Adam LaFountain

SEM & Paid Social Manager at MPW Marketing
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Contact Information
us****@****om
(386) 825-5501
Location
Clinton, New York, United States, US
Skills

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Bio

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Credentials

  • Google Ads Search Certification
    Google
    Jan, 2023
    - Sep, 2024

Experience

  • MPW Marketing
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • SEM & Paid Social Manager
      • Jul 2022 - Present

    • Online Specialist
      • Feb 2020 - Jul 2022

  • Workshop
    • Education Management
    • 100 - 200 Employee
    • Media Planner/Buyer
      • Oct 2019 - Jan 2020

    • Digital Marketing Specialist
      • Oct 2016 - Sep 2019

      • Responsible for implementation and management of numerous client campaigns across multiple digital tactics: programmatic display, programmatic native, retargeting, PPC (Google Ads) and Facebook (website clicks, likes, lead generation, custom audiences, etc.).• Assisting with the allocation of budgets across multiple digital tactics for overall efficacy of paid media.• Collaboration with media team to analyze Google Analytics data and how it can best support overall marketing objectives.• Determine strengths and weaknesses of campaigns and report on collective insights with recommendations for future strategy. Show less

    • Media Coordinator
      • Oct 2015 - Sep 2016

  • Observer-Dispatch
    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Digital Sales Supervisor
      • Sep 2014 - Dec 2014

    • Digital Projects Coordinator
      • Jan 2013 - Aug 2014

Education

  • SUNY Oneonta
    Bachelor's degree, Music Industry
    2003 - 2007

Community

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