Experience

Manhattan Home Design

• United States
• Furniture and Home Furnishings Manufacturing
• 1 - 100 Employee

• Strategic Initiatives Associate

  • Aug 2017 - Present

  • Provided market insights. Identified and monitored strengths, weaknesses, opportunities and threats relevant for product's expansion • Driven execution of growth initiatives that lead to a 250% sales increase over a four-year period • Managed strategic site redesign to improve brand messaging and improve conversion. Resulted in 55% increase in conversion rate, 20% increase in AOV, and 37% decrease in bounce rate • Established and influenced digital marketing best practices across the organization • Responsible for site analytics, SEO strategy, PPC campaigns, and email marketing to drive growth • Supervised marketing team activities, hired and trained new team members • Implemented the first CRM and developed the customer service model Show less



Virtual Dowser, LLC

• Co-Founder

  • Feb 2016 - Jan 2017

  • Coordinated an online retail business on eBay and Amazon based on the latest automated software technology • Managed daily e-commerce operations obtaining $50,000 in sales in 4 months and 190% sales growth month-over-month through market research and keyword optimization for products • Provided excellent customer service maintaining a 5-star rating from over 2000 customers • Assisted in creating automated e-commerce software for effective internal operations • Coordinated an online retail business on eBay and Amazon based on the latest automated software technology • Managed daily e-commerce operations obtaining $50,000 in sales in 4 months and 190% sales growth month-over-month through market research and keyword optimization for products • Provided excellent customer service maintaining a 5-star rating from over 2000 customers • Assisted in creating automated e-commerce software for effective internal operations



Forever Fresh

• Zimbabwe
• Transportation, Logistics, Supply Chain and Storage
• 1 - 100 Employee

• Intern

  • Dec 2013 - May 2014

  • Assisted with the design and development of marketing campaigns • Managed a marketing budget of $10,000; contacted and made agreements with radio stations and other local businesses for advertising opportunities • Created and implemented customers reward system in order to gather data • Established and maintained business social media profiles on Facebook and Instagram designed to increase visibility and encourage customer feedback • Initiated and researched opportunities for expansion to additional locations Show less



NOTARBARTOLO & GERVASI S.P.A.

• Italy
• Legal Services
• 1 - 100 Employee

• Intern

  • Jun 2013 - Sep 2013

  • Managed and updated all company files in the archives of a patent trademark office • Assisted in the creation of filing processes to increase efficiency • Managed and updated all company files in the archives of a patent trademark office • Assisted in the creation of filing processes to increase efficiency