Experience

We Are Lovers

• Italy
• Events Services
• 1 - 100 Employee

• Co-Founder & Creative Director

  • Sep 2010 - Present

  We build digital strategies and we set up the marketing activities for brands to achieve communication, image and commerce goals. Mixing on-line and off-line activities with a winning cross communication manner. Digital PR -Social Media management -Unconventional strategies and events -Event management -Projects Creative director -Content and performance management -Brand management -Location hunter -Copywriter & features editor for blog, social media and press releases -Digital and Classic Marketing Show less



Istituto Marangoni

• Italy
• Higher Education
• 700 & Above Employee

• Docente in Digital PR & Social Media Strategy

  • Mar 2016 - Present

  Docente del corso in Digital PR & Social Media Strategy al Master in Fashion Promotion. Docente del corso in Digital PR & Social Media Strategy al Master in Fashion Promotion.



DOLCE&GABBANA S.r.l

• WW Digital PR & Digital Strategist

  • Jan 2012 - Jun 2016

  Worldwide Digital Marketing and Communication -Strategic vision and marketing activation -Digital communication strategy and special projects -Communication codes and image -Set up and management of Worldwide Online PR activities -Managing relationships with lifestyle/fashion online media and bloggers -Management of talent scouting projects -Demand generation via social media and other digital influence tactics -Viral and unconventional marketing projects -Press releases and communication materials for the Web -Content and performance management of social media networks -Coordinate with Web Marketing Analysis & Digital Media Planning -Monitor online audience -Organization of worldwide events dedicated to bloggers and online influencers -Management and implementation of social media strategies -Brand and competitors case studying and monitoring Show less



Lomography Italia

• Digital Communication & Marketing Manager

  • Dec 2010 - Jan 2012

  Online Manager for Italian market. -Strategic Marketing and Digital PR -Content and performance management of social media networks -Ecommerce strategies and organization -Web Marketing Analysis -Digital Media Planning -Copywriter & features editor for Lomography.it and Lomography.com Magazines -Content management for newsletters & press releases -Digital PR with external websites and blogs -Viral and unconventional marketing projects -Management of Co-marketing Projects -Management of talents for projects and LomoAmigos -SEO optimization -Web Marketing Analysis Show less



CELINE

• Press Office Assistant

  • Sep 2007 - Dec 2008

  -Managing public relations with the italian press -Celebrities support management -Press Office activities (Managing customer sampling, "in&out" records and organising shipments to the fashion press) -Coordinate with showroom activities -Managing public relations with the italian press -Celebrities support management -Press Office activities (Managing customer sampling, "in&out" records and organising shipments to the fashion press) -Coordinate with showroom activities



Prada

• Brazil
• Consumer Services

• Institutional and Celebrities PR Assistant

  • Nov 2006 - Jun 2007

  -Advertising & PR department assistant -Managing public relations with international press -Fashion shows and events setting support -Celebrities support management -Advertising & PR department assistant -Managing public relations with international press -Fashion shows and events setting support -Celebrities support management