Anna Poppe
PR Strategist at Intero Digital Content & PR Division- Claim this Profile
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Bio
Experience
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Intero Digital Content & PR Division
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United States
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Marketing Services
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1 - 100 Employee
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PR Strategist
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May 2023 - Present
Columbia, Missouri, United States
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Media Relations Strategist
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Aug 2022 - May 2023
Columbia, Missouri, United States As a Media Relations Strategist, I expanded my role in traditional PR, collaborating with senior PR strategists to improve my client communication and media pitching skills. I was in charge of six clients, executing campaigns and presenting during client calls. My efforts aided in the placement of clients in reputable publications such as Forbes and CEOWORLD, demonstrating the impact of our strategic media outreach. In addition, for about a month, I also served as Content Strategist, honing my… Show more As a Media Relations Strategist, I expanded my role in traditional PR, collaborating with senior PR strategists to improve my client communication and media pitching skills. I was in charge of six clients, executing campaigns and presenting during client calls. My efforts aided in the placement of clients in reputable publications such as Forbes and CEOWORLD, demonstrating the impact of our strategic media outreach. In addition, for about a month, I also served as Content Strategist, honing my ability to combine creative execution with strategic communication, which contributed to campaign outcomes and client relationships.
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Media Relations Intern
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Jun 2022 - Aug 2022
Columbia, Missouri, United States I assisted the Media Relations department as an intern by preparing media pitches and organizing media lists for PR and Publication Strategists. I improved communication and operational efficiency by utilizing tools such as Google Workspace, Muck Rack, and MixMax. My responsibilities included conducting research to inform our media engagement strategies and collaborating with cross-functional teams to ensure consistent messaging for our clients.
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Intero Digital
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Marketing Services
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PR Strategist
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Jun 2022 - Present
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MOJO AD
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United States
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Advertising Services
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1 - 100 Employee
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Public Relations Account Manager (Content)
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Aug 2023 - Dec 2023
Columbia, Missouri, United States I helped lead a creative campaign for our client, Wilson Sporting Goods. My primary responsibility as a content manager was to understand the overall objectives of our team. My main tasks involved organizing campaign information, research, and situation analysis into a structured narrative for the client plan book. I collaborated alongside the copywriter to develop presentation scripts for the client. Additionally, I assisted with further research and creative execution, which contributed to… Show more I helped lead a creative campaign for our client, Wilson Sporting Goods. My primary responsibility as a content manager was to understand the overall objectives of our team. My main tasks involved organizing campaign information, research, and situation analysis into a structured narrative for the client plan book. I collaborated alongside the copywriter to develop presentation scripts for the client. Additionally, I assisted with further research and creative execution, which contributed to the campaign's successful progression and conclusion. Show less
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ALDI USA
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United States
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Retail
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700 & Above Employee
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Store Associate
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Sep 2021 - Feb 2023
Columbia, Missouri, United States
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Eatwell
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Wellness and Fitness Services
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Produce Clerk
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Jan 2021 - Sep 2021
Columbia, Missouri, United States
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State Farm ®
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United States
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Insurance
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Seasonal Insurance Assistant
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Jun 2020 - Aug 2020
Jerseyville, Illinois, United States In my role as a Seasonal Insurance Assistant at State Farm, I managed customer accounts, executed policy modifications, handled billing processes, and participated in sales activities, all of which required obtaining a temporary Property and Casualty license. This position allowed me to enhance my understanding of insurance principles, state regulations, and sales strategies. Through these responsibilities, I contributed to the operational efficiency and customer satisfaction at State Farm… Show more In my role as a Seasonal Insurance Assistant at State Farm, I managed customer accounts, executed policy modifications, handled billing processes, and participated in sales activities, all of which required obtaining a temporary Property and Casualty license. This position allowed me to enhance my understanding of insurance principles, state regulations, and sales strategies. Through these responsibilities, I contributed to the operational efficiency and customer satisfaction at State Farm, showcasing a balanced mix of insurance knowledge, sales skills, and a customer-focused approach in a professional environment. Show less
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The Whole Scoop
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Hospitality
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Food Server
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Jul 2019 - Jul 2020
Grafton, Illinois, United States
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Hostess
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Dec 2019 - Jun 2020
Jerseyville, Illinois, United States
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Education
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University of Missouri-Columbia
Bachelor’s of Journalism, Strategic Communications -
Jersey Comm High School
High School Diploma