Snoodify is a new-age discovery commerce platform focused on Indian GenZ and Millennial shoppers. It aims to bring together the best of a curated Amazon and Instagram, combining the dopamine rush of social media with the serotonin and endorphin rush of Commerce. Value for users: More curation. More fun. Better Decision. More involved in the buying process. Earn money, cashbacks by dropping videos. Dopamine. Serotonin. Endorphin. Literally: Users can at minimum buy products at least 5% cheaper and also earn by commissions if someone buys looking at their video. And it is more fun to shop with credibility via videos. Much much better than Instagram Shopping. Value for Brands: Higher Conversion rates via Video. Higher trust rate. Lower return rates. User Generated Content can be used across platforms to advertise. User Acquisition at low costs. Lowest Commission rates amongst all eCommerces. Literally: They can get 10-25 times more UGC made with less effort, which can boost their growth by about 30-40%. Because trust and influence is embedded with those videos. Can deal with influencers on commission basis rather than money deals. Snoodify is leveraging video commerce and live commerce, simply put content commerce, to create a more engaging and interactive shopping experience.
