Doug Allen

Marketing Manager at Ayamaya
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Location
Rancho Cucamonga, California, United States, US

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Credentials

  • Generative AI for Digital Marketers
    LinkedIn
    Sep, 2023
    - Sep, 2024
  • How to Research and Write Using Generative AI Tools
    LinkedIn
    Sep, 2023
    - Sep, 2024
  • Learning HubSpot
    LinkedIn
    Sep, 2023
    - Sep, 2024
  • LinkedIn Creator Posting Strategy
    LinkedIn
    Sep, 2023
    - Sep, 2024
  • Strategic Social Media: Grow Your Business
    LinkedIn
    Sep, 2023
    - Sep, 2024
  • Using AI as Your SEO Assistant
    LinkedIn
    Sep, 2023
    - Sep, 2024
  • Learning LinkedIn Sales Navigator
    LinkedIn
    Aug, 2022
    - Sep, 2024
  • Learning PPC with Google Ads
    LinkedIn
    Jan, 2022
    - Sep, 2024
  • SEO: Videos
    LinkedIn
    Jan, 2022
    - Sep, 2024
  • Being an Effective Team Member
    LinkedIn
    Dec, 2021
    - Sep, 2024
  • BigCommerce Essential Training
    LinkedIn
    Dec, 2021
    - Sep, 2024
  • Project Management: Preventing Scope Creep
    LinkedIn
    Dec, 2021
    - Sep, 2024
  • SEO: Keyword Strategy
    LinkedIn
    Dec, 2021
    - Sep, 2024
  • SEO: Link Building
    LinkedIn
    Dec, 2021
    - Sep, 2024
  • Technical WordPress SEO
    LinkedIn
    Dec, 2021
    - Sep, 2024
  • Create a Brand Strategy
    LinkedIn
    Nov, 2021
    - Sep, 2024
  • Customer Service: Managing Customer Expectations
    LinkedIn
    Nov, 2021
    - Sep, 2024
  • Empathy for Customer Service Professionals
    LinkedIn
    Nov, 2021
    - Sep, 2024
  • How to Present and Stay on Point
    LinkedIn
    Nov, 2021
    - Sep, 2024
  • Job Skills: Learning the Basics
    LinkedIn
    Nov, 2021
    - Sep, 2024
  • Managing Project Stakholders
    LinkedIn
    Nov, 2021
    - Sep, 2024
  • Project Management Simplified
    LinkedIn
    Nov, 2021
    - Sep, 2024
  • SEO Foundations
    LinkedIn
    Nov, 2021
    - Sep, 2024
  • Salesforce Essential Training
    LinkedIn
    Nov, 2021
    - Sep, 2024
  • CSS Essential Training
    LinkedIn
    Oct, 2021
    - Sep, 2024
  • Google Analytics Individual Qualification
    Google
    Oct, 2021
    - Sep, 2024
  • Social Media Marketing Tips (2019)
    LinkedIn
    Oct, 2021
    - Sep, 2024
  • The Secret to Better Decisions: Stop Hoarding Chips
    LinkedIn
    Oct, 2021
    - Sep, 2024
  • HTML Essential Training
    LinkedIn
    Sep, 2021
    - Sep, 2024
  • Content Marketing
    HubSpot Academy
    Sep, 2023
    - Sep, 2024
  • Social Media Marketing
    HubSpot Academy
    Sep, 2023
    - Sep, 2024
  • Klaviyo Product Certified
    Klaviyo
    Dec, 2021
    - Sep, 2024
  • PPC Fundamentals Exam
    Semrush
    Feb, 2022
    - Sep, 2024
  • Google Ad Search Certification
    Google
    Oct, 2021
    - Sep, 2024

Experience

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Oct 2023 - Present

      Ayamaya aims to empower through mindfully crafted outdoor gear built to mirror the power and resilience of nature itself. With a deep passion for both adventure and inclusivity, our mission is to break down barriers and make nature’s wonders accessible to all. Ayamaya aims to empower through mindfully crafted outdoor gear built to mirror the power and resilience of nature itself. With a deep passion for both adventure and inclusivity, our mission is to break down barriers and make nature’s wonders accessible to all.

