Cullen Lasso
Business Analyst at VPCo.- Claim this Profile
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Bio
Patrick Flynn
Cullen is an up and coming talent that is a major part of the foundation of our company. His ability to find relevant industry trends and opportunities for our team to capitalize on revenue generation is incredibly impactful to the fast-paced growth of Varsity Partners. Cullen will have a long, successful career in sports business and is an asset to any team he is a part of.
Patrick Flynn
Cullen is an up and coming talent that is a major part of the foundation of our company. His ability to find relevant industry trends and opportunities for our team to capitalize on revenue generation is incredibly impactful to the fast-paced growth of Varsity Partners. Cullen will have a long, successful career in sports business and is an asset to any team he is a part of.
Patrick Flynn
Cullen is an up and coming talent that is a major part of the foundation of our company. His ability to find relevant industry trends and opportunities for our team to capitalize on revenue generation is incredibly impactful to the fast-paced growth of Varsity Partners. Cullen will have a long, successful career in sports business and is an asset to any team he is a part of.
Patrick Flynn
Cullen is an up and coming talent that is a major part of the foundation of our company. His ability to find relevant industry trends and opportunities for our team to capitalize on revenue generation is incredibly impactful to the fast-paced growth of Varsity Partners. Cullen will have a long, successful career in sports business and is an asset to any team he is a part of.
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Experience
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VPCo.
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United States
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Design
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1 - 100 Employee
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Business Analyst
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Jun 2018 - Present
Key responsibilities:• Research and distill industry & marketplace information• Establish research methodology, project specifications and procedures, timelines, and necessary tools for effectively and efficiently meeting research objectives• Analyze data and other information in order to conceptualize and define internal best practices for company direction and client recommendation• Develop and present results from research studies & design reports that summarize results, highlight the key findings, explain implications of the research and provide actionable recommendations• Develop and implement initial touchpoints with potential clients under the guidance of VPCo. leadership and sales consultants• Create and execute an outbound communication plan including email & social media campaigns and other relevant communication channels• Offer forward-thinking ideas in regard to marketing, branding, or advertising within the industry• Lead and contribute support on other assigned projects as needed
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Account Manager - Sports
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Jul 2017 - Jun 2018
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Intern
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Feb 2017 - Jul 2017
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Jay Bilas Skills Camp
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United States
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Spectator Sports
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Operations and Marketing Manager
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Feb 2016 - Present
• Operate camp social media pages year-round (Twitter and Instagram) • Lead social media and operations interns leading up to and during the week of camp • Work with partners to secure gear for campers, coaches, and staff while making sure products align with camp goals and budgets • Work with partners for print materials and other products needed on-site during the week of camp • Help where needed during camp week Twitter: @JayBilasCamp Instagram: @JayBilasCamp • Operate camp social media pages year-round (Twitter and Instagram) • Lead social media and operations interns leading up to and during the week of camp • Work with partners to secure gear for campers, coaches, and staff while making sure products align with camp goals and budgets • Work with partners for print materials and other products needed on-site during the week of camp • Help where needed during camp week Twitter: @JayBilasCamp Instagram: @JayBilasCamp
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Clemson Cleaners
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United States
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Consumer Services
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1 - 100 Employee
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Customer Service Representative
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May 2015 - May 2017
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Intern
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May 2015 - Sep 2015
-Assisted with day-to-day operational activities -Learned to operate the producer's board and produce the show -Assisted with advertisement billing each month -Assisted with day-to-day operational activities -Learned to operate the producer's board and produce the show -Assisted with advertisement billing each month
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isportsweb.com
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Spectator Sports
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1 - 100 Employee
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Correspondent
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Jan 2014 - Jul 2014
Covered UNC men's basketball and UNC football for isportsweb.com Covered UNC men's basketball and UNC football for isportsweb.com
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City of Raleigh Municipal Government
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United States
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Government Administration
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700 & Above Employee
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Summer camp counselor/score keeper
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Dec 2011 - Aug 2013
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Medlin-Davis Cleaners
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United States
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Utilities
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1 - 100 Employee
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Customer Service Representative
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Aug 2010 - Apr 2011
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Education
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Clemson University
Bachelor's Degree, Communication