Experience

MIS Solutions, Inc.

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Marketing Assistant

  • Aug 2016 - Present



Consulting/Linda Jacobs Homes

• Email and Social Media Marketing Consultant

  • May 2015 - Aug 2016

  Hired to increase brand awareness for local real estate business with the goal of increasing market share. Efforts resulted in greater online presence and increased sales.Initiated sound marketing strategy through social media and email marketingImplemented analytical tools to measure results of campaignsProvided administrative support to increase workflow efficiency Hired to increase brand awareness for local real estate business with the goal of increasing market share. Efforts resulted in greater online presence and increased sales.Initiated sound marketing strategy through social media and email marketingImplemented analytical tools to measure results of campaignsProvided administrative support to increase workflow efficiency



CBT Automotive Network

• Managing Editor

  • Mar 2014 - May 2015

  Was brought in to take a start-up, bi-monthly B2B magazine to a more professional level. Through extensive research, I was able to secure a strong pool of contributing writers, and transform the publication to a monthly format. These efforts resulted in a 30-percent increase in circulation, expanded visibility in the industry and the addition of a second monthly publication. Key responsibilities included:• Keeping abreast of industry trends and strategizing with team members to find newsworthy content for both print publication and online daily newscast• Securing and editing all content, organizing photo shoots, interviewing industry leaders, writing feature articles and working with the design team and printing company to successfully produce a polished product• Managing subscription mail files• Writing and distributing all corporate press releases



Never Enough Thyme

• United States
• 1 - 100 Employee

• Manager

  • Feb 2003 - Mar 2014

  I was a key member of a team responsible for growing a small, family-owned restaurant and catering company into a thriving business with more than $1 million in revenue. I devised and implemented several strategies to effectively streamline operations and cut costs. With a strong emphasis on teamwork, I was instrumental in establishing the business as one of the premier restaurants and catering companies in its community. Key responsibilities included: • Working closely with corporate and individual clients, chef and catering staff to achieve a high rate of customer satisfaction • Facilitating seamless front-end operations and managing staff of an extraordinarily fast-paced restaurant



Baptist Health System

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Consultant

  • Apr 1988 - Apr 1989

  Assisted Director of Public Relations with press releases, coordinating special events, writing brochure copy and developing communications plans for one of the hospitals in the Baptist Health System. Assisted Director of Public Relations with press releases, coordinating special events, writing brochure copy and developing communications plans for one of the hospitals in the Baptist Health System.



FREE LANCE

• Thailand
• Higher Education
• 1 - 100 Employee

• Writer

  • 1988 - 1989

  Wrote feature articles for local publications, including The Birmingham News and Birmingham Magazine. Articles covered a variety of topics including business, education and community development. Wrote feature articles for local publications, including The Birmingham News and Birmingham Magazine. Articles covered a variety of topics including business, education and community development.



Chattanooga Times Free Press

• United States
• Newspaper Publishing
• 100 - 200 Employee

• Features Writer

  • Jan 1987 - 1988

  Met with civic and business leaders to establish viability of a new weekly publication in Dalton, Ga. Responsible for creating new story ideas, editing copy, writing features, training new staff members and coordinating photo assignments.Overwhelming public interest resulted in expansion of circulation to 33,000 and a second publication each week. Met with civic and business leaders to establish viability of a new weekly publication in Dalton, Ga. Responsible for creating new story ideas, editing copy, writing features, training new staff members and coordinating photo assignments.Overwhelming public interest resulted in expansion of circulation to 33,000 and a second publication each week.



Hyatt Hotels Corporation

• United States
• Hospitality
• 700 & Above Employee

• Public Relations

  • 1986 - 1987

  Assisted the director of public relations in facilitating all communications efforts during the construction and grand opening of a luxury hotel in the metro area. Collaborated with human resources and sales departments to ensure information was being accurately communicated both internally and externally. As a result, received extensive coverage in local print and broadcast media and feeder-city newspapers. Responsibilities included:• Meeting with upper management to devise and implement a strategic public relations campaign• Writing copy for client newsletter, press releases, promotional material and general correspondence