Experience

deeply digital

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Head Of Operations

  • Jun 2022 - Present

  In this role, I oversee the overall operations and productivity of the Deeply Digital team, directly overseeing the marketing team, and working closely with team leaders (Development, Design and Content) and the Managing Director. I ensure that everyone is working to agreed processes, the quality of work remains consistent and high across the business and that everyone is working productively. The role also involves up-skilling the team so that everyone has the relevant training to do their job.I also oversee some the client accounts and consult on key accounts and projects across the business, while working closely with the account management team to ensure we are delivering on marketing and project plans effectively and with client satisfaction in mind.

• Marketing Team Lead

  • Aug 2020 - Jun 2022

  This role involved helping to manage, lead and train the marketing team at Deeply Digital.

• Account Manager

  • May 2016 - Jun 2022

  As an Account Manager, I worked with clients to help implement successful inbound and content marketing strategies that attract and convert leads and raise brand awareness. This includes (but is not limited to):- Content Creation: Planning, researching and writing copy including blogs, eBooks, Infographics, presentations and other similar content that helps to attract new leads. - Content Marketing: Sharing content through multiple platforms and the best channels to reach personas and the target audience for the content produced. - Social Media: Curating and sharing content on social media whilst also actively engaging in conversation with target personas.- Persona Development: Working with the client to create a persona for their ideal customer and get a picture of the target audience.- SEO: Keyword research and optimisation to help clients get discovered.- Website Management: Deploying new content and web pages, optimising landing pages and CTA placement to increase conversion and helping companies to develop more engaging and interesting websites.- Account Management: Planning campaigns for my clients, working closely with clients to develop new ideas and content and reporting back to the client with information and stats on the marketing activity.

• Inbound Marketing Executive

  • Jun 2014 - May 2016



Coventry University

• United Kingdom
• Higher Education
• 700 & Above Employee

• Student Social Media Assistant

  • Sep 2013 - Jun 2014

  As part of this role, I engage with students online through Social Media channels such as Twitter (17000+ followers), Facebook (50000+ likes) and the Student Room. The role also includes writing for the University blog (http://blogs.coventry.ac.uk/uncovered/) which received over 25000 views in around 4 months. On top of this, I help with any general things that need doing within the Social Media Team. My responsibilities also extend to the Coventry School of Art and Design Social Media pages, where I help manage content and publish it on different social media channels.

• RAO Student Ambassador

  • Apr 2012 - Jun 2014

  A role which has taught me many skills from customer service to representing an organisation. Within this role, I have done a lot of work on University Open Days but also had the opportunity to travel to a few UCAS Fairs where I helped represent the Recruitment and Admissions Office by talking to prospective students. I also had my first professional Social Media experience from this role.

• Communications Intern

  • Aug 2013 - Sep 2013

  I spent one month as a Communications Intern. As part of this role, I engaged with students online through Social Media channels such as Twitter, Facebook and the Student Room during an extremely busy time in the Higher Education calendar (Results day & Clearing). I also helped run and write for a University blog. Whilst my role was as a 'Communications Intern', I spent the month working with the Social Media team at the University.



BBC Radio Oxford

• United Kingdom
• 1 - 100 Employee

• Broadcast Assistant/ Sports Reporter

  • Jan 2013 - Oct 2013

  This role consisted of helping out on the BBC Radio Oxford Sport show as a Broadcast Assistant and a Reporter. I had the pleasure of reporting on Rugby League, Rugby Union and Cricket while working with BBC Radio Oxford, as well as supporting in the studio and on the production side of the Saturday Sports Show. This role consisted of helping out on the BBC Radio Oxford Sport show as a Broadcast Assistant and a Reporter. I had the pleasure of reporting on Rugby League, Rugby Union and Cricket while working with BBC Radio Oxford, as well as supporting in the studio and on the production side of the Saturday Sports Show.



Global Media Project

• United States
• Movies, Videos, and Sound

• Broadcast Journalist/ Presenter

  • Oct 2012 - Sep 2013

  This was a University led project which involved a mix of skills from filming to presenting. It gave me a good opportunity to practice skills which I had been learning in University and put them to the test. This was a University led project which involved a mix of skills from filming to presenting. It gave me a good opportunity to practice skills which I had been learning in University and put them to the test.



CU Today

• Internet Publishing

• Editor

  • Sep 2012 - Sep 2013

  Within this role, I had to edit and manage CUToday. CU Today was a website aimed at Coventry University students and had news from around the university. It wasn't too difficult but I enjoyed having ago at running it and putting some of my skills to the test with writing and editing. It was also quite exciting going into the role having previously been a contributor for the website for a year previously. Within this role, I had to edit and manage CUToday. CU Today was a website aimed at Coventry University students and had news from around the university. It wasn't too difficult but I enjoyed having ago at running it and putting some of my skills to the test with writing and editing. It was also quite exciting going into the role having previously been a contributor for the website for a year previously.



In Touch Publication

• Writer

  • Oct 2012 - Jul 2013

  As a Writer for In Touch publication, I had the chance to do some writing on behalf of the University and see it get sent to thousands of prospective University students. It helps to show that alongside my filming, editing, recording and social media skills, I also have writing skills. As a Writer for In Touch publication, I had the chance to do some writing on behalf of the University and see it get sent to thousands of prospective University students. It helps to show that alongside my filming, editing, recording and social media skills, I also have writing skills.