Donald King
Founder/Board Advisor at Gray Falkon- Claim this Profile
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Bio
Yemisi Emiola, MBA
There is an unfortunate, but commonly voiced opinion in Corporate America that high performers in senior leadership positions are either highly skilled individual performers (who lack people management skills), or highly skilled people managers (whose teams overcompensate for any individual weaknesses). Don King breaks the mold because he is BOTH.... Don is a highly skilled leader who motivates his teams to exceed their goals, and who also cares deeply about their individual goals and development. As a Senior Brand Manager on the Coke Trademark, I was blown away by the commitment and passion Don showed for the Sprite brand, the corresponding excitement he generated within his brand teams, and the ground-breaking work he led on the SubLYMONal campaign--one of The Coca-Cola Company’s first, and highly successful, forays into utilizing non-traditional and emerging media to connect with teen/young adult consumers. And although Don is widely recognized for his marketing expertise and business successes, what I value the most (speaking from my personal experience as one of his innumerable mentees) has been his commitment to the development of young marketing minds. The depth of this commitment was evidenced by his decision to lead Coke North America’s Marketing Capability program, and execute its rollout of the Coca-Cola DNA marketing curriculum. In a company with a departmental reputation of
Yemisi Emiola, MBA
There is an unfortunate, but commonly voiced opinion in Corporate America that high performers in senior leadership positions are either highly skilled individual performers (who lack people management skills), or highly skilled people managers (whose teams overcompensate for any individual weaknesses). Don King breaks the mold because he is BOTH.... Don is a highly skilled leader who motivates his teams to exceed their goals, and who also cares deeply about their individual goals and development. As a Senior Brand Manager on the Coke Trademark, I was blown away by the commitment and passion Don showed for the Sprite brand, the corresponding excitement he generated within his brand teams, and the ground-breaking work he led on the SubLYMONal campaign--one of The Coca-Cola Company’s first, and highly successful, forays into utilizing non-traditional and emerging media to connect with teen/young adult consumers. And although Don is widely recognized for his marketing expertise and business successes, what I value the most (speaking from my personal experience as one of his innumerable mentees) has been his commitment to the development of young marketing minds. The depth of this commitment was evidenced by his decision to lead Coke North America’s Marketing Capability program, and execute its rollout of the Coca-Cola DNA marketing curriculum. In a company with a departmental reputation of
Yemisi Emiola, MBA
There is an unfortunate, but commonly voiced opinion in Corporate America that high performers in senior leadership positions are either highly skilled individual performers (who lack people management skills), or highly skilled people managers (whose teams overcompensate for any individual weaknesses). Don King breaks the mold because he is BOTH.... Don is a highly skilled leader who motivates his teams to exceed their goals, and who also cares deeply about their individual goals and development. As a Senior Brand Manager on the Coke Trademark, I was blown away by the commitment and passion Don showed for the Sprite brand, the corresponding excitement he generated within his brand teams, and the ground-breaking work he led on the SubLYMONal campaign--one of The Coca-Cola Company’s first, and highly successful, forays into utilizing non-traditional and emerging media to connect with teen/young adult consumers. And although Don is widely recognized for his marketing expertise and business successes, what I value the most (speaking from my personal experience as one of his innumerable mentees) has been his commitment to the development of young marketing minds. The depth of this commitment was evidenced by his decision to lead Coke North America’s Marketing Capability program, and execute its rollout of the Coca-Cola DNA marketing curriculum. In a company with a departmental reputation of
Yemisi Emiola, MBA
There is an unfortunate, but commonly voiced opinion in Corporate America that high performers in senior leadership positions are either highly skilled individual performers (who lack people management skills), or highly skilled people managers (whose teams overcompensate for any individual weaknesses). Don King breaks the mold because he is BOTH.... Don is a highly skilled leader who motivates his teams to exceed their goals, and who also cares deeply about their individual goals and development. As a Senior Brand Manager on the Coke Trademark, I was blown away by the commitment and passion Don showed for the Sprite brand, the corresponding excitement he generated within his brand teams, and the ground-breaking work he led on the SubLYMONal campaign--one of The Coca-Cola Company’s first, and highly successful, forays into utilizing non-traditional and emerging media to connect with teen/young adult consumers. And although Don is widely recognized for his marketing expertise and business successes, what I value the most (speaking from my personal experience as one of his innumerable mentees) has been his commitment to the development of young marketing minds. The depth of this commitment was evidenced by his decision to lead Coke North America’s Marketing Capability program, and execute its rollout of the Coca-Cola DNA marketing curriculum. In a company with a departmental reputation of
Experience
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Gray Falkon
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Founder/Board Advisor
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Sep 2022 - Present
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Candelen
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Board Member
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Sep 2022 - Present
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Bottles Waiting
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United States
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Hospitality
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1 - 100 Employee
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Member Of The Board Of Advisors
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Apr 2022 - Present
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Supply Tigers, Inc.
