Alix Leng

COO & Paid Media Expert at AC Consulting
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Paris, Île-de-France, France, FR
Languages
  • Français Native or bilingual proficiency
  • Anglais Full professional proficiency
  • Espagnol Full professional proficiency
  • Cambodgien Elementary proficiency
Skills

Topline Score

Bio

Generated by
Topline AI

5.0

/5.0
/ Based on 2 ratings
  • (2)
  • (0)
  • (0)
  • (0)
  • (0)

Filter reviews by:

You need to have a working account to view this content. Click here to join now
Florian Lampart

Alix a été mon référent durant mon alternance. Consciencieux, méticuleux et ayant une forte expérience sur la gestion "business" des publicités en ligne, Alix est un expert à ne pas manquer. Il sera faire scaler votre business si vous suivez bien ses recommandations. Sa réputation n'est plus à prouver ! Je recommande Alix sans hésiter.

Alfred Cardinal

J'ai eu la chance de collaborer avec Alix qui m'assistait dans la gestion de comptes et stratégies publicitaires. J'ai vraiment été impressionné par sa façon de travailler, sa rigueur et son autonomie. Alix est un vrai atout dans une équipe et sait parfaitement s'adapter.

0

/5.0
/ Based on 0 ratings
  • (0)
  • (0)
  • (0)
  • (0)
  • (0)

Filter reviews by:

No reviews to display There are currently no reviews available.
You need to have a working account to view this content. Click here to join now

Credentials

  • IELTS - 7
    British Council

Experience

  • AC Consulting
    • France
    • Advertising Services
    • 1 - 100 Employee
    • COO & Paid Media Expert
      • Mar 2020 - Present

      AC Consulting - Webmarketing Consulting firm, performance-driven. #Ecommerce #LeadGeneration We design and operate digital acquisition strategies for our clients, to boost your ROI. Learn more about our method and values here! www.ac-consultingfirm.com Channels: Google Ads (Search, Shopping, PMAX, Display, YouTube), Microsoft Ads, Facebook & Instagram Ads, LinkedIn Ads, TikTok Ads, Pinterest Ads, Snapchat Ads, Twitter Ads, Taboola, Outbrain & more. AC Consulting - Webmarketing Consulting firm, performance-driven. #Ecommerce #LeadGeneration We design and operate digital acquisition strategies for our clients, to boost your ROI. Learn more about our method and values here! www.ac-consultingfirm.com Channels: Google Ads (Search, Shopping, PMAX, Display, YouTube), Microsoft Ads, Facebook & Instagram Ads, LinkedIn Ads, TikTok Ads, Pinterest Ads, Snapchat Ads, Twitter Ads, Taboola, Outbrain & more.

  • Admo.tv
    • France
    • Advertising Services
    • 1 - 100 Employee
    • Senior Drive-to-Web Media Analyst (TV/Radio)
      • Oct 2018 - Apr 2020

      Admo.tv - Leading drive-to-web analytics platform for TV & Radio ad campaigns. Admo.tv allows advertisers to maximise their TV & Radio campaigns effiency, by measuring and amplifying their drive-to-web (DTW) impacts: online visits & conversions, branding effect and drive to store impact. Worked part of the Ops Team. I was responsible for managing a book of business of 21 top tier advertisers (>120 TV & Radio campaigns). As Senior Media Analyst, my missions included: ● Internal & external trainings on Admo.tv’s products and on the DTW ecosystem ● Designing and building out DTW tracking strategies to meet business challenges (ROI, brand visibility, offline/online synergy) ● Analysing TV campaigns to provide Marketing Manager & Executive Teams with strategic recommendations to boost their DTW impact (CAC up to -26%, visit/GRP up to +44%). ● Drawing up automated analytical tools for the Ops Team (Sisens & Excel) ● Cross-department project management including Data, Marketing and Ops Teams Show less

  • Orixa Media
    • France
    • Advertising Services
    • 1 - 100 Employee
    • Multi-channel Account Manager (Search/Display/Social)
      • Jun 2017 - Dec 2017

