Sterling Sky was founded by Joy Hawkins in 2017. If you’re a local business that needs help ranking on Google in either the 3-pack or organically, we can help. The issue with most SEO packages is that they have a cookie-cutter approach. When it comes to ranking, the work that needs to be done is vastly different for each business. The approach we take to SEO always starts with a consultation and audit that allows us to see exactly what needs to be improved and what is already working really well. Looking for advice or help on a ranking issue that's driving you nuts? GMB is *supposed* to be easy but can easily frustrate even the most experienced SEO professional or small business owner. Joy has been doing consultations for Local SEO for many years and can help out in the tough cases where you just can’t figure out what the issue is. Hire Joy by the hour to help show you how you can improve your online presence and start winning at Local SEO. If you're looking for Advanced Local SEO training that allows you to gain more knowledge about how to succeed in the 3-pack, you can purchase our training guide that is over 160 pages long. In this manual, Joy unveils all of her secret tricks and tactics that she has developed over the years. As someone who has worked at agencies for years, Joy knows how hard it is to keep staff up-to-date on all the latest tactics out there. This manual was designed to do that. Lots of small businesses think it’s good enough to rank organically but as Google pushes more ads into the mobile space, not participating in AdWords is becoming more and more non-optional. As many have noticed, Google is even putting ads in the 3-pack now. PPC and SEO actually work best together due to the fact that PPC will give insights into what keywords are actually converting and sending phone calls. However, it is really easy to do PPC wrong which is why having a professional, who has a lot of experience running AdWords campaigns is a great asset.
