Alistair Cook

General Manager at Fulford Golf Club
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Contact Information
Location
Kirk Hammerton, England, United Kingdom, UK

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Experience

    • United Kingdom
    • Spectator Sports
    • 1 - 100 Employee
    • General Manager
      • Jan 2022 - Present

    • General Manager
      • Jan 2022 - Present

    • 1 - 100 Employee
    • Club Manager
      • Jul 2015 - Jan 2022

      Responsible for the management of all aspects of this prestigious Golf Club. £1 million turnover with approximately 30 members of staff. Recruited as first ever professional Club Manager to turn around a failing business. • Introduced marketing plan to reverse decline in membership numbers. Record recruitment resulted, with the Club now having a waiting list and financial reserves • Green fee revenue increased by 66% in two years • As a result of increased revenues, significant investment put in to the golf course, green equipment and greenstaff headcount that resulted in a significant improvement in the golf course rankings • Redesign of club website with on-line booking to drive new business • Re-branding of the club's corporate identity • Introduced new IT and communication systems. • Staff restructuring to improve efficiencies and customer service Show less

    • India
    • Outsourcing/Offshoring
    • 1 - 100 Employee
    • Senior Mortgage Consultant
      • May 2015 - Jul 2015

      A wide-ranging senior role within the mortgage department of Barclays Bank. Main responsibilities include: • Advising clients, brokers and solicitors on applications and case requirements. • Underwriting mortgages • Complaint handling • Complex case handling and escalation A wide-ranging senior role within the mortgage department of Barclays Bank. Main responsibilities include: • Advising clients, brokers and solicitors on applications and case requirements. • Underwriting mortgages • Complaint handling • Complex case handling and escalation

    • United Kingdom
    • Financial Services
    • 1 - 100 Employee
    • Customer Service Advisor
      • Jul 2013 - Apr 2015

      Working as a Customer Service Advisor in the stockbroking section of the Leeds office of this growingCanadian financial institution. Main responsibilities include: • Executing trades for clients • Account and trading queries • Advising on Corporate Actions • Account opening • Complaint handling • Product advice and upselling • Stock and money transfers

    • Customer Service Advisor
      • Jul 2013 - Jul 2013

      Working as a Customer Service Advisor in the stockbroking section of the Leeds office of this growingCanadian financial institution. Main responsibilities include: • Executing trades for clients • Account and trading queries • Advising on Corporate Actions • Account opening • Complaint handling • Product advice and upselling • Stock and money transfers

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • General Manager
      • Mar 2012 - May 2013

      Responsible for the management of all aspects of this prestigious Golf Club. £1.5 million turnover with approximately 40 members of staff. Recruited to implement the first stages of the Club's 'Blueprint Vision' to turn the Club in to a commercial business. • Complete staff restructure to create financial and performance efficiencies • Creation of KPIs and tight financial controls • Formulation and implementation of marketing plan to recruit new members and increase ancillary income • Redesign of club website with on-line booking to drive new business • Re-branding of the club's corporate identity • Introduced new IT and communication systems Show less

    • United Kingdom
    • Consumer Goods
    • 1 - 100 Employee
    • Secretary/General Manager
      • May 2010 - Mar 2012

      Responsible for the management of all aspects of the Club's operations. £1 million turnover with approximately 30 members of staff. • Formulate business plan to increase efficiencies and EBITDA • Improve staff motivation, productivity and customer service • Develop services to the members to generate new sources of income • Restructured staffing, improved customer service • New membership recruitment drive focused on junior golfers • Outreach coaching programme to local schools to increase membership • Full golf course audit Show less

    • United Kingdom
    • Spectator Sports
    • 1 - 100 Employee
    • Development Manager
      • Jul 2009 - Feb 2010

    • Sports Manager
      • Feb 2004 - Jul 2009

      Managed the sporting facilities and activities at this 5,000 member multi-sports club in South-WestLondon. Appointed Senior Manager on site in the absence of Chief Executive from February 08 toAugust 2008. 30 staff and a 16 hour a day operation. • Managing the golf, tennis, health and fitness, squash, croquet, bridge sections, and reception • Responsible for multi-million pound budget with significant income streams and large scaleexpenditure projects • Reporting to nine club committees • Established junior tennis, golf and squash programmes for both adults and juniors • Gained Golf Mark Award and increased number of Junior golfers from 30 to 200 • Developed outreach tennis, golf and squash coaching for local schools • Introduced new competitions and facilities for all age groups across all sports • Significant staff restructuring and recruitment to deliver product and services • Introduced staff inductions, customer service, health and safety training • Extensive experience of major project management, including upgrade of 10 tennis courts, fivesquash courts, new junior room, and enhanced bridge room Show less

    • Assistant Secretary
      • Jan 2002 - Feb 2004

      Assisted the Secretary with many of his day to day duties whilst he took the lead on preparations for The Open Championship 2003. • Management of the club office and administration • Setting up and running club's competitions, matches and social events • Production of the Club's weekly and yearly diary • Increased green fees and society/corporate golf income by 30% • Took sole responsibility for visitor, society and corporate bookings • Setting up and administering the Club website • Assisting the Secretary in the preparations for The Open Championship Show less

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Researcher
      • Mar 2000 - Jan 2002

      • Drafting briefings and speeches • Researching issues and parliamentary bills • Involved in party policy formulation in the lead up to the General Election • Proactively highlight MPs' activities with the local, regional and national press • Drafting briefings and speeches • Researching issues and parliamentary bills • Involved in party policy formulation in the lead up to the General Election • Proactively highlight MPs' activities with the local, regional and national press

    • United Kingdom
    • Government Administration
    • 700 & Above Employee
    • Executive Officer
      • Sep 1998 - Mar 2000

      Drafting briefings and correspondence for Ministers • Visiting schools and producing reports on potential school closures • Recruiting and managing a team to analyse the consultation process on the introduction of performance-related pay for teachers Drafting briefings and correspondence for Ministers • Visiting schools and producing reports on potential school closures • Recruiting and managing a team to analyse the consultation process on the introduction of performance-related pay for teachers

Education

  • University of Exeter
    Politics, 2:1
    1995 - 1998
  • Uppingham School
    A Levels in History, Ancient History and Politics, Politics B, History, B and Ancient History C
    1989 - 1994

Community

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