Amity Bacon
Freelance Content Strategist at Unreal Digital Group- Claim this Profile
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Topline Score
Bio
Tiana Dietz, SHRM-CP
Amity is not only an amazing content writer and strong strategic partner, but also an absolute joy to work with. She was always able to pull out insights, help hone the message, manage vendors and collaborate clearly and easily. If you have a chance to work with Amity, don't hesitate - she is an amazing addition to any team.
Audrey Magnusen, MPA
Amity is an amazing content writer and was able to enhance the fundraising appeal letters while maintaining all web content for an international non-profit where we were colleagues.. She produced consequential, high impact writing under the development team for a global audience. In addition, Amity has been assisting me in writing and editing grant proposals for major non-profits and city works projects in the SF Bay Area. Her work is exemplary! Amity was a engaging guest presenter for me at my SFSU Extended Learning Course - Grant Writing Class, regarding Communications and Development.
Tiana Dietz, SHRM-CP
Amity is not only an amazing content writer and strong strategic partner, but also an absolute joy to work with. She was always able to pull out insights, help hone the message, manage vendors and collaborate clearly and easily. If you have a chance to work with Amity, don't hesitate - she is an amazing addition to any team.
Audrey Magnusen, MPA
Amity is an amazing content writer and was able to enhance the fundraising appeal letters while maintaining all web content for an international non-profit where we were colleagues.. She produced consequential, high impact writing under the development team for a global audience. In addition, Amity has been assisting me in writing and editing grant proposals for major non-profits and city works projects in the SF Bay Area. Her work is exemplary! Amity was a engaging guest presenter for me at my SFSU Extended Learning Course - Grant Writing Class, regarding Communications and Development.
Tiana Dietz, SHRM-CP
Amity is not only an amazing content writer and strong strategic partner, but also an absolute joy to work with. She was always able to pull out insights, help hone the message, manage vendors and collaborate clearly and easily. If you have a chance to work with Amity, don't hesitate - she is an amazing addition to any team.
Audrey Magnusen, MPA
Amity is an amazing content writer and was able to enhance the fundraising appeal letters while maintaining all web content for an international non-profit where we were colleagues.. She produced consequential, high impact writing under the development team for a global audience. In addition, Amity has been assisting me in writing and editing grant proposals for major non-profits and city works projects in the SF Bay Area. Her work is exemplary! Amity was a engaging guest presenter for me at my SFSU Extended Learning Course - Grant Writing Class, regarding Communications and Development.
Tiana Dietz, SHRM-CP
Amity is not only an amazing content writer and strong strategic partner, but also an absolute joy to work with. She was always able to pull out insights, help hone the message, manage vendors and collaborate clearly and easily. If you have a chance to work with Amity, don't hesitate - she is an amazing addition to any team.
Audrey Magnusen, MPA
Amity is an amazing content writer and was able to enhance the fundraising appeal letters while maintaining all web content for an international non-profit where we were colleagues.. She produced consequential, high impact writing under the development team for a global audience. In addition, Amity has been assisting me in writing and editing grant proposals for major non-profits and city works projects in the SF Bay Area. Her work is exemplary! Amity was a engaging guest presenter for me at my SFSU Extended Learning Course - Grant Writing Class, regarding Communications and Development.
