Experience

Wedding Spot, Inc.

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Social Media

  • Oct 2018 - Present

  • Develop and managed the social strategy to enhance internet presence • Source and created photo and graphic content • Doubled following in 4 months while increasing impressions by 6x • Develop and managed the social strategy to enhance internet presence • Source and created photo and graphic content • Doubled following in 4 months while increasing impressions by 6x



Erica Luo Design

• Freelance Graphic Designer

  • Aug 2018 - Present

  • Create visual concepts to communicate ideas dependant on client needs • Successfully managed and completed several projects simultaneously • Sourced and retouched images for print and web • Create visual concepts to communicate ideas dependant on client needs • Successfully managed and completed several projects simultaneously • Sourced and retouched images for print and web



HoneyBook

• United States
• Software Development
• 200 - 300 Employee

• Account Executive - New Listings

  • Oct 2016 - Jun 2018

  • Managed full prospecting, sales, and onboarding funnel • Lead team as top sales rep with an average of 115% of target • Managed full prospecting, sales, and onboarding funnel • Lead team as top sales rep with an average of 115% of target



ShareRoot

• Australia
• Advertising Services

• Account Executive

  • Mar 2016 - Sep 2016

  Helped enterprise level brands strengthen their connection with their consumers by providing them with the ability to search for and source user generated content (UGC) and utilize it in their marketing efforts. • Lead the food and beverage sales development representative (SDR) team to attain new business: make introductory calls, assess business goals through qualifying, work with CMO/VP Marketing/Social Media Coordinators in ShareRoot’s platform and content marketing strategies • Managed my own leads: utilized online and offline sources to cultivate and maintain pipeline of 60 food and beverage enterprise brands through Salesforce • Consistently surpassed metrics expectations by making a high volume (100+) of daily outbound sales emails and (40+) outbound calls to brands across the food and beverage vertical • Created engaging visuals that transformed industry data and research into design for client facing interactions • Maintained a consistent voice for the company by copy editing content and blogs posted on our various social media platforms and website Show less



Yelp

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Account Executive

  • Aug 2014 - Mar 2016

  Drove full sales cycle to attain new business: make introductory calls, assess business goals through qualifying, worked with business owners in Yelp’s platform and advertising packages, and closed deals. • Consistently exceed monthly sales goals by making a high volume (70+) of daily outbound calls to brands across all verticals • Proficient at navigating through Salesforce: create reports for vetting leads, call to set, and show ratio • Recruited for Yelp's Mentor Program: worked with new sales hires to help in their 30-60 day training • Recruited for Yelp's VIP program: worked with 60+ day sale rookies one-on-one to improve specific metric • Invited to Century Club (100k in net booking per quarter) after 2 months on the job • Best Month Ever: 842% of quota Show less



Aggie Studios

• United States
• Media Production
• 1 - 100 Employee

• Reporter

  • Sep 2013 - Jul 2014

  Produced entertainment series and interesting stories relevant to the Davis community. Established and maintained relationships within the UC Davis organizations for collaborations. • Covered a range of topics including, but not limited to News, Sports, and Entertainment • Provided complete, accurate and compelling coverage of both anticipated and spontaneous stories for the media. • Worked with Videographer to produce and direct the contents of the video from start to finish. • Earned repeated accreditation for excellence in broadcasting Show less



Nordstrom

• United States
• Retail
• 700 & Above Employee

• Sales

  • 2013 - 2014

  Worked one-on-one with customers' intimate apparel needs to ensure an exceptional 'fit' experience. Developed strong customer relationships and build individual sales volume while thriving in a commissioned sales environment. • Consistently met and exceeded sales goals as one of the top sellers at the store • Provided honest and confident feedback to customers regarding merchandise style and fit • Perform daily department maintenance tasks including stock work, re-merchandising, display, price markdowns, merchandise transfers and light cleaning Show less