Experience

EGOMARK LIMITED

• United Kingdom
• Retail Apparel and Fashion
• 1 - 100 Employee

• Brand Manager

  • Jan 2015 - Present

  Multi Brand Sales Manager for: Dsquared2 and Just Cavalli Leisure and Swim wear. Karl Largerfeld Main Line Zegna Underwear Cavalli Class RTW. Multi Brand Sales Manager for: Dsquared2 and Just Cavalli Leisure and Swim wear. Karl Largerfeld Main Line Zegna Underwear Cavalli Class RTW.



Motiv Distibution Fashion Agency

• Senior Sales Executive

  • Mar 2008 - Dec 2015

  Working as a Senior Sales Executive for the past years I have an impressive customer database with a proven track record of maximising sales each season. I have achieved this with my hunger for product knowledge, ability to adapt with each customer and confidence within my approach: • Entirely responsible for Menswear Lines in the Company; • Brand Manager for Just Cavalli, La Martina, Versace Jeans and DSquared underwear; • Brand Manager for Pierre Balmain, Karl Lagerfeld and Galliano before manufacturers went into administration; • Dealing with all department stores and key accounts; • Managed multi-million pound budget forecasts to within 2% accuracy; • Develop and implement sales strategies; • Consistently over-achieving targets, reaching over a million sales figure across the brands on a yearly basis; • Steady growth in Year- to-Year sales; • Acquisition of 30% potential clients across the UK; • Maintain a sales diary, including target sales vs. actual, meetings with each client; • Support Managing Directors and Export Directors in strategic development of the brand; • Visit and assess prospective clients as well as existing clients; • Negotiate floor space and location of the products and where necessary liaise with Store development; • Set seasonal purchase levels to achieve seasonal budget forecast at the start of the season; • Track performance of target sales versus actual, in season sell-through and others; • Performing main competitors price analysis; • Provide end of season report, overall financial performance report, best and worst sellers, summary of reorders, stock levels, deliveries, returns etc.; • Office Manager functions. Show less



Gorland Fashion Agency

• Wholesale Account Manager

  • Mar 2000 - Feb 2008

  Working as Wholesale Account Manager I was be responsible for managing the annual sales volume of all specialty and department store accounts within its affiliated country or region. As Wholesale Manager was also responsible for training, brand building activities, retail presentation and effectively building collaborative relationships. Moreover I was communicating strategy and developing a long term vision together with their accounts. • Business Management: Development and manage Partner relationships with key clients for the following brands: Helmut Lang, D&G, Calvin Klein, Versace Collection, Roberto Cavalli Class Menswear, Hilton;• Act as key liaison between the brands and the clients to ensure alignment of brands’ objectives;• Drive Wholesale Sales in partnership with Accounts. Responsible for achieving and over-achieving annual sales plan;• Develop annual plans, monthly estimates and sales forecasts;• Partner with European Sales Managers to identify product strategies, ensuring right product assortment and depth;• Ensure Marketing and PRs material is allocated for every single client in order supports the overall strategy;• Business Development: Coordinate sales process in department stores and key chains;• Drive Seasonal Markets: Showroom presentation, secure orders to achieve financial plans;• Market and Consumer insights: Report on all key market developments including overall consumer and regional market. Show less

• Senior Sales Executive

  • Jul 1990 - Feb 2000

  Working as Senior Sales Executive I was managing 5 brands across all concessions within the UK (Concessions within department stores) with combined turnover of £4 million as well as making commercial decisions based on product sales and turnover.• Managing the wholesale division which included 4 managers and 2 assistant managers;• Liaising with buying team to ensure key products are based on seasonal trends;• Engaging with the management teams to ensure they understand their targets and are motivated to achieve them;• Encouraging and implementing new ideas to enhance customer service;• Increase sales by 40% within a year whilst managing sales and customer service.• Elaborate and apply sales strategies for the following Brands: Jean Paul Gaultier, Versace Collection, Calvin Klein, D&G, Just Cavalli;• Analyse the sales performance and monitor sales throughout the season as well as prepare seasonal targets, budgets, and sales reports;• Attend merchandising meetings and selected trade shows when relevant, visiting existing clients in within the UK territory, prospecting for new ones ensuring correct distribution;• Organise and coordinate sales team responsibilities. Show less

• Sales Executive

  • Jul 1987 - Jun 1990

  As Sales Executive I managed organisation and selling of the collections manufactured by ITTIERRE Group (Just Cavalli, D&G, Dolce & Gabbana, Versace Jeans, Ferrè Jeans, etc.), dealing with the main UK and Ireland store buyers, independent storeowners, suppliers. • Set targets to achieve 20% increase sales on Year-to-Year basis;• Discus areas of improvement with Senior management teams based on customer/store feedback; • Create contacts with potential new clients, prepare seasonal targets, budgets, sales reports;• Prepare marketing research and geographical overview of existing and potential accounts;• Monitor the distribution in the UK and Ireland;• Recruitment of managers, training and development programs; • Collaborate with press office. Show less

• Junior Sales

  • Jan 1986 - Jun 1987

  The key responsibilities of Junior Sales included Account Management; Reporting and Analysis, Sales. I also supported Sales Executives with management of existing UK/Ireland accounts and facilitated growth strategies.• Responsible for collecting, maintaining and correcting clients orders;• Suggest swap and re-orders to clients to drive sales;• Work closely with customer service team for back-end follow up : order upload, tracking inbound and outbound shipments; • Manage and update Account Lists;• Responsible for collecting and monitoring Weekly Sales performance from our partners;• Liaise with credit control on customers’ payments;• Support Wholesale Team in various analytical projects : business review, sales forecasts, budget• Plan and coordinate seasonal market organization and meetings;• Introduce and structure road sales programme;• Organised appointments both in the Showroom and on the road;• Travel across the UK meeting existing clients as well as new clients;• Represent 3 out of the 55 brands;• Monitor brands performance across existing clients;• Communicate promotions and regular product updates to the clients;• Flag up any discrepancy or delay that might occur while offering alternative options when needed;• Organising showroom appointments;• Organising regular trips to menswear fairs and attend brand presentations Show less