Experience

Proof

• Netherlands
• Public Relations and Communications Services
• 1 - 100 Employee

• Senior Manager, Engagement & Platforms

  • Jan 2022 - Present

  Focusing on insights, intelligence and measurement through collecting, interpreting and using data to connect the dots with insights for client work. Building and managing platforms to create systems to develop smarter and strategic audience-first work.

• Manager, Engagement & Platforms

  • Oct 2019 - Jan 2022

  Monitoring, tracking and analyzing conversations in social and traditional media to evaluate impact, predict trends and counsel clients. Using the intelligence from these conversations for programs in reputation management, crisis communications, influencer relations and stakeholder work.

• Social Media Manager

  • Aug 2017 - Oct 2019

  Supporting clients across a variety of industries in media relations, content production, earned media, social media, influencer relations, paid, client services and analytics.

• Social Media Specialist

  • Aug 2016 - Aug 2017

  Working in the Digital practice. Implementing content plans and being the active brand voice for clients. Primary roles include community management, strategic research and analytics, and developing insights from community interaction.

• Intern

  • May 2016 - Aug 2016

  Assisting with client projects including research and media pitching. Creating content for and responding to inquiries on client social media. Writing blog posts and editing materials for client presentations. Working primarily in the Digital and Consumer practices.



Muskoka Vacation Rentals

• Marketing and Customer Relations Coordinator

  • May 2015 - Aug 2015

  Helped develop and manage a new website, and launched new social media pages, bringing follower counts from 25 to over 500. Handled the accounting for the business using QuickBooks, Zoho and Stripe. Took customer inquiries through email and phone and processed booking reservations. Helped develop and manage a new website, and launched new social media pages, bringing follower counts from 25 to over 500. Handled the accounting for the business using QuickBooks, Zoho and Stripe. Took customer inquiries through email and phone and processed booking reservations.



Sporting Life

• Canada
• Retail
• 300 - 400 Employee

• Salesperson

  • Oct 2011 - Dec 2013

  Worked in Ladies Sportswear, Ladies Athletic Wear, Ladies Skiwear and Ladies Canada Goose. Assisted in the training of new sales associates and maintaining merchandise displays. Worked in Ladies Sportswear, Ladies Athletic Wear, Ladies Skiwear and Ladies Canada Goose. Assisted in the training of new sales associates and maintaining merchandise displays.

• Summer Student

  • Mar 2013 - Sep 2013

  Conducted research, special event staffing, developed PowerPoints, handled telephone reception, office administration, created a client contract database, performed photocopying and filing. Conducted research, special event staffing, developed PowerPoints, handled telephone reception, office administration, created a client contract database, performed photocopying and filing.