Celine Ong

Associate Psychologist & Head of Marketing at Annabelle Psychology
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Contact Information
Location
Singapore, SG
Languages
  • English Native or bilingual proficiency
  • Chinese Native or bilingual proficiency
  • French Elementary proficiency

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Sabrina Klob

Celine is an extremely productive, diligent and proactive team member. She communicates with customers with such a wonderful tone of voice, as well as knowing the subject matter in great detail, which leads to her receiving the highest customer satisfaction scores. She volunteers for tasks wherever she can help her teammates, and handles a diverse package of tasks spanning from social media management to QA to customer service with ease. A great addition to any team!

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Credentials

  • Fundamentals of Cognitive Behavioural Therapy
    National University of Singapore
    Aug, 2021
    - Sep, 2024
  • Dog Emotion and Cognition
    Coursera
    Aug, 2020
    - Sep, 2024

Experience

    • Singapore
    • Mental Health Care
    • 1 - 100 Employee
    • Associate Psychologist & Head of Marketing
      • Aug 2021 - Present

      • Designed, executed, and optimized digital marketing campaigns on Google Ads; increased leads and improved ROI • Implemented Facebook A/B testing to maximize conversions, resulting in an improvement in ROI • Headed SEO efforts resulting in 24 keywords on Top 1-3 SERP position and 26 keywords on Top 4-10 SERP position.• Oversaw social media platforms for 3 different brands and boosted customer engagement rate by over 150% over the years.• Spearheaded marketing efforts for the inception and development of two partner clinics – Annabelle Kids & Voice Speech Swallow Clinic.• Trained, mentored, and led a marketing team of up to 8 hires on operating procedures, marketing best practices, and brand development.

    • Psychology Intern
      • Feb 2021 - Aug 2021

    • Singapore
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Researcher
      • Jan 2021 - Jun 2021

      An extension of my previous internship with MDAS where I was entrusted with a continuation and expansion of my research study on Assisted Living in the form of a concept paper to be circulated to various government departments and industries. An extension of my previous internship with MDAS where I was entrusted with a continuation and expansion of my research study on Assisted Living in the form of a concept paper to be circulated to various government departments and industries.

    • Intern
      • May 2020 - Sep 2020

      • Conducted a literature review on assisted living, and reviewed and identified gaps in the local context (e.g. caregiver support and ADLs)• Designed and ran an online survey with participants who were individuals with Muscular Dystrophy• Conducted semi-structured interviews with participants to better understand their needs and concerns• Prepared a final report that included recommendations for the establishment of an assisted living facility in Singapore that was presented to a medical taskforce and funders

    • Singapore
    • Higher Education
    • 700 & Above Employee
    • Social and Cognitive Researcher
      • Jul 2019 - Aug 2020

      • Selected to be a part of the Undergraduate Research Experience on Campus (URECA) Program 2019/2020 where I received a $500 grant from the university to conduct a study on the novel area of "Anthropomorphism of God and Beliefs in Tempting Fate".• Under the supervision of Professor Albert Lee Kai Chung, I crafted an anthropomorphism prime and other measures, collected data through Qualtrics and Amazon Mechanical Turk (MTurk), analyzed and interpreted data using IBM SPSS, and wrote a research article.• First Author for a poster presentation at the SPSP Annual Convention 2021Teo, H., Chia, R-J., Hutta, I., Ong, C., Woo, Y. T., & Lee, A. (2021, July 29-31). The relationship between causal complexity and beliefs in tempting fate. [Poster presentation]. 14th Biennial Conference of Asian Association of Social Psychology, Seoul, Korea.Ong, C., Chia, R-J., Hutta, I., Woo, YT. & Lee, A. (2021, May 26-27). The Moderating Role of Temporal Proximity in Anthropomorphism of God and Beliefs in Tempting Fate [Poster presentation]. Association for Psychological Science Virtual Convention.Ong, C., Chia, R-J., Hutta, I., & Lee, A. (2021, February). Anthropomorphism of God triggers beliefs in tempting fate [Poster presentation]. Society for Personality and Social Psychology Annual Convention.

    • President Research Scholar
      • Jul 2018 - Jul 2019

      • Received a $500 grant to conduct a research study on the factors contributing to work-life balance self-efficacy, such as vicarious learning and boundary management strategies under the supervision of Asst Prof Cho Eun Ae

    • Research Assistant
      • Jul 2018 - Jul 2019

      • Assisted Asst Prof Ho Hau Yan Andy and his research team on various studies including the strengths of intergenerational storytelling and art in fostering aspiration and resilience, and Asian palliative care

    • United States
    • Consumer Services
    • 1 - 100 Employee
    • Community Manager of Singapore & Hong Kong
      • Oct 2017 - Mar 2020

      • Attained the silver award in 2018 Readers’ Choice Awards• Specialization in conflict resolution and crisis management • Formulated the company's official crisis management procedures• Headed customer support, marketing, and trust and safety within Southeast Asian countries• Collaborated with MediaCorp and various news agencies to produce short films and articles on Singapore’s growing pet community• Headed global content creation• Engaged in daily discussions with a global multinational team

    • Singapore
    • Hospitals and Health Care
    • 700 & Above Employee
    • Psychology Intern
      • Sep 2016 - Dec 2016

      • Designed and facilitated Occupational Therapy sessions for patients with psychosis to improve their daily functioning and social skills• Participated in weekly rounds and discussions regarding patients’ diagnoses and treatments• Headed the planning of the institute’s participation in the Affordable Art Fair which promoted mental health education to over 10 000 attendees• Redesigned, updated, and maintained the Early Psychosis Intervention Program’s (EPIP) website • Designed and facilitated Occupational Therapy sessions for patients with psychosis to improve their daily functioning and social skills• Participated in weekly rounds and discussions regarding patients’ diagnoses and treatments• Headed the planning of the institute’s participation in the Affordable Art Fair which promoted mental health education to over 10 000 attendees• Redesigned, updated, and maintained the Early Psychosis Intervention Program’s (EPIP) website

    • Intern
      • Feb 2014 - Mar 2014

      • Observed and assisted therapists working with individuals with special needs• Taught and gave motivational talks to disabled children to encourage them to work hard to pursue their aspirations despite physical challenges• In charge of planning of large-scale events, such as flag day, to raise awareness and funds to help the disabled • Observed and assisted therapists working with individuals with special needs• Taught and gave motivational talks to disabled children to encourage them to work hard to pursue their aspirations despite physical challenges• In charge of planning of large-scale events, such as flag day, to raise awareness and funds to help the disabled

Education

  • Nanyang Technological University
    B.A. (Hons) in Psychology, First Class Honours, Psychology
    2017 - 2021
  • Temasek Polytechnic
    Diploma with Merit, Psychology
    2014 - 2017

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