Anita Leifsen-Christoffersen
Head of customer experience & projects Nordic at ENIRO SVERIGE FÖRSÄLJNING AB- Claim this Profile
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Bio
Per Schelin
I had the privilege to work with Anita during my time with Eniro Group (incl. Gule Sider), where she was a key player in our mangement team for "Nordic Business area Marketing Partner". Besides recommending Anita for a strong and continous delivery in her functional areas such as change management/transformation, process improvement, customer experience, and key projects/initiatives, what really stands out is her positive attitude, integrity, and curious approach to the task at hand. The combination of deep and relevant experience of the business, with an openess to try new things and learn, has been a really winning concept, making Anita a valuable person and a key contributor. On a personal note I've really enjoyed working with Anita, her positive attitude, full support, and high intergrity, things that are invaluable. With that said, I strongly recommend Anita, and wish her the best of luck in the future.
Andreas Perneby
During my three and a half year tenure at Eniro I have been working in the same management team as Anita. During the first year she was working as Sales Director for the Norwegian market and during the latter part we had intensified collaboration in her role as Head of Customer Experience & Nordic Projects. We have worked together on many initiatives, projects and line of business activities and on my account it has been a pleasure working with Anita. We worked mostly together in the area of increase efficiency and process automation in different parts of the customer journey and her contributions and drive has been key to these initiatives. She is a hard working, crisp communicating and seasoned leader that would contribute to any organisation. Anita is also a great person, with tons of integrity which makes collaboration both easy and fun.
Per Schelin
I had the privilege to work with Anita during my time with Eniro Group (incl. Gule Sider), where she was a key player in our mangement team for "Nordic Business area Marketing Partner". Besides recommending Anita for a strong and continous delivery in her functional areas such as change management/transformation, process improvement, customer experience, and key projects/initiatives, what really stands out is her positive attitude, integrity, and curious approach to the task at hand. The combination of deep and relevant experience of the business, with an openess to try new things and learn, has been a really winning concept, making Anita a valuable person and a key contributor. On a personal note I've really enjoyed working with Anita, her positive attitude, full support, and high intergrity, things that are invaluable. With that said, I strongly recommend Anita, and wish her the best of luck in the future.
Andreas Perneby
During my three and a half year tenure at Eniro I have been working in the same management team as Anita. During the first year she was working as Sales Director for the Norwegian market and during the latter part we had intensified collaboration in her role as Head of Customer Experience & Nordic Projects. We have worked together on many initiatives, projects and line of business activities and on my account it has been a pleasure working with Anita. We worked mostly together in the area of increase efficiency and process automation in different parts of the customer journey and her contributions and drive has been key to these initiatives. She is a hard working, crisp communicating and seasoned leader that would contribute to any organisation. Anita is also a great person, with tons of integrity which makes collaboration both easy and fun.
Per Schelin
I had the privilege to work with Anita during my time with Eniro Group (incl. Gule Sider), where she was a key player in our mangement team for "Nordic Business area Marketing Partner". Besides recommending Anita for a strong and continous delivery in her functional areas such as change management/transformation, process improvement, customer experience, and key projects/initiatives, what really stands out is her positive attitude, integrity, and curious approach to the task at hand. The combination of deep and relevant experience of the business, with an openess to try new things and learn, has been a really winning concept, making Anita a valuable person and a key contributor. On a personal note I've really enjoyed working with Anita, her positive attitude, full support, and high intergrity, things that are invaluable. With that said, I strongly recommend Anita, and wish her the best of luck in the future.
Andreas Perneby
During my three and a half year tenure at Eniro I have been working in the same management team as Anita. During the first year she was working as Sales Director for the Norwegian market and during the latter part we had intensified collaboration in her role as Head of Customer Experience & Nordic Projects. We have worked together on many initiatives, projects and line of business activities and on my account it has been a pleasure working with Anita. We worked mostly together in the area of increase efficiency and process automation in different parts of the customer journey and her contributions and drive has been key to these initiatives. She is a hard working, crisp communicating and seasoned leader that would contribute to any organisation. Anita is also a great person, with tons of integrity which makes collaboration both easy and fun.
Per Schelin
I had the privilege to work with Anita during my time with Eniro Group (incl. Gule Sider), where she was a key player in our mangement team for "Nordic Business area Marketing Partner". Besides recommending Anita for a strong and continous delivery in her functional areas such as change management/transformation, process improvement, customer experience, and key projects/initiatives, what really stands out is her positive attitude, integrity, and curious approach to the task at hand. The combination of deep and relevant experience of the business, with an openess to try new things and learn, has been a really winning concept, making Anita a valuable person and a key contributor. On a personal note I've really enjoyed working with Anita, her positive attitude, full support, and high intergrity, things that are invaluable. With that said, I strongly recommend Anita, and wish her the best of luck in the future.
