Dave Turney

Web Analytics Consultant at Empirical Path
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Location
Atlanta Metropolitan Area, US

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5.0

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Nick Tinsley

David Turney is a true professional. His comprehensive proposal in 2017 blew me away, I would have been a fool to not jump on board. He has dramatically increased our inbound lead flow and made our proceesss more streamlined. You will not find a finer entrepreneur who is more dedicated and genuine to your Digital Marketing Needs than this man.

Heikki Rahkonen

As a team leader, David earns my highest recommendation. I had the pleasure of working with David for my first year in Elsevier. He helped me to get oriented for my new position and was always really professional.

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Credentials

  • SearchMetrics.com Green Belt
    Searchmetrics

Experience

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Web Analytics Consultant
      • Oct 2015 - Present

      Digital Marketing Communications, Business Development, Web Analytics Consulting. Digital Marketing Communications, Business Development, Web Analytics Consulting.

    • SEO & Analytics Consultant
      • Jan 2015 - Present

      Smarter marketing for growing businesses and agencies. Smarter marketing for growing businesses and agencies.

    • Netherlands
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Sales & Marketing Web Communications Manager / Web Team Lead
      • Jan 2011 - Jul 2015

      Managed marketing web team responsible for planning, developing and optimizing international portfolio of 40 marketing properties and related assets and infrastructure. Developed digital analytics dashboards for web, search, and social marketing programs. Advised global and regional marketing teams on SEO and lead generation. Responsible for software, infrastructure, and agency budgets.

    • Online Engagement Manager
      • Jan 2009 - Jan 2011

      Advised international marketing teams on digital campaigns and analysis. Led innovation and experimentation in video, social, and search marketing for department. Developed web properties, tracking mechanisms, and collateral management systems. Administered marketing automation tools.Recognized with company-wide "Innovation" award for work on video learning website.

    • Customer Marketing Manager
      • Jun 2004 - Jan 2009

      Applied technical marketing and web development skills to expanding market intelligence and ROI reporting, optimizing global promotions infrastructure, and managing outbound marketing capabilities. Spearheaded email campaign personalization and advanced tracking abilities

    • Web Information Specialist (Ecommerce)
      • Apr 2002 - Jun 2004

      Exceeded adoption and revenue goals while managing and promoting department’s first B2B eCommerce site for books customers. Collaborated across company divisions on platform improvements and worked closely with sales teams on key accounts including Amazon, Barnes & Noble, Powells.com and major university systems.

Education

  • St. John's College (MD)
    Master’s Degree, Classics, Philosophy
    -
  • California State University-San Marcos
    Bachelor’s Degree, Literature & Writing
    -

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