Ericia Tan

Account Executive at Agape Communications
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Location
Singapore, SG

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Experience

    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive
      • May 2023 - Present
    • Marketing Executive cum Graphic Designer
      • Aug 2022 - Present

      - Assist with daily management of social media platforms such as Instagram, Facebook and TikTok - Conceptualised and developed ideas for social media postings inclusive of photoshoots and captions - Liaised with media companies and influencers for media tastings and creative marketing campaigns - Conceptualised design of visual assets for company’s marketing communications materials, including logo design, website banners, and social media templates - Designed menus and created relevant illustrations using Adobe Illustrator and InDesign - Assisted with website design using a website builder and brand story write-up Show less

    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Intern
      • Nov 2022 - Dec 2022

      - Ideate and create Social Media Campaigns - Assisted in researching and building trend decks - Assisted in the research and ideating on social media strategies - Planned, designed, and executed social media campaigns - Managed clients’ social media accounts and posts content - Analysed analytics to gauge the success of campaigns using Whatagraph - Assisted in creating performance reports on Social Media Campaigns for client reviews - Ideate and create Social Media Campaigns - Assisted in researching and building trend decks - Assisted in the research and ideating on social media strategies - Planned, designed, and executed social media campaigns - Managed clients’ social media accounts and posts content - Analysed analytics to gauge the success of campaigns using Whatagraph - Assisted in creating performance reports on Social Media Campaigns for client reviews

    • Marketing Executive
      • Jan 2022 - Jul 2022

      - Managed delivery platform promotions, sales and marketing- Planned and executed initiatives to reach the target audience through appropriate channels(social media, e-mail etc.)- Assisted in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies

    • Marketing Intern
      • Jun 2021 - Dec 2021

      - Conducted market research to find answers about consumer requirements, habits and trends- Brainstormed and developed ideas for creative marketing campaigns- Managed delivery platform promotions, sales and marketing- Assisted in outbound or inbound marketing activities by demonstrating expertise in variousareas (content development and optimization, advertising, events planning etc.)- Liaised with external vendors to execute promotional events and campaigns- Collaborated with marketing and other professionals to coordinate brand awareness andmarketing efforts- Planned and executed initiatives to reach the target audience through appropriate channels(social media, e-mail etc.)- Assisted in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies Show less

    • Singapore
    • Government Administration
    • 700 & Above Employee
    • Field Operations Officer
      • Jan 2019 - Jun 2019

      - Collected key manpower data from over 80 companies a day over 5 months - Interviewed approximately 8000 business owners and gained better interpersonal skills - Conducted approximately 150 registries per month and reached Key Performance Indicator (KPI) - Collected key manpower data from over 80 companies a day over 5 months - Interviewed approximately 8000 business owners and gained better interpersonal skills - Conducted approximately 150 registries per month and reached Key Performance Indicator (KPI)

Education

  • National University of Singapore
    Bachelor of Social Sciences with Honours, Communication and Media Studies
    2019 - 2023
  • Meridian Junior College
    2017 - 2018
  • Tanjong Katong Secondary School
    2013 - 2016

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