Anjana Bhaskar
Director - Content strategy at Markiverse Media- Claim this Profile
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Malayalam Native or bilingual proficiency
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Hindi Limited working proficiency
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Tamil Limited working proficiency
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English Full professional proficiency
Topline Score
Bio
Chandri Nambiar
Anjana is someone you want on your team. She was a key member on my team at Ernst & Young and a go-getter who brought a dimension to her position well beyond her years.. I was very impressed with her natural ability to collaborate well with people, and her talent for building mutually beneficial relationships. Anjana is a diligent, reliable, and strategic worker. She executes all projects and tasks with strong attention to detail, and more importantly, is passionate about her work. Anjana is also intuitive and that is key in any communications role. She gets it and doesn’t settle for mediocre. I have always enjoyed working with her.
Prasanna Jha
Anjana has worked with me in the past on some of our big ticket agenda and projects. She comes with a deep understanding of client requirements and has a strong work ethic. We could depend on her at critical points in the project and she soon became our go to point for all sorts of requirement. Anjana also worked beyond boundaries and integrated her design and content offerings with business dynamics thus offering super customised solutions. She is a must have in any high preforming team.
Indhu Palpandy
Anjana is very hardworking , dedicated and a talented individual. I have known her for the past few years in which i have observed that she has a 'Do your best' attitude.She does'nt leave a single stone unturned until she is completely satisfied with what she does. She is a very valuable resource to any organisation she works for.I wish her good luck in all her future endeavours
Chandri Nambiar
Anjana is someone you want on your team. She was a key member on my team at Ernst & Young and a go-getter who brought a dimension to her position well beyond her years.. I was very impressed with her natural ability to collaborate well with people, and her talent for building mutually beneficial relationships. Anjana is a diligent, reliable, and strategic worker. She executes all projects and tasks with strong attention to detail, and more importantly, is passionate about her work. Anjana is also intuitive and that is key in any communications role. She gets it and doesn’t settle for mediocre. I have always enjoyed working with her.
Prasanna Jha
Anjana has worked with me in the past on some of our big ticket agenda and projects. She comes with a deep understanding of client requirements and has a strong work ethic. We could depend on her at critical points in the project and she soon became our go to point for all sorts of requirement. Anjana also worked beyond boundaries and integrated her design and content offerings with business dynamics thus offering super customised solutions. She is a must have in any high preforming team.
Indhu Palpandy
Anjana is very hardworking , dedicated and a talented individual. I have known her for the past few years in which i have observed that she has a 'Do your best' attitude.She does'nt leave a single stone unturned until she is completely satisfied with what she does. She is a very valuable resource to any organisation she works for.I wish her good luck in all her future endeavours
Chandri Nambiar
Anjana is someone you want on your team. She was a key member on my team at Ernst & Young and a go-getter who brought a dimension to her position well beyond her years.. I was very impressed with her natural ability to collaborate well with people, and her talent for building mutually beneficial relationships. Anjana is a diligent, reliable, and strategic worker. She executes all projects and tasks with strong attention to detail, and more importantly, is passionate about her work. Anjana is also intuitive and that is key in any communications role. She gets it and doesn’t settle for mediocre. I have always enjoyed working with her.
Prasanna Jha
Anjana has worked with me in the past on some of our big ticket agenda and projects. She comes with a deep understanding of client requirements and has a strong work ethic. We could depend on her at critical points in the project and she soon became our go to point for all sorts of requirement. Anjana also worked beyond boundaries and integrated her design and content offerings with business dynamics thus offering super customised solutions. She is a must have in any high preforming team.
Indhu Palpandy
Anjana is very hardworking , dedicated and a talented individual. I have known her for the past few years in which i have observed that she has a 'Do your best' attitude.She does'nt leave a single stone unturned until she is completely satisfied with what she does. She is a very valuable resource to any organisation she works for.I wish her good luck in all her future endeavours
Chandri Nambiar
Anjana is someone you want on your team. She was a key member on my team at Ernst & Young and a go-getter who brought a dimension to her position well beyond her years.. I was very impressed with her natural ability to collaborate well with people, and her talent for building mutually beneficial relationships. Anjana is a diligent, reliable, and strategic worker. She executes all projects and tasks with strong attention to detail, and more importantly, is passionate about her work. Anjana is also intuitive and that is key in any communications role. She gets it and doesn’t settle for mediocre. I have always enjoyed working with her.
