Adithya A Bhaskar

Business Analyst at Merkle DGS
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Location
Bengaluru, Karnataka, India, IN

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Credentials

  • Analyze Data to Answer Questions
    Google
    Sep, 2022
    - Sep, 2024
  • Ask Questions to Make Data-Driven Decisions
    Google
    Sep, 2022
    - Sep, 2024
  • Foundations: Data, Data, Everywhere
    Google
    Sep, 2022
    - Sep, 2024
  • Process Data from Dirty to Clean
    Google
    Sep, 2022
    - Sep, 2024
  • Share Data Through the Art of Visualization
    Google
    Aug, 2022
    - Sep, 2024
  • Tableau Analyst Badge
    Tableau Software
    Jun, 2020
    - Sep, 2024
  • Prepare Data for Exploration
    Google

Experience

    • Advertising Services
    • 1 - 100 Employee
    • Business Analyst
      • Oct 2021 - Present

      Leading Digital Intelligence and CXM projects in retail vertical for various top notch luxury conglomerates where key goal is to increase visibility on digital shelf and improve brand performance. Tableau technical POC for Digital Shelf Platform and currently managing a team of 6 across nine projects where - Price & Promo, Content & Compliance, Availability, Page Exposure, Banner Exposure are the key KPIs from a retailer/brand site perspective. Part of core business team and Tableau team lead who delivered a successful paid pilot which ended up in conversion of a giant amongst luxury retail conglomerates. Developed the Content & Compliance dashboard by combining multiple KPIs to provide corelative insights which was highly appreciated by the client and later the same was integrated as one of main dashboards of Merkle DGS Digital Shelf offerings. Leveraged capabilities of OpenAI to streamline and automate day-to-day project activities, reducing manual effort and enhancing operational efficiency. Facilitate clear and effective communication channels, upholds transparency, aligns project requirements, timelines, and expectations, and proactively calling out potential risks. Strategic approach to enable effective management of diverse internal and external stakeholder relationships, ensuring utmost accuracy in project deliverables while rightly addressing any challenges that may arise. Onboarded and mentored 10+ new recruits in the business/Tableau team by providing accurate understanding and guidance on. Show less

    • India
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Associate Analyst
      • Nov 2019 - Present
    • Spectator Sports
    • Center Head Coach
      • Sep 2017 - Oct 2019

      Training and mentoring elite level athletes who perform in International National and State level tournaments. Evaluating, guiding and supporting athletes by accompanying them for major tournaments and events. Training and mentoring elite level athletes who perform in International National and State level tournaments. Evaluating, guiding and supporting athletes by accompanying them for major tournaments and events.

    • Assistant Coach
      • Jan 2016 - Jul 2017

      Creating session plans for intermediate players, Also taking up the ownership of players by continuously evaluating them and making effective changes in the training for better performance. Creating session plans for intermediate players, Also taking up the ownership of players by continuously evaluating them and making effective changes in the training for better performance.

Education

  • University of Calicut
    Bsc Computer science, Computer Science
  • FAROOK COLLEGE, KOZHIKKODE
    Bachelor of Computer Science, Computer Science
    2012 - 2015
  • St. Joseph's Boys'​ Higher Secondary School
    Pre University Education, Science
    2010 - 2012

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