      Orixa Media - Digital Advertising Agency. Worked part of the Digital Paid Media team. I was responsible for managing and growing a book of business of 18 accounts, representing a monthly budget of €380.000. As Multi-channel Account Manager my missions included: ● Building out and optimizing paid media campaigns across various ad networks (AdWords, Bing Ads, DBM, YouTube, Facebook) ● Identify key insights to help meet and exceed client's goals (ROI, Branding, Traffic) ● Growing existing accounts with high potential (+21% investment QoQ) ● Conduct account auditing to pitch prospects (+4 new clients, +€30k monthly budget) Tools: AdWords, AdWords Editor, Bing Ads, Bing Ads Editor, Double Click Manager, YouTube, Facebook Ads, Power Editor, Google Data Studio, Google Analytics. Show less

  • Microsoft
    • United States
    • Software Development
    • 200 - 300 Employee
    • Key Account Manager Assistant (Search)
      • Jun 2016 - Dec 2016

      Bing Ads - Microsoft’s Paid Search Platform that helps advertisers promote their business. Worked together in a team of 10 to support 1 Account Executive and 2 Account Managers with a portfolio of 8 FR based agencies, with about 300 clients across a variety of different verticals who advertised with Bing Ads. As Key Account Manager Assistant my missions included: ● Delivering operational support on SEA & Shopping campaigns and outstanding customer service experience to Bing Ads’ advertisers ● Building out insights and developing innovative strategies to improve client’s ROI & conversions ● Drawing up internal scorecards optimization and dashboard ● Working together with the Account Managers Team to pitch high potential new businesses Tools: Bing Ads, Bing Ads Editor, Power BI. Show less

  • NEOMA Business School
    • France
    • Higher Education
    • 500 - 600 Employee
    • Sports Office President
      • Sep 2015 - May 2016

      Sports Office - Sport Department of Neoma BS (ex ESC Rouen) The Sports Office is comprised of 32 students driven by their passion for sport. Grouped in operational clusters, our mission is to provide campus students with a daily sporting life. And organizing sport competitions and events involving thousands of participants, from NEOMA BS and other local and national universities. As President my responsibilities included: ● Team management (a 32-people team) ● Budget management (270,000€) ● Developing sponsors portfolio (Pepsico, Deloitte, Apurna, Henkel) ● Coordinating the activities of sport actors (coachs, clubs, facilities) ● Organizing sport events & competitions (up to 2,000 people) Show less

  • Storefront
    • France
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Business Analyst
      • Apr 2015 - Jun 2015

      Storefront - #1 marketplace for finding and renting pop-up & short-term retail spaces all around the world. As Business Analyst my missions included: ● CRM (Sellsy) ● Trade data analysis and reporting ● Identifying growth opportunities and developing commercial offer Storefront - #1 marketplace for finding and renting pop-up & short-term retail spaces all around the world. As Business Analyst my missions included: ● CRM (Sellsy) ● Trade data analysis and reporting ● Identifying growth opportunities and developing commercial offer

  • ESC Sans Frontières
    • France
    • Civic and Social Organizations
    • Corporate Relations Manager
      • Sep 2014 - Apr 2015

      ESC Sans Frontières - Humanitarian and development aid association of Neoma BS (Ex ESC Rouen). ESC Sans Fronitères supports education in Senegal, Cambodia and Peru, since 1993. It raises funds and provides tailored solutions to answer local issues. ESC Sans Frontières was elected the best student association in 2015 by EY, and #2 in 2016. As Corporate Relations Manager my responsabilities included: ● Reviewing communication contents ● Developing sponsors portfolio (Société Générale, Région Haute-Nomandie, EY) ● Fund raising by participating in project competitions (€19,500) Show less

Education

  • NEOMA Business School
    Sales and Marketing Development
    2014 - 2018
  • Trinity College Dublin
    Sales and Marketing Development
    2017 - 2017
  • Lycée Montaigne
    Preparatory class for Business School (Option Economics), Économie
    2012 - 2014

Community

You need to have a working account to view this content. Click here to join now