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Catherine Bette is a seasoned marketing and design professional with extensive experience in consulting, marketing, and technology. She has a Master of Science degree in Management with a concentration in Marketing and New Product Development from Rensselaer Polytechnic Institute, and a Bachelor of Science degree in Business Management and Product Design and Innovation from the same institution. Catherine has worked in various roles, including Principal Customer Engagement Designer at Nuance Communications, Senior Consultant at IBM, and Marketing Communications & PR Intern at SI Group.

Credentials

  • Cognitive Delivery Experienced
    IBM
    Jun, 2019
    - May, 2026
  • Building Conversational Experiences with Dialogflow
    Coursera
    May, 2019
    - May, 2026
  • Banking Industry Foundations
    IBM
    Apr, 2019
    - May, 2026
  • Banking Insights & Solutions (Silver)
    IBM
    Nov, 2018
    - May, 2026
  • Data Science Foundations - Level 2
    IBM
    Apr, 2018
    - May, 2026
  • Cognitive Practitioner
    IBM
    Dec, 2017
    - May, 2026
  • Cognitive Delivery Foundation
    IBM
    Jun, 2017
    - May, 2026
  • IBM Design Thinking Practitioner
    IBM
    May, 2017
    - May, 2026
  • Certified ScrumMaster®
    Scrum Alliance
    Jun, 2017
    - May, 2026
  • Watson Conversation Service Hands-On
    IBM
    Jan, 2018
    - May, 2026
  • Watson Conversation Service Methodology
    IBM
    Jan, 2018
    - May, 2026
  • Watson Discovery Service Foundations
    IBM
    Jan, 2018
    - May, 2026
  • Watson Conversation Service Foundations
    IBM
    Jun, 2017
    - May, 2026

Experience

    • Principal Customer Engagement Designer
    • United States
    • Software Development
    • 700 & Above Employee
    • Principal Customer Engagement Designer
      • Jan 2023 - Present

    • Senior Customer Engagement Designer
      • Oct 2019 - Dec 2022

    • Senior Consultant
      • Jul 2017 - Oct 2019

      Cognitive Business Decision Support, Watson AI & Data Platforms PracticeSenior Consultant responsible for implementing and managing the delivery of IBM’s cognitive solutions. Industry Experience: Financial ServicesDesigned and implemented production-ready Virtual Agents enabled on voice and chat for multiple financial services clients (insurance, banking), leveraging Watson Conversation Service and the IBM Cloud platform. Key responsibilities included: requirements gathering, dialog design, development, training, and testing.

    • Consultant
      • Mar 2015 - Jun 2017

      Cognitive Business Decision Support, Cognitive & Analytics PracticeConsultant in IBM’s Consulting by Degrees program – IBM Global Business Services’ world-class leadership and development program for top entry-level graduates. Brought IBM solutions to our clients throughout the sales and delivery process. Industry Experience: Communications, Distribution, Financial Services, Life SciencesDesigned and developed Virtual Agents enabled on voice and chat for multiple distribution and financial services clients, leveraging Watson Conversation Service and the Bluemix platform.Worked with client delivery and sales team to strategize and pitch unique IBM cognitive solutions that meet the client’s business needs, creating client-facing proof of concept materials and sales presentations.Managed all corporate communications during a major data center transformation, writing content and designing communications for various groups in the client’s organization (i.e. IT, Business, Executive).

  • Porter Novelli
    • Boston, MA
    • Public Relations Intern
      • Jan 2015 - Feb 2015
      • Boston, MA

      Global Technology PracticeWorked alongside the account team on multiple clients in the technology realm - specifically responsible for the creation of an all-inclusive editorial calendar that took advantage of all available opportunities and the development of daily and bi-weekly news scans that ...

  • SI Group
    • Schenectady, NY
    • Marketing Communications & PR Intern
      • Jun 2013 - Jun 2014
      • Schenectady, NY

      Sole in-house graphic designer for this global chemical company. Excelled in the area of communications; generating both internal and externally facing marketing communications materials, such as sales brochures and HR recruitment materials - ensuring that all marketing materials met the branding...

    • Marketing Intern
      • Jul 2012 - Aug 2012
      • Albany, NY

      Paved the way for more innovative mobile advertising by assisting with initial R&D efforts. This new concept supported a company-wide future growth initiative aimed to expand offerings to existing clients and generate new clientele. Provided new perspective during meetings with clients regard...

  • Realty USA
    • Saratoga Springs, NY
    • Property Sales Representative
      • Jun 2008 - Sep 2011
      • Saratoga Springs, NY

      Generated approximately 50 customer leads in order to increase sales figures for a condominium property. Key information source at this property for approximately 500 people with interest in the properties, contributing to 10% sales closure rates.

Education

  • 2013 - 2014
    Rensselaer Polytechnic Institute - The Lally School of Management and Te...
  • 2009 - 2013
    Rensselaer Polytechnic Institute
  • 2012 - 2012
    University of Sussex

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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