of the Widespace team. She's always willing to give a helping hand :)
Experience
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Product Manager
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Sep 2021 - Present
* Jodel Channels * Jodel Channels
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Sanoma Media Finland
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Finland
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Book and Periodical Publishing
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500 - 600 Employee
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Media Group Manager
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May 2019 - Nov 2019
Sanoma Media Finland is the leading Finnish cross-media media company.I was part of two teams. One client team working with clients focused on digital business. Most clients were big enterprises operating on financial, tele and travel industries. Another team was a team of media group managers and product owners focusing on news & lifestyle medias of Sanoma, such as Helsingin Sanomat, Ilta-sanomat, Me naiset, Glorian ruoka & viini etc. Sanoma Media Finland is the leading Finnish cross-media media company.I was part of two teams. One client team working with clients focused on digital business. Most clients were big enterprises operating on financial, tele and travel industries. Another team was a team of media group managers and product owners focusing on news & lifestyle medias of Sanoma, such as Helsingin Sanomat, Ilta-sanomat, Me naiset, Glorian ruoka & viini etc.
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Sales Lead & Development Manager
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Apr 2018 - May 2019
Improve Media is an open advertising network offering both desktop and mobile ad inventory for advertisers/media agencies. The ad network consist of more than 100 medias connecting advertisers with +3 million unique weekly visitors. * Sales team lead* Brand management* Business development* Events* Presentations* Products & offering* Marketing planning & excecution* Programmatic & direct sales
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Sales & Development Manager
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Mar 2017 - Apr 2018
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P+SBD
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Finland
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Advertising Services
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Account Director
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Sep 2016 - Jan 2017
P+SBD fuses marketing technology, data, content and talent to increase your return on marketing investments, grow and change your digital marketing capabilities and improve your customer experiences. P+SBD fuses marketing technology, data, content and talent to increase your return on marketing investments, grow and change your digital marketing capabilities and improve your customer experiences.
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Widespace AB
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Sweden
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IT Services and IT Consulting
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1 - 100 Employee
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Key Account Manager
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Dec 2013 - Sep 2016
Widespace offers premium mobile advertising in the best mobile medias in Finland & Europe. Widespace does mobile advertising with effective formats where everything can happen inside the banner. * Events* Media agency partnerships * Presentations * Yearly agreement negotiations * Case studies * Solution based selling * International campaigns & clients* FMCG, travel, teleoperator and retail focusI mainly worked with clients such as SCA, Nestlé, IKEA, DNA, Stockmann, Fiskars Group, Cubus, Visit Finland, Finnair and Aurinkomatkat.
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Account Manager
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Feb 2013 - Dec 2013
I started my career in sales at Widespace and worked as an Account Manager. I had named clients that I worked with - most of them were new and required consistent new business work.* Booking meetings* Presentations * Offers * Teaching mobile marketing
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Aegis Media
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Germany
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Advertising Services
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1 - 100 Employee
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Performance Marketing Consultant
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Apr 2012 - Dec 2012
In April 2012 my title was changed to Performance Marketing Consultant and my primary task was to plan and run our internal development project regarding mobile marketing. Planning and managing digital direct marketing campaigns was still a big part of my job.* Mobile marketing* Internal projects across agencies* Digital direct marketing
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Media Buyer
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Jun 2011 - Apr 2012
I started off in June 2011 as a digital marketing trainee. My tasks consisted of mainly planning and managing direct marketing campaigns for media agencies' (Carat & Vizeum) B2C & B2B clients such as Arla Ingman, Clas Ohlson, Citycon, DinSko, Finnmatkat and Plantagen.* Digital campaigns * Printed direct marketing * Invoicing* Reporting
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Various
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Financial Services
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1 - 100 Employee
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Customer Service
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Mar 2008 - Mar 2011
Working in customer service in restaurants, cafés & convenience stores while studying. Working in customer service in restaurants, cafés & convenience stores while studying.
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Education
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2009 - 2012
Metropolia University of Applied Sciences
BBA, Logistics and Marketing -
2006 - 2009
Etu-Töölö Upper Secondary School
Graduate
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