Credentials
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Section4 Certified Brand Strategist
Section4Oct, 2021- Sep, 2024 -
SEO
HubSpot AcademyMay, 2021- Sep, 2024 -
InDesign Fundamentals
AcademyX Computer TrainingDec, 2016- Sep, 2024 -
InDesign Fundamentals
AcademyX Computer TrainingDec, 2016- Sep, 2024
Experience
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Unreal Digital Group
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United States
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Advertising Services
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1 - 100 Employee
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Freelance Content Strategist
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Nov 2022 - Oct 2023
As a freelance content strategist, I have planned and executed B2B content projects for tech companies in areas such as cyber security, cloud services, and CX platforms. My work includes: * Reports * Blog posts * Email campaign copy * Social media and ad copy * SEO-focused landing pages * Product solution briefs and one-pagers * Video scripts I am currently looking for more writing and editing opportunities in fields such as: SaaS, Edtech, market research… Show more As a freelance content strategist, I have planned and executed B2B content projects for tech companies in areas such as cyber security, cloud services, and CX platforms. My work includes: * Reports * Blog posts * Email campaign copy * Social media and ad copy * SEO-focused landing pages * Product solution briefs and one-pagers * Video scripts I am currently looking for more writing and editing opportunities in fields such as: SaaS, Edtech, market research, healthcare, and more. Show less As a freelance content strategist, I have planned and executed B2B content projects for tech companies in areas such as cyber security, cloud services, and CX platforms. My work includes: * Reports * Blog posts * Email campaign copy * Social media and ad copy * SEO-focused landing pages * Product solution briefs and one-pagers * Video scripts I am currently looking for more writing and editing opportunities in fields such as: SaaS, Edtech, market research… Show more As a freelance content strategist, I have planned and executed B2B content projects for tech companies in areas such as cyber security, cloud services, and CX platforms. My work includes: * Reports * Blog posts * Email campaign copy * Social media and ad copy * SEO-focused landing pages * Product solution briefs and one-pagers * Video scripts I am currently looking for more writing and editing opportunities in fields such as: SaaS, Edtech, market research, healthcare, and more. Show less
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Discuss.io
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Germany
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Brand and Content Manager
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Aug 2021 - Aug 2022
I managed all web content and key content marketing assets, from planning, writing, graphic design, to search engine optimization. I also drove all PR-related content, including press releases, bylines in publications like Entrepreneur and Forbes, and led social strategy with a focus on elevating the Discuss brand. In addition, I supported product marketing and lead generation through newsletter writing, email writing, ad copy, and other copywriting tasks as needed. I managed all web content and key content marketing assets, from planning, writing, graphic design, to search engine optimization. I also drove all PR-related content, including press releases, bylines in publications like Entrepreneur and Forbes, and led social strategy with a focus on elevating the Discuss brand. In addition, I supported product marketing and lead generation through newsletter writing, email writing, ad copy, and other copywriting tasks as needed.
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QS Quacquarelli Symonds
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United Kingdom
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Higher Education
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700 & Above Employee
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Marketing and Insights Manager - North America
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Oct 2020 - Aug 2021
I worked collaboratively across a global team to produce high quality B2B marketing and data-driven thought leadership content. Owning core areas of content marketing strategy, production, and delivery, I supported key product launches, campaigns, and PR efforts for the US and Canada. As part of QS's Digital & Events department, my team provided student recruitment solutions to colleges and universities throughout North America, connecting our higher ed partners with millions of future learners… Show more I worked collaboratively across a global team to produce high quality B2B marketing and data-driven thought leadership content. Owning core areas of content marketing strategy, production, and delivery, I supported key product launches, campaigns, and PR efforts for the US and Canada. As part of QS's Digital & Events department, my team provided student recruitment solutions to colleges and universities throughout North America, connecting our higher ed partners with millions of future learners each day.
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Content Marketing Manager
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Mar 2019 - Oct 2020
I lead general marketing and engagement strategy for a B2B higher education audience in North America. With a focus in thought leadership, I produce a range of B2B content including email marketing campaigns, sales collateral, white papers, webinars, blog posts, and annual reports.
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San Francisco Friends School
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United States
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Education Administration Programs
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1 - 100 Employee
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Director Of Communications
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Aug 2016 - Jun 2018
Successfully transitioned school into establishing a new website, a new e-newsletter, and created school news site while managing, designing, and coordinating all print collateral, web content, social media, and quarterly print newsletters. Increased social media engagement by roughly 60% which led to an increase in applications to the school; provided technical support for parent portal; and assisted in the development of emergency communications and protocols. Successfully transitioned school into establishing a new website, a new e-newsletter, and created school news site while managing, designing, and coordinating all print collateral, web content, social media, and quarterly print newsletters. Increased social media engagement by roughly 60% which led to an increase in applications to the school; provided technical support for parent portal; and assisted in the development of emergency communications and protocols.