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United States
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Wholesale
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President
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Jul 2021 - Sep 2022
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& Minds
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Business Consulting and Services
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Member Of The Board Of Advisors
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Jun 2020 - Jun 2022
Advise the Partners on business strategies and paths to short- and long-term business growth. Advise the Partners on business strategies and paths to short- and long-term business growth.
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Herff Jones
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United States
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Consumer Goods
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700 & Above Employee
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Chief Marketing Officer
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Aug 2020 - Jul 2021
Marketing Leader for Herff-Jones, responsible for Product Marketing, Creative Development, Marketing Research, and Marketing Technology. Marketing Leader for Herff-Jones, responsible for Product Marketing, Creative Development, Marketing Research, and Marketing Technology.
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Vitamin World
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United States
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Retail
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100 - 200 Employee
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Senior Vice-President, Marketing and eCommerce
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Jan 2020 - Jul 2020
Led US Marketing, Branding, Category Management, and eCommerce for Vitamin World, USA. Led US Marketing, Branding, Category Management, and eCommerce for Vitamin World, USA.
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Founder and Managing Director
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Mar 2012 - Jun 2020
Marketing and Management Consultancy focused on serving Consumer Goods companies, Private Equity and Venture Capital firms. Marketing and Management Consultancy focused on serving Consumer Goods companies, Private Equity and Venture Capital firms.
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Champion Petfoods
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Canada
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Food and Beverage Manufacturing
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300 - 400 Employee
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Vice President, Marketing
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Oct 2018 - Jan 2020
Led Global Marketing for Champion Petfoods, makers of Orijen and Acana, the World's Best Petfoods. Led Global Marketing for Champion Petfoods, makers of Orijen and Acana, the World's Best Petfoods.
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Zoro US
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United States
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Vice President/Chief Marketing Officer
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Apr 2015 - Sep 2018
CMO of a dynamic, hyper-growth e-commerce business that strives to delight its customers at every turn. In the process of creating an iconic Brand, while building the next huge success in e-commerce (and having a ton of fun in the process. Shhh!!!). CMO of a dynamic, hyper-growth e-commerce business that strives to delight its customers at every turn. In the process of creating an iconic Brand, while building the next huge success in e-commerce (and having a ton of fun in the process. Shhh!!!).
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Kraft Foods
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United States
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Food and Beverage Manufacturing
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1 - 100 Employee
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Vice-President, Retail Experience
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Mar 2010 - Oct 2011
Led the development of pilot programs to aid in developing the future of Shopper Marketing for Kraft Foods North America.
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Vice-President, Marketing
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May 2009 - Aug 2011
Led development of pilot programs to help forge the future of Shopper Marketing for Kraft Foods North America.
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The Coca-Cola Company
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United States
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Food and Beverage Services
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700 & Above Employee
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Group Marketing Director
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Dec 2004 - Apr 2009
Led Sprite Brand team from 2004-2006. Stabilized the brand in 2005, and led brand re-launch in 2006. Led Coca-Cola North America's Marketing Capability efforts between 2007-April, 2009. Led Sprite Brand team from 2004-2006. Stabilized the brand in 2005, and led brand re-launch in 2006. Led Coca-Cola North America's Marketing Capability efforts between 2007-April, 2009.
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BI-LO, LLC
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United States
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Food and Beverage Services
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Vice-President, Marketing
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2003 - 2004
Consolidated 2 marketing departments into one, as BI-LO and Bruno's Supermarket chains were merged by corporate parent Ahold USA. Developed new positioning for BI-LO and Food World banners, and a new circular format for both. Consolidated 2 marketing departments into one, as BI-LO and Bruno's Supermarket chains were merged by corporate parent Ahold USA. Developed new positioning for BI-LO and Food World banners, and a new circular format for both.
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Vice-President, Business Development
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2000 - 2000
Led team of 5 focused on selling partnerships in key categories, including soft drinks, salty snacks, poultry and diapers. Led team of 5 focused on selling partnerships in key categories, including soft drinks, salty snacks, poultry and diapers.
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Procter & Gamble
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United States
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Manufacturing
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700 & Above Employee
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Brand Management
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1990 - 2000
Brand Manager, Vicks Chloraseptic, VapoRub, and 44 Brand Manager, Pampers US Marketing Director, Crest Led turnaround on Crest as Marketing Director, reclaiming lost share leadership from Colgate in the US. Senior BM on Pampers, where I led the brand to Volume, Share and Profit increases of +7%, +8% and +71% increases in only full fiscal year on the brand. First Brand Manager assignment on stable of Vicks brands. Brand Manager, Vicks Chloraseptic, VapoRub, and 44 Brand Manager, Pampers US Marketing Director, Crest Led turnaround on Crest as Marketing Director, reclaiming lost share leadership from Colgate in the US. Senior BM on Pampers, where I led the brand to Volume, Share and Profit increases of +7%, +8% and +71% increases in only full fiscal year on the brand. First Brand Manager assignment on stable of Vicks brands.
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Education
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1988 - 1990
University of Pennsylvania - The Wharton School
MBA, Marketing & Finance -
1982 - 1986
Stanford University
B.S., Mechanical Engineering -
1978 - 1982
Fairborn Park Hills High School
Community