Andreas Perneby
During my three and a half year tenure at Eniro I have been working in the same management team as Anita. During the first year she was working as Sales Director for the Norwegian market and during the latter part we had intensified collaboration in her role as Head of Customer Experience & Nordic Projects. We have worked together on many initiatives, projects and line of business activities and on my account it has been a pleasure working with Anita. We worked mostly together in the area of increase efficiency and process automation in different parts of the customer journey and her contributions and drive has been key to these initiatives. She is a hard working, crisp communicating and seasoned leader that would contribute to any organisation. Anita is also a great person, with tons of integrity which makes collaboration both easy and fun.
Experience
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ENIRO SVERIGE FÖRSÄLJNING AB
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Sweden
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1 - 100 Employee
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Head of customer experience & projects Nordic
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Jan 2020 - Present
Ansvarlig for nordiske endringsprosjekter med spesielt fokus på kundeopplevelse og kundereise. Noen fokusområder er best practice leads prosesser, implementering og utrullig av ny produktportefølje, prosesser for å levere våre tjenester på beste mulige måte, hvordan bruke automatisering for å bedre kundeopplevelse. Stillingen rapporterer til Chief sales and marketing manager nordic som er en del av konsernledelsen i Eniro AB. Ansvarlig for nordiske endringsprosjekter med spesielt fokus på kundeopplevelse og kundereise. Noen fokusområder er best practice leads prosesser, implementering og utrullig av ny produktportefølje, prosesser for å levere våre tjenester på beste mulige måte, hvordan bruke automatisering for å bedre kundeopplevelse. Stillingen rapporterer til Chief sales and marketing manager nordic som er en del av konsernledelsen i Eniro AB.
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Eniro Norge
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Norway
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Environmental Services
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1 - 100 Employee
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Salgsdirektør Eniro Norge
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Sep 2015 - Jan 2020
Stillingen inngår i Eniro Norges ledergruppe og ledergruppe Nordisk Salg og rapporterer inn i konsernledelsen.Hovedansvar for alt salg i Eniro Norge innenfor Gule Sider, Ditt Distrikt og Google, i kombinasjon med nye digitale satsningsområder. I disse årene byttet vi CRM og salgssystemer for å støtte opp under fremtidens produktportefølje. Utvidet produktporteføljen til å inneholde de fleste digitale flater, og flyttet Gule Sider fra en ren Yellow Pages aktør til en leverandør av digitale tjenester.
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Salgsdirektør B2B Eniro Norge
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Nov 2010 - Sep 2015
Totalansvar for hele Eniro Norges B2B portefølje bestående av merkevarene Proff, Proff Forvalt, Inform og InTouch.Jobbet med strategier og optimalisering pr merkevare, og synergier på tvers av B2B for å sikre vekst og lønnsom drift. Alle merkevarer økte både topplinje og bunnlinje iløpet av disse årene, og Proff.no ble bygget opp til å bli den største B2B siten i den Norske markedet.Stillingen inngikk i Eniro Norges ledergruppe og rapporterte direkte til administrerende direktør
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Salgsdirektør Gule Sider SMB
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Oct 2012 - Mar 2014
Hovedfokus på strategier for å gjøre dette segmentet til et stabilt vekstområde gjennom ny struktur og ledelse.
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Salgsdirektør Kvasir Media
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Aug 2011 - Mar 2012
Konstituert Salgsdirektør Kvasir Media ved siden av rollen som salgsdirektør B2B. Ansvarlig for oppstart digital satsning ScanAd og Google i Eniro.
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Regionssjef Kvasir og Proff
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May 2009 - Nov 2010
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Regionssjef Feltsalg Gule Sider
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Aug 2007 - Apr 2009
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Regionssjef Kvasir Felt og Storkunde
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Jan 2007 - Jul 2007
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Leder kompetanseavdelingen Kvasir
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Jun 2006 - Jan 2007
Stilling på projsektbasis for å sikre og skrive dokumentasjonen av salgs og ledelseskonseptet.Ansvar for planlegging av all kursing og opplæring av selgere og ledere i Kvasir i perioden.
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Salgssjef Feltsalg Kvasir
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Jan 2005 - May 2006
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KAM Kvasir
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Jan 2004 - Jan 2005
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Education
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2000 - 2003
Handelshøyskolen BI
Bachelor's degree, Markedsføring
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