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Senior Writer
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Dec 2014 - Jul 2016
As lead writer for a national public relations team, secured op-eds and major mentions in national and local news outlets on behalf of Fisher Fund grantees Teach for America and the KIPP Foundation. Increased news coverage by writing press releases and media advisories, and avoided negative media coverage through crisis communications. Also wrote speeches, pitch letters to reporters, case studies, and crafted strategic communications plans. As lead writer for a national public relations team, secured op-eds and major mentions in national and local news outlets on behalf of Fisher Fund grantees Teach for America and the KIPP Foundation. Increased news coverage by writing press releases and media advisories, and avoided negative media coverage through crisis communications. Also wrote speeches, pitch letters to reporters, case studies, and crafted strategic communications plans.
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URI
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United States
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Non-profit Organizations
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1 - 100 Employee
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Communications Specialist
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Jul 2012 - Nov 2014
Primary writer, web administrator, and communications coordinator for a global non-profit founded by the former Bishop of California, working with social justice leaders throughout the world. Created bi-weekly e-newsletter, increased social media followers by nearly 10% in one year, and wrote and curated all blog posts on official site. Served as lead writer for ongoing donor outreach campaigns including annual appeals and fundraising events. Primary writer, web administrator, and communications coordinator for a global non-profit founded by the former Bishop of California, working with social justice leaders throughout the world. Created bi-weekly e-newsletter, increased social media followers by nearly 10% in one year, and wrote and curated all blog posts on official site. Served as lead writer for ongoing donor outreach campaigns including annual appeals and fundraising events.
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Various online and print publications
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Writing and Editing
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1 - 100 Employee
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Writer & Editor
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Jan 2007 - Jul 2012
Berrett-Koehler: Provided developmental editing for thought leadership books and publications Nonprofit Solutions: Wrote and edited grant proposals for public works projects in the San Francisco Bay Area Policy Today: Served as assistant editor and wrote feature stories and profiles of state congresspersons for SF-based trade journal The Bold Italic: Contributing writer producing travel and arts features San Francisco Daily Journal: Wrote news clips and feature stories on… Show more Berrett-Koehler: Provided developmental editing for thought leadership books and publications Nonprofit Solutions: Wrote and edited grant proposals for public works projects in the San Francisco Bay Area Policy Today: Served as assistant editor and wrote feature stories and profiles of state congresspersons for SF-based trade journal The Bold Italic: Contributing writer producing travel and arts features San Francisco Daily Journal: Wrote news clips and feature stories on complex legal issues Santa Cruz Sentinel: Wrote news clips and feature stories, in addition to editing Style section SOMA Magazine: Served as associate managing editor, contributing writer and copy editor RISI: Wrote about economic trends for the global paper industry The Public Library of Science: Edited and reviewed manuscripts for PLOS One Blue Stars Admissions Consulting: Edited college application essays Show less Berrett-Koehler: Provided developmental editing for thought leadership books and publications Nonprofit Solutions: Wrote and edited grant proposals for public works projects in the San Francisco Bay Area Policy Today: Served as assistant editor and wrote feature stories and profiles of state congresspersons for SF-based trade journal The Bold Italic: Contributing writer producing travel and arts features San Francisco Daily Journal: Wrote news clips and feature stories on… Show more Berrett-Koehler: Provided developmental editing for thought leadership books and publications Nonprofit Solutions: Wrote and edited grant proposals for public works projects in the San Francisco Bay Area Policy Today: Served as assistant editor and wrote feature stories and profiles of state congresspersons for SF-based trade journal The Bold Italic: Contributing writer producing travel and arts features San Francisco Daily Journal: Wrote news clips and feature stories on complex legal issues Santa Cruz Sentinel: Wrote news clips and feature stories, in addition to editing Style section SOMA Magazine: Served as associate managing editor, contributing writer and copy editor RISI: Wrote about economic trends for the global paper industry The Public Library of Science: Edited and reviewed manuscripts for PLOS One Blue Stars Admissions Consulting: Edited college application essays Show less
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Education
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University of California, Santa Cruz
BA, Community Studies, Journalism -
University of Westminster
Master's degree, International Journalism
