Experience

Highland Corporation

• United States
• Oil and Gas
• 1 - 100 Employee

• Director of Marketing & Communications

  • Feb 2021 - Present

  Direct all branding, social media strategy, advertising, in-store promotions, and community relations initiatives for 15 Fast Stop Markets convenience store locations in middle and west Tennessee. Direct all branding, social media strategy, advertising, in-store promotions, and community relations initiatives for 15 Fast Stop Markets convenience store locations in middle and west Tennessee.



Self-Employed

• Real Estate
• 1 - 100 Employee

• Communications & Marketing Consultant / Freelance Writer

  • Jun 2000 - Present

  Delivery of contract and freelance public relations, communication, marketing, and writing services. Client portfolio includes, but is not limited to: Journal Communications (Livability Media), Scribe Media, Blue Focus Marketing, Mitchell Communications, The Kerry Harris Team - Keller Williams Realty, Film House - Transcendent LLC, The Jackson Sun (Gannett), Nashville Christian School, Freed-Hardeman University, Bethel College, and The Brumfield Group. Notable contract projects: • Writing content for authors' social media promotions through Scribe Media. • Social media monitoring and content generation for national and regional clients - ex. Hilton Hotels brand & The Kerry Harris Team - Keller Williams Realty. • Rochester College (Rochester, N.Y.) new marketing/PR campaign strategy and launch • Unit Publicist for feature film "Deadline” • New website and marketing content for Whisenant, Stewart & Watrous (WSW) CPA firm. • Church expansion PR campaign in the City of Forest Hills (Nashville, Tenn.) • Published in more than 50 community development magazines nationwide • Editor of monthly health tabloid "Your Health" in "The Jackson Sun" daily newspaper in Jackson, Tenn.



Lipscomb University

• United States
• Higher Education
• 700 & Above Employee

• Adjunct Instructor, Communications

  • Jan 2021 - May 2021

  Adjunct faculty role teaching undergraduate coursework in advertising. Adjunct faculty role teaching undergraduate coursework in advertising.



Healing Hands International

• United States
• Wholesale Import and Export
• 1 - 100 Employee

• Director of Marketing

  • Apr 2019 - Jul 2020

  This role required the development and management of a marketing and communication strategy to increase donor giving and volunteer engagement for a non-profit, humanitarian organization that serves in 25+ countries outside of the U.S. This role required the development and management of a marketing and communication strategy to increase donor giving and volunteer engagement for a non-profit, humanitarian organization that serves in 25+ countries outside of the U.S.



Columbia Academy

• Education Administration Programs
• 1 - 100 Employee

• Director of Enrollment & Communication

  • Jun 2011 - Apr 2019

  Since assuming this role in 2011, school enrollment grew from 650 students to more than 950 students with five consecutive years of record enrollment. This position required admissions recruiting for a preK-12 college preparatory school with two campus locations; AND the development and execution of the school’s marketing and communication strategy. Since assuming this role in 2011, school enrollment grew from 650 students to more than 950 students with five consecutive years of record enrollment. This position required admissions recruiting for a preK-12 college preparatory school with two campus locations; AND the development and execution of the school’s marketing and communication strategy.

• Recruiting Coordinator

  • Jan 2010 - May 2011

  Served as lead recruiter for four graduate business programs representing approximately 200 students. Worked with Executive Director of Marketing and Enrollment to plan and execute marketing and recruiting strategy. Served as lead recruiter for four graduate business programs representing approximately 200 students. Worked with Executive Director of Marketing and Enrollment to plan and execute marketing and recruiting strategy.



Lipscomb Academy

• United States
• Education Management
• 1 - 100 Employee

• Director of Communications and Public Relations

  • Aug 2006 - Jun 2008

  Directed all internal and external communications of preK-12 college preparatory school with more than 1,200 students. Directed all internal and external communications of preK-12 college preparatory school with more than 1,200 students.



Freed-Hardeman University

• United States
• Higher Education
• 300 - 400 Employee

• Adjunct Student Newspaper Advisor / Public Relations Staff Writer

  • Jan 2005 - Aug 2006

  Worked in an adjunct capacity to monitor and advise student newspaper staff with writing, editing, layout, advertising sales and distribution. Worked as public relations writer and representative for the Office of University Relations. Worked in an adjunct capacity to monitor and advise student newspaper staff with writing, editing, layout, advertising sales and distribution. Worked as public relations writer and representative for the Office of University Relations.



West Tennessee Healthcare

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Public Relations Editor

  • Apr 1999 - Jun 2001

  Responsibilities included coordinating educational programs and leading hospital tours; writing PR and marketing content; serving as editor of weekly employee print newsletter; writing speeches and correspondence for hospital executives; serving as a liaison to internal customers through a brand management system. Responsibilities included coordinating educational programs and leading hospital tours; writing PR and marketing content; serving as editor of weekly employee print newsletter; writing speeches and correspondence for hospital executives; serving as a liaison to internal customers through a brand management system.


Unity Health Management
• United States
• Medical Practices
• Employment Coordinator

  • 1996 - 1997