Experience

Harris Seeds, Garden Trends, Inc.

• United States
• Farming
• 1 - 100 Employee

• Content Specialist and Videographer

  • Apr 2023 - Present

  In my role at Garden Trends, I support our B2C channels, helping to drive engagement, loyalty, and sales through compelling content across various platforms. I work to effectively manage our social media presence on Facebook to ensure that our brand is visible and engaging with our target audience. By aligning content goals with marketing strategies, I help to achieve the desired results and boost our marketing efforts, developing robust content strategies and executing timely editorial calendars. I shape marketing strategies and content decisions that drive significant results by leveraging quantitative data and qualitative insights. My dual-focus approach allows for effective influencer partnerships and enhanced brand recognition while keeping our content relevant and engaging amidst evolving consumer trends. Show less


Syron Design
• United States
• Design Services
• 1 - 100 Employee
• Design & Digital Imaging Creative Intern

  • May 2022 - Dec 2022

The Greene Center for Career Education & Connections
• Video Production Specialist

  • Sep 2020 - Oct 2022


Ronald Rettner Hall for Media Arts and Innovation - University of Rochester

• United States
• Media Production
• 1 - 100 Employee

• Digital Specialist

  • Feb 2019 - Oct 2022

  1. Hired and conducted training sessions for new employees. 2. Updated handbook material and onboarding tutorials to reduce the need for in-person training to meet socially distanced working conditions. 1. Hired and conducted training sessions for new employees. 2. Updated handbook material and onboarding tutorials to reduce the need for in-person training to meet socially distanced working conditions.


African Leadership Academy Model African Union
• Military and International Affairs
• 1 - 100 Employee
• Director of Multimedia

  • Mar 2017 - Mar 2018