Carole Cast
ANZ Business Manager Consumer & PPM at Syngenta Australia and New Zealand- Claim this Profile
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Topline Score
Bio
Frank Scifo
Carole’s subject matter expertise is first-class. Her ability to draw meaningful insights, observations and learnings from sales and marketing situations and strategies across multiple sectors and categories make her a leader in her field. Carole is knowledgeable, articulate, and her assistance with developing brand strategy and marketing strategy affirms customer-centricity is at the heart of her approach.
Catherine N.
Carole was great to work with at Spinmaster when I first joined toys. We were able to collaborate on growing the brands and presenting them in the key toy campaigns.
Frank Scifo
Carole’s subject matter expertise is first-class. Her ability to draw meaningful insights, observations and learnings from sales and marketing situations and strategies across multiple sectors and categories make her a leader in her field. Carole is knowledgeable, articulate, and her assistance with developing brand strategy and marketing strategy affirms customer-centricity is at the heart of her approach.
Catherine N.
Carole was great to work with at Spinmaster when I first joined toys. We were able to collaborate on growing the brands and presenting them in the key toy campaigns.
Frank Scifo
Carole’s subject matter expertise is first-class. Her ability to draw meaningful insights, observations and learnings from sales and marketing situations and strategies across multiple sectors and categories make her a leader in her field. Carole is knowledgeable, articulate, and her assistance with developing brand strategy and marketing strategy affirms customer-centricity is at the heart of her approach.
Catherine N.
Carole was great to work with at Spinmaster when I first joined toys. We were able to collaborate on growing the brands and presenting them in the key toy campaigns.
Frank Scifo
Carole’s subject matter expertise is first-class. Her ability to draw meaningful insights, observations and learnings from sales and marketing situations and strategies across multiple sectors and categories make her a leader in her field. Carole is knowledgeable, articulate, and her assistance with developing brand strategy and marketing strategy affirms customer-centricity is at the heart of her approach.
Catherine N.
Carole was great to work with at Spinmaster when I first joined toys. We were able to collaborate on growing the brands and presenting them in the key toy campaigns.
Experience
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Syngenta Australia and New Zealand
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Australia
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Farming
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1 - 100 Employee
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ANZ Business Manager Consumer & PPM
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Mar 2021 - Present
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The Corner Shop
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Guadeloupe
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Retail Apparel and Fashion
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Category Development Manager
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Jul 2016 - Jun 2021
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Spin Master
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Canada
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Consumer Goods
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700 & Above Employee
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Business Manager
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Dec 2017 - Aug 2020
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Trade Marketing Manager
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Feb 2017 - Nov 2017
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Strikeforce AMC
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Australia
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Consumer Goods
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200 - 300 Employee
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Category Insights Manager
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Apr 2015 - Jul 2016
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Pernod Ricard Winemakers
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Australia
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Beverage Manufacturing
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400 - 500 Employee
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Global Category Manager
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Jul 2014 - Apr 2015
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Business Manager - Consumer Australasia
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Dec 2013 - Jul 2014
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Hasbro Pacific
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Investment Banking
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Pacific Strategic Insights Manager
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Jun 2013 - Dec 2013
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Customer Strategic Marketing Manager
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Oct 2006 - May 2013
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Business Account Manager - Business Development
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Dec 2009 - Apr 2010
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Foster's Group
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Australia
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1 - 100 Employee
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Category Solutions Manager - Beer
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Mar 2006 - Sep 2006
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Retail Development Manager - Southcorp Wines
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Jul 2003 - Mar 2006
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BAT
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Tobacco Manufacturing
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100 - 200 Employee
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Account Executive - Woolworths
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Apr 2002 - Jul 2003
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Category Development Executive - Convenience
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Aug 2001 - Apr 2002
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Category Development Executive - NZ
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Feb 2000 - Aug 2001
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Channel Assistant - HORECA & Convenience
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Mar 1998 - Feb 2000
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Education
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2020 - 2020
Australian Institute of Management
Post Graduate Certificate - Project Management, Marketing, Operations, & Decision Analysis -
2005 - 2005
Wine & Spirit Education Trust
Level 2 Certificate -
1992 - 1994
Capilano University
Diploma Merchandise Management, Retail Marketing
Community