Prasanna Jha
Anjana has worked with me in the past on some of our big ticket agenda and projects. She comes with a deep understanding of client requirements and has a strong work ethic. We could depend on her at critical points in the project and she soon became our go to point for all sorts of requirement. Anjana also worked beyond boundaries and integrated her design and content offerings with business dynamics thus offering super customised solutions. She is a must have in any high preforming team.
Indhu Palpandy
Anjana is very hardworking , dedicated and a talented individual. I have known her for the past few years in which i have observed that she has a 'Do your best' attitude.She does'nt leave a single stone unturned until she is completely satisfied with what she does. She is a very valuable resource to any organisation she works for.I wish her good luck in all her future endeavours
Credentials
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Business Writing
Coursera Course Certificates - University of Colorado BoulderApr, 2019- Sep, 2024
Experience
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Markiverse Media
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India
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Advertising Services
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1 - 100 Employee
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Director - Content strategy
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Sep 2018 - Present
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Self-Employed
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Real Estate
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1 - 100 Employee
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Freelance Communications Consultant
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Feb 2017 - Sep 2018
- End-to-end social media management for a strategic marketing and business development start-up - Strategic content development and editorial review for (domestic and international) clients of a leading brand management company - Strategic content development and editorial review for an emerging business unit of a top financial consultancy - Social media strategy development, brand positioning, content development and editorial review for an upcoming online media marketplace - Email marketing and collateral consultant for an established knowledge research firm Show less
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Senior Associate, Brand, Marketing and Communications
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Sep 2011 - Sep 2018
Center communication for Poland, Argentina and India (Kerala.Business communication for EY's enabling service lines.
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Assistant Manager, Brand, Marketing and Communications
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Jan 2016 - Jan 2017
Business relations:• Partnering with the business and its leadership on their strategic approach for a financial year. This includes working closely with the business team on providing due coverage for their key activities and using a mix of communication vehicles to ensure the key messages are cascaded effectively to the target group.Center communications: • Handling the comprehensive communication needs of centers in Poland, China and India. • Cascading higher organizational updates to each center using a mix of internal channelsMedia relations:• Preparing extensive press releases and coordinating with the media, in relation to key organizational events, especially milestones, such as opening a new office or a major leadership visitNews: • Channelizing business news from offices in China, India, Poland and Argentina onto internal email networks. Publishing internal news on the EY-wide intranet. Business writing:• Writing (in accordance with the EY style guide) for leadership or organizational messages, corporate documents and news articlesLeadership events and campaigns:• Strategizing, proposal writing and budgeting for new initiatives around leadership-people engagement• Branding, communicating and coordinating high-profile leadership events end to end. This included a 2013 visit from EY’s Chairman and CEO, and an official inauguration by the Chief Minister of Kerala. Show less
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Team i2i
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Advertising Services
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1 - 100 Employee
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Manager — Corporate Communications
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May 2011 - Sep 2011
Responsibilities: •Addressing the communication needs of the marketing team through capability emails and work proposals •Developing promotion strategy for products or events of prospective clients •Drafting business documents such as quotations, work orders, MoU and service contracts •Ad copywriting •Routine administrative tasks such as handling business correspondence Key assignments handled: •Business correspondence related to ‘Suhaani Raat,’ a major musical event in Trivandrum •Advertorials for a priority client based in Chennai •Ideating and copywriting for ad campaign for a major medical care center in Trivandrum Show less
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Tata Consultancy Services
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India
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IT Services and IT Consulting
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700 & Above Employee
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Proposal writer, Presales (System Analyst)
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Jun 2007 - Feb 2010
•Proposal writing, including technical analysis and resource estimation, for PeopleSoft projects •Analysis of the Request for Proposal (RFP) and identifying critical requirements of prospective clients •Fit-gap analysis and approximating the extent of customization required in the application •Working with SMEs on solution design •Resource estimation and work schedule projection •Drafting approach notes, capability presentations and case studies •Proposal writing, including technical analysis and resource estimation, for PeopleSoft projects •Analysis of the Request for Proposal (RFP) and identifying critical requirements of prospective clients •Fit-gap analysis and approximating the extent of customization required in the application •Working with SMEs on solution design •Resource estimation and work schedule projection •Drafting approach notes, capability presentations and case studies
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Education
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2005 - 2007
PSG Institute of Management
MPIB, International Business - Systems and HR -
2000 - 2004
Bharathiar University
B.E, Electronics and Communication -
1988 - 2000
Holy Angels' Convent
Indian School Certificate
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