Director Of Communications

• May 2022 - Present

PSP Member

• Jan 2022 - Present

Brand Marketing & Global Strategy Intern

• May 2022 - Aug 2022

Supported global brand alignment on GM global markets (China, Arabia & Canada) websites Spearheaded toolkit distributed to plant managers in support of GM 2022 employee appreciation campaign Assisted Branding Manager with development of Monroney Labels for the upcoming launch of EVs Built marketing persona & media recommendations from assessing market research to increase engagement of EV enthusiasts Supported global brand alignment on GM global markets (China, Arabia & Canada) websites Spearheaded toolkit distributed to plant managers in support of GM 2022 employee appreciation campaign Assisted Branding Manager with development of Monroney Labels for the upcoming launch of EVs Built marketing persona & media recommendations from assessing market research to increase engagement of EV enthusiasts

Special Event Assistant

• Mar 2022 - Jun 2022

Assist with planning of UCF "STEM Discovery Day" for students and families located in the Downtown Orlando area

UCF Job Shadow Program Assistant

• Aug 2021 - Apr 2022

Account Coordinator

• May 2021 - Jan 2022

- Develop content and manage social media presence (Facebook, LinkedIn, Instagram) - Assist with reviewing and analyzing ad campaign media buys - Analyze market research and trends, develop reports based on research - Write press releases and descriptions for agency awards, accomplishments, and updates - Maintain client relationships - Handle administrative duties in-office - Assist CEO and Creative Director with duties when needed - Develop content and manage social media presence (Facebook, LinkedIn, Instagram) - Assist with reviewing and analyzing ad campaign media buys - Analyze market research and trends, develop reports based on research - Write press releases and descriptions for agency awards, accomplishments, and updates - Maintain client relationships - Handle administrative duties in-office - Assist CEO and Creative Director with duties when needed

UCF Homecoming Marketing Director

• Apr 2021 - Dec 2021

-Manage social media channels (27k+ followers) to promote Homecoming -Create and implement content strategies to strengthen brand presence-Managed $26k budget marketing budget for promotional and marketing items-Coordinate with HC Directors to create event-specific content and marketing strategies for their major events -Coordinate with OSI Design Team and UCF departments for campus marketing efforts -Manage general questions and comments on social media platforms-Coordinate design of the official UCF 2021-22 Homecoming Shirts for UCF students, faculty, and staff

UCF Homecoming Special Events Director

• May 2020 - Mar 2021

-Planned timeline and work plan for the execution of the 2020 Fireworks Festival (performances and fireworks show) and Kick-Off event for 1,000+ students, staff, and campus guests during the COVID pandemic-Handle onsite event management and troubleshooting the day of

Marketing & Communications Intern

• Sep 2020 - Aug 2021

-Develop and support email campaigns for department events and UCF Alumni Weekly Digest -Create and execute social media content strategies -Design assets for Instagram stories for event promotion, outreach, and fundraising efforts -Utilize project management software and publishing tools: Basecamp, Emma, Canva, Adobe Illustrator -Develop and support email campaigns for department events and UCF Alumni Weekly Digest -Create and execute social media content strategies -Design assets for Instagram stories for event promotion, outreach, and fundraising efforts -Utilize project management software and publishing tools: Basecamp, Emma, Canva, Adobe Illustrator

Marketing Intern

• Jun 2020 - Dec 2020

Student Assistant

• Oct 2018 - Aug 2019

- Assisted with the coordination & execution of the UCF Job Shadow Program - Developed & executed social media marketing strategies to promote the job shadow program - Assisted with the recruitment of employers for job shadow student experiences - Created printed materials, infographics, and presentations to promote ExpLearning & the UCF Internship Fair Assisted with the planning & execution of the UCF 2018 Internship Fair for over 1,700 attendees - Assisted with the coordination & execution of the UCF Job Shadow Program - Developed & executed social media marketing strategies to promote the job shadow program - Assisted with the recruitment of employers for job shadow student experiences - Created printed materials, infographics, and presentations to promote ExpLearning & the UCF Internship Fair Assisted with the planning & execution of the UCF 2018 Internship Fair for over 1,700 attendees