    • United States
    • Capital Markets
    • Founder + Publisher
      • Apr 2006 - Present

      Founded, manage and continue to grow a successful publishing company that specializes in the acquisition, publication and distribution of rare stock market books. Full P&L responsibility. Manage design, production, content acquisition, copyrights, distribution, digital marketing, print advertising, online sales channels, exceptional customer experience, SEM, CRM management, and customer retention. Successfully manage contracted talent across multiple continents and time zones. Have currently published over 140 titles, all available through multiple sales channels including Amazon, AbeBooks, and direct through the company's website. Sales also include rare, original, market-related-books. Our customers include some of the world's top hedge fund managers, independent traders, libraries and collectors. Show less

    • Taiwan
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • Dec 2021 - May 2023

      JPC Connectivity (TAIEX:6197) is a global provider of interconnect solutions which leverages a unique combination of internal capabilities and long-term partnerships providing customers with integrated solutions which meet their technological and supply chain needs. JPC Connectivity’s extensive product and technology portfolio provides value across many markets including factory automation, vision systems & robotics, commercial vehicle electrification & infotainment, and data network centers and servers. Drawing upon our expertise in both electrical and photonic engineering, we provide solutions which cover industrial GB Ethernet to 400G transceivers & AOC cables, high current up to 500 amps, and full range of industry standard interconnects to support your applications. With offices across several continents, we offer local support to insure all your projects are competently and effectively managed. Established in 1992 and with its headquarters in Taipei, Taiwan, JPC Connectivity’s strategic location allows us to optimally support your solutions from our broad manufacturing base which includes Made in Taiwan (MIT) capabilities as well as locations in Thailand, Vietnam, and China. All our facilities are governed by our ISO 9001 Certified quality management system and meet ISO 14001 and ISO 18001 for environmental and health & safety respectively. JPC Connectivity complies with RoHS and ReACH and if you have market specific needs, JPC Connectivity has selective locations which have been certified to ISO 13485, IATF 16949, and Sony GP. Show less

    • United States
    • Computer Hardware Manufacturing
    • 1 - 100 Employee
    • Marketing Director + B2B Sales
      • Mar 2014 - Aug 2021

      Managed all marketing efforts for the companies wholesale, retail and liquidation channels including online advertising, website management, email campaigns, SEO, PPC, direct mail, business development, channel cultivation, vendor marketing and trade show execution. Managed key accounts to achieve revenue and profit goals, Created marketing strategies with key vendors to hit sales goals and optimize profit margins. Managed all marketing efforts for the companies wholesale, retail and liquidation channels including online advertising, website management, email campaigns, SEO, PPC, direct mail, business development, channel cultivation, vendor marketing and trade show execution. Managed key accounts to achieve revenue and profit goals, Created marketing strategies with key vendors to hit sales goals and optimize profit margins.

    • United States
    • Computers and Electronics Manufacturing
    • 1 - 100 Employee
    • Director of Marketing
      • Feb 1996 - Mar 2006

      Responsible for all B2B (Evertek.com) and B2C (Geeks.com), marketing, e-commerce,merchandising and customer service efforts for Genica Corporation (215 employees,$140M in revenue)Established and implemented best practices for online ordering, SEO, PPC, web analytics(Coremetrics), cross selling, affiliate marketing, deal sites, email marketing, customerexperience, direct mail, and customer retention.Managed all wholesale trade shows both domestically and internationally, includingbooth design, show staffing, pre-show promotion and post show follow-up. Maintainedtrade show ROI well above industry averages.Expert speaker at the Internet Retailer Conference in Chicago. Show less

    • Sales Manager
      • Mar 1992 - Jan 1996

      1992 to 1996 Sales Manager of Evertek (wholesale B2B division), drove sales from $2.5Mto $17M during my tenure. Build a solid base of resellers in the US and abroad by creating a discount alternative to the existing distribution model. Evertek focused on purchasing excess inventory from manufacturers and other sources, then resold those goods at steep discounts to our loyal customer base creating a win/win for both our vendors and customers.

    • Ireland
    • Computer Hardware Manufacturing
    • VP Sales and Marketing
      • 1989 - 1991

      Instrumental in securing contract to manufacture for then computer giant Kaypro Corporation. (At the time Kaypro was one of the top 10 computer manufacturers in the world but fading fast due to new overseas competition). Kaypro and West Coast went on to merge into an new entity KPG (Kaypro Marketing Group). Managed team of 4 salespeople to grow custom computer system sales. Instrumental in securing contract to manufacture for then computer giant Kaypro Corporation. (At the time Kaypro was one of the top 10 computer manufacturers in the world but fading fast due to new overseas competition). Kaypro and West Coast went on to merge into an new entity KPG (Kaypro Marketing Group). Managed team of 4 salespeople to grow custom computer system sales.

    • Regional Sales Manager
      • Apr 1986 - Mar 1989

      Hired at Kaypro in March 1986 while in my Senior year at SDSU. Kaypro had just gone public and was the 3rd largest computer manufacturer in the world behind IBM and Compaq (they were even bigger then Apple back then) Managed sales mostly through telemarketing efforts to a base of authorized dealers. Hired at Kaypro in March 1986 while in my Senior year at SDSU. Kaypro had just gone public and was the 3rd largest computer manufacturer in the world behind IBM and Compaq (they were even bigger then Apple back then) Managed sales mostly through telemarketing efforts to a base of authorized dealers.

Education

  • San Diego State University-California State University
    Bachelor of Science (BS), Marketing
    1984 - 1986
  • San Francisco State University
    Business
    1982 - 1983

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