Ariana Vallejo

Assistant Director, Marketing and Game Presentation at Sun Devil Athletics
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Contact Information
Location
Phoenix, Arizona, United States, US

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Experience

    • United States
    • Spectator Sports
    • 100 - 200 Employee
    • Assistant Director, Marketing and Game Presentation
      • May 2023 - Present

    • Marketing and Game Presentation Coordinator
      • Sep 2022 - May 2023

    • United States
    • Spectator Sports
    • 400 - 500 Employee
    • Game Operations Assistant
      • Jan 2019 - Present

      In 2019, I was named the Game Operations department MVP for the 2019 season. As a GOA, my duties included, scheduling anthem performers, game-day staff and in-game promotion contestants for each homestand, coordinating and executing all in-game promotions and overseeing and judging new promotional staff auditions. Lastly, I contributed ideas for themed nights and fan contests.

    • DBTV Video Production Intern
      • Jan 2018 - Jan 2019

      As an intern, I was responsible for editing video and audio visuals, covering events and obtaining shots for in-game and social media videos, and creating content based off of player/coach interviews. I also researched‌ ‌trends,‌ ‌wrote‌ ‌scripts‌ ‌and‌ ‌produced‌ ‌multiple‌ ‌videos‌ ‌to‌ ‌connect‌ ‌with‌ our ‌fans‌ ‌on‌ ‌social‌ ‌media‌.My game-day positions including EVS, Click Effects, recording tape, and running camera.Events I've worked:Spring TrainingTCU Alumni Tailgate - 2018 Cheez-It Bowl2018 Fan Fest2018 Media Day2019 Media DayGame days Show less

    • United States
    • Software Development
    • 1 - 100 Employee
    • Tier 2 Specialist // Supplier Integrations // QA Tester
      • Jul 2021 - Sep 2022

    • Customer Support Specialist
      • Feb 2021 - Jul 2021

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Production Assistant
      • Feb 2019 - Sep 2022

      I worked as a freelance operator tasked with operating ProPresenter, their production application for live events, and in-arena LEDs for ASU athletic events. I worked as a freelance operator tasked with operating ProPresenter, their production application for live events, and in-arena LEDs for ASU athletic events.

    • United States
    • Spectator Sports
    • 200 - 300 Employee
    • Production Assistant // Stage Manager
      • Oct 2018 - Jul 2022

      As the production assistant, I interacted with fans to photograph and record their experience at stadium events/game-days and executed daily duties such as overseeing equipment inventory, scheduling crew members for all events, creating AV summaries with all necessary information needed for said events. I also rolled out replays using the Abekas Mira system during Cardinals home games. For the stage manager role, I had the opportunity to act as a liaison between the client and director during live produced shows. Events I've worked: AIA Champions Virtual Show AIA Champions Dinner 2019 Fiesta Bowl 2019 Monster Energy Supercross 2019 Monster Jam 2019 Draft Party Best of the West Awards Dinner Breakthru Holiday Meeting Game days Kingpin Challenge MJB Event Peoria Graduation Pictures with Santa State Farm Sales Rally Tolleson Graduation Trisha's Tailgate Show less

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Digital Production Consultant // Marketing Specialist
      • Jun 2020 - Jan 2021

      As the Digital Production Consultant, I was responsible for pitching ideas, executing and post-producing all digital media content. I also led our bi-weekly email campaigns and analyzed open/click rates, developed and scheduled weekly social media content, and curated speaking engagements by delivering essential items (promotions, attendee lists, audio or visual footage). As the Digital Production Consultant, I was responsible for pitching ideas, executing and post-producing all digital media content. I also led our bi-weekly email campaigns and analyzed open/click rates, developed and scheduled weekly social media content, and curated speaking engagements by delivering essential items (promotions, attendee lists, audio or visual footage).

    • Spectator Sports
    • 200 - 300 Employee
    • Stage Manager
      • Aug 2019 - Apr 2020

      My role as stage manager included, providing an enjoyable and memorable fan experience at Gila River Arena. I assisted with pregame preparations and in-game promotions, supervised and seamlessly executed live entertainment hits, followed each in-game script and adapted to sudden changes, and provided leadership and adjusted to the different needs of the Coyotes Crew promotional team, hosts and mascot. My role as stage manager included, providing an enjoyable and memorable fan experience at Gila River Arena. I assisted with pregame preparations and in-game promotions, supervised and seamlessly executed live entertainment hits, followed each in-game script and adapted to sudden changes, and provided leadership and adjusted to the different needs of the Coyotes Crew promotional team, hosts and mascot.

    • Digital Marketing Lead Intern
      • Jan 2017 - May 2017

      As SaeYae's digital marketing lead intern, I established their digital marketing footprint through Instagram and Twitter. I accomplished this by utilizing social media channels to attract new clientele. I also assisted with their video production needs and content editing for athletes and organizations such as ASU Baseball, Indiana University Cheer, and Larry Fitzgerald. As SaeYae's digital marketing lead intern, I established their digital marketing footprint through Instagram and Twitter. I accomplished this by utilizing social media channels to attract new clientele. I also assisted with their video production needs and content editing for athletes and organizations such as ASU Baseball, Indiana University Cheer, and Larry Fitzgerald.

Education

  • Arizona State University
    Bachelor’s Degree, Sports Journalism
    2014 - 2018

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