RelationChips is the first activation platform on top of your data. Create audiences, conversion workflows and opportunity alerts in a minute. Zero dev required! **For customer success teams** **→ Upsell identification** When an account hits the limit of its plan, automatically add a prioritized task in the CRM to the dedicated KAM to offer the client an upsell. **→ Churn alerting** When an account hasn’t used your product for the past 30 days and that renewal is less than 90 days away, automatically send an email through your CRM to offer a call to your champion. **→ Key action alerting** When an account / user performs a specific action you know is key in the client engagement journey you can easily create an alert or trigger a workflow based on this **For sales teams** **→ Free to paid conversion** Automatically reach out to a free user / account when, during a trial, an intense product usage is identified. **For marketing teams** **→ Optimize your ads strategy** Create audiences that you can push onto advertising platforms, for retargeting or "look-a-like". **→ Personalizing customer journey** Personalize touch-points content (email, in-app messages, retargeting, etc.) like specific user success stories based on key actions within the product to nurture lead generation. **For product marketing teams** **→ Increasing product engagement** Monitor the usage of a key engagement feature and, when used, automatically add a user or an account to an email campaign explaining how to best use feature X
