Experience

UCEDC, a nonprofit economic development corporation

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Marketing

  • Jan 2023 - Present

  Responsible for managing the day-to-day responsibilities of UCEDC’s social media platforms and general marketing functions. Planning and developing social media campaigns Define KPIs and KRAs for social media campaigns Monitor campaigns and analyze data obtained as well as web traffic metrics Design and implement direct email marketing campaigns Proofread emails for clarity, grammar, and spelling Analyze campaign performance and suggest improvements Assists the Director of Marketing with overall marketing strategy and the development of new business relationships. Show less



Self-employed

• Real Estate
• 1 - 100 Employee

• Social Media Marketing Consultant

  • Jan 2021 - Jan 2023

  Manage various social media accounts by implementing strategies and tactics that grew followers. Create comprehensive data-driven marketing strategies and plans using multiple company analytics across social media platforms Collaborate with team members on the design, and implement business plans and strategies to promote the attainment of goals Execute 360 marketing strategy to heighten market penetration and reach target consumers. Monitor the latest trends in social media to improve campaign performance and provide recommendations on how clients can best leverage new tools and services Research industry-related topics and studied trends to create relevant content. Recruit and manage third-party content contributors and multimedia creators as needed. Show less



Mercyland Nursing Services

• United States
• Hospitals and Health Care
• 1 - 100 Employee

• Marketing Assistant to Marketing Coordinator

  • Jul 2018 - Dec 2020

  Developed a comprehensive and easy-to-follow filing system for invoices, receipts, patient information, and other important documents. Keeping track of client billing, compiling employee hours, acting as a liaison with the company’s accountant. Created and executed the company's first social media campaign increasing conversion rates nearly 20%. Assisted the marketing manager with marketing campaigns. Analyzed and monitored marketing data. Designed promotional materials including banners and brochures. Developed color schemes, digital branding plans, social media, and email marketing calendars to ensure client success. Worked closely with design and development teams to ensure alignment of campaigns Deliver weekly reporting and analytics, identify trends, and share insights and recommendations with cross-functional partners and clients. Show less



Cobb County

• United States
• Government Administration
• 1 - 100 Employee

• Front Desk Associate

  • May 2015 - Aug 2017

  Greeted visitors and callers, handle their inquiries, and direct them to the appropriate persons according to their needs. Answered telephones and gave information to callers, take messages, or transfer calls to appropriate individuals. Maintained scheduling and event calendars. Coordinated conferences and meeting Set up and maintain paper and electronic filing systems for records, correspondence, and other material. Supervised other clerical staff, and provided training and orientation to new staff. Maintained a 40-hour work week while taking 18 credits per semester